Archive for July, 2010

Groupon Gets Personalized – But Not Enough

I’ve been getting deals for nail salon, spa treatments, and furniture cleaning. But none are relevant.  So when Groupon announced “personalization” I clicked through to try to tell it what kinds of deals were even in the right ballpark category (e.g. restaurants). Turns out it was only gender, age, and zip code.  Not gonna do much to increase relevance…

Ruh-Roh – others are just copying the proven concept and not using Groupon.  Go fast-followers!

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Thursday, July 29th, 2010 integrated marketing No Comments

Time Inc. execs said to be frustrated over lack of iPad magazine subcriptions

Source: http://www.engadget.com/2010/07/28/time-inc-execs-said-to-be-frustrated-over-lack-of-ipad-magazine/

Not interested in paying $4.99 for an issue of a magazine on your iPad? Well, Time Inc. execs don’t seem to be too keen on the idea either. As Peter Kafka of All Things Digital reports, Time was planning to launch a subscription version of its Sports Illustrated iPad app last month in which you’d pay Time directly, but Apple apparently rejected the app at the last minute and left Time with no other choice than to sell issues one at a time for the usual $4.99. What’s more, some Time Inc. execs have reportedly “been going nuts” over the situation, which is complicated even further by the fact that some companies like The Wall Street Journal do have a different arrangement for billing customers directly. As for Apple, it simply notes that it supports two platforms for publishers: the “open” HTML5, and the “curated” App Store, while Time insists that it will offer in-app subscriptions sometime “later this year.”

Time Inc. execs said to be frustrated over lack of iPad magazine subcriptions originally appeared on Engadget on Wed, 28 Jul 2010 13:06:00 EDT. Please see our terms for use of feeds.

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Thursday, July 29th, 2010 news No Comments

Look Out Windows, The Enterprise Is Warming Up To The Mac

Source: http://www.businessinsider.com/chart-of-the-day-look-out-windows-the-enterprise-is-warming-up-to-the-mac-2010-7

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One of the threats to Microsoft’s Windows dominance is the idea that companies will increasingly give employees the option to buy Macs — especially now that more business software is web-based and will work just as well on a Mac as on a Windows PC.

Apple obviously hasn’t taken over the enterprise. But the enterprise is warming up to the Mac, according to a survey of IT managers conducted by research firm ITIC and Sunbelt Software.

Some 79% of respondents said their firms were likely to allow more users to deploy Macs as their enterprise desktops in 2010-2011, versus 19% who said they were not likely to allow more Macs.

Why did they say no? Click here to see those answers and more charts from this report.

SAI chart Mac enterprise

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Monday, July 26th, 2010 news No Comments

Time Spent On Yahoo Hits An All-Time Low

Source: http://www.businessinsider.com/charts-of-the-week-time-yahoo-2010-7

chart of the day, yahoo,, google, facebook, microsoft, aol sites, time spent, july 2010

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Monday, July 26th, 2010 news No Comments

The Tale Of Two Smartphone Companies (AAPL, NOK)

Source: http://www.businessinsider.com/chart-of-the-day-apple-nokia-2010-7

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On Jan. 9, 2007 — the day Steve Jobs introduced the iPhone at Macworld — Nokia was the biggest cellphone company in the world. It still is today, but a lot has changed since then.

While Nokia still sells more mobile phones than any of its competitors, it has lost most of its mindshare — specifically in smartphones, where the likes of Apple, Google, HTC, and others have taken off. That’s why it’s looking for a new CEO.

What’s more, Apple — despite its tiny unit-shipments market share — has completely sucked the profits out of the mobile industry, completely humiliating the old guard companies like Nokia.

(See more: You Can’t Appreciate How Completely Apple Has Humiliated The Cellphone Industry Until You See These Charts)

SAI chart Apple Nokia

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Monday, July 26th, 2010 news No Comments

Microsoft STILL Burning Hundreds Of Millions Online (MSFT)

Source: http://www.businessinsider.com/chart-of-the-day-microsoft-online-operating-income-q2-2010-7

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Microsoft’s unprecedented run of burning money online continued last quarter, as the company had an operating loss of $696 million.

The company says the loss was due to Yahoo reimbursement costs, greater online traffic acquisition costs, and research and development costs.

chart of the day, msft operating income, q2 2010

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Monday, July 26th, 2010 news No Comments

LG Can’t Make ‘Em Fast Enough

Source: http://gizmodo.com/5594426/lg-cant-make-em-fast-enough

LG Can't Make 'Em Fast EnoughLG might soon be on the receiving end of angry emails from Steve Jobs, thanks to company chief exec Kwon Young-soo telling the media he can’t meet demand for the flat panels Apple keeps ordering for its rampant iPad.

Rather worryingly for potential iPad buyers—and manufacturers of rival tablets hoping to launch this year and next with LG panels inside—Young-soo says LG won’t be able to completely hit targets until Q2 of 2011. Here are his humble words:

“Apple is ordering more and more displays but it isn’t something we can be able to respond quickly … I am not sure whether we can be able to meet orders from other companies for similar products, but we will be able to supply the displays without fail… by the second quarter of next year”

LG isn’t the sole provider of the iPad’s LED screen tech for Apple, but is believed to be the main supplier of the bunch. [WSJ]

Friday, July 23rd, 2010 news No Comments

The iPad Is Already Bigger Than The iPod — And Half As Big As The Mac (AAPL)

Source: http://www.businessinsider.com/chart-of-the-day-ipad-ipod-mac-2010-7

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Apple’s iPad is already huge. In fact, after just its first quarter of sales, it’s already the company’s third-biggest business segment.

In the June quarter, the iPad business generated $2.2 billion of revenue for Apple.

That’s more than Apple’s iPod business generated last quarter — $1.5 billion. (Though the cheaper iPod obviously had larger unit sales.) And it’s almost half as big as Apple’s 26-year-old Mac business, which put in its best quarter ever at $4.4 billion.

Very impressive. And the fact that the iPad and Mac can apparently coexist is especially good news for Apple.

SAI Apple revenue chart by segment June 2010

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Wednesday, July 21st, 2010 news No Comments

Who’s Using What? [Google]

Source: http://gizmodo.com/5592378/android-whos-using-what

Android: Who's Using What?Google has updated its Developer-focused breakdown of the Android user base, generating a lovely green pie chart showing which versions of the mobile OS its users are on. Not that most people have a choice about it, of course.

The stats show that Android 2.1 is way in the lead, occupying the ROM space of 55.5% of all Android phones—with the very latest 2.2 update only sitting on 3.3% of handsets (that’ll be the Nexus One owners) that connected to the Android Market in the two-week period ending July 15.

Android 1.5 is still going strong, too, thanks to the slow pace of updates around the world and a few phones left in permanent limbo by their uncaring makers. [Android Developers]

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Wednesday, July 21st, 2010 Uncategorized No Comments

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

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