How The Official Facebook iPad App Affected The Third Party App Market, And Use On Safari

Source: http://www.businessinsider.com/chart-of-the-day-facebook-ipad-app-2011-12


Here’s a look at how the official Facebook app affected usage of third party apps, and Facebook on Safari from Onavo, which analyzes data usage for users. It conducted an anonymous study of several thousand Pad 3G users, logging both web and app usage.

As you can see, the third party app usage fell, but not nearly as much as the use of Safari, which was really demolished. Apparently, people don’t want to use the browser. They want native apps.

chart of the day, facebook for ipad usage, dec 22 2011

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By: Dr. Augustine Fou Thursday, December 22nd, 2011 news

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