Archive for March, 2013
More Small Biz Owners Say They Find LinkedIn, Twitter, YouTube Effective
Small business owners are increasingly finding social media platforms other than Facebook to be effective marketing vehicles for their organizations, per results from a new Constant Contact survey. Among the 8 in 10 respondents surveyed in December 2012 using social media for marketing (a notably higher proportion than other surveys such as this one have […]
2 in 3 Global Execs Say Use of Social Tech Increases Marketing Effectiveness
83% of executives from around the world surveyed in 2012 reported using at least one social technology, up from 72% in 2011, per results [pdf] from a new McKinsey survey. Of those, 9 in 10 reported some measurable business benefit with employees, customers, and business partners. 65% said their use of social tech increases marketing […]
Local Biz Searchers Using Mobile or Tablet More Likely to Purchase Than PC/Laptop Users
Almost 86 million people use their mobile phones to seek local business information in the US, according to results from the Neustar Localeze and 15miles Sixth Annual comScore Local Search Usage Study [pdf]. The study highlights the growing importance of mobile devices to search, with the total number of visitors to search navigation sites conducted […]
Radio Ad Revenue Growth Forecast Downgraded
Source: http://www.marketingcharts.com/wp/radio/radio-ad-revenue-growth-forecast-downgraded-28169/
Radio revenues will continue to shift in the next 5 years, as income from online advertising grows by about 10.8% annually versus 2.5% growth for over-the-air (OTA) revenues, forecasts BIA/Kelsey in a new report. Nevertheless, OTA revenues will continue to account for the vast majority (~95%) of radio revenues in 2017, when total revenues are […]
drag2share: You Didn
YouTube rewards this kind of behavior. People who post videos make up to
Street View Hits Mars With This 4-Gigapixel Panoramic
Source: http://gizmodo.com/5992799/street-view-hits-mars-with-this-4+gigapixel-panoramic
There’s been no shortage of Mars pictures since Curiosity landed. We’ve got Martian mountains, rover selfies, the works. But thanks to a little image stitching by a clever dude back here on Earth, now we have Mars Street View, kind of.
Photographer Andrew Bodrov took a whopping 407 of the pictures Curiosity took with its narrow and medium http://gizmodo.com/5992799/street-view-hits-mars-with-this-4+gigapixel-panoramic?preview=true cameras and hooked them together to make a four gigapixel, 360 Mars-globe, the likes of which you’d expect from a Martian Street View UFO.
What’s even wilder is that the seemingly seamless scene wasn’t actually taken all at once or even close to it; the pictures that make it up were taken over a series 13, monotonus Martian days, which are just about a half hour longer than our own. If you thought you wanted to go to Mars, maybe this will help you cool your jets a bit. Ain’t much more to see in person. [Andrew Bodrov via PetaPixel]
Mars Gigapixel Panorama – Curiosity rover: Martian solar days 136-149 in The World
Tidemark
Tidemark rolls out infographics that map a company’s profits in microscopic detail, in real time.
It’s only been a few months since Tidemark, a bold Andreessen Horowitz-backed business analytics platform, emerged from its beta cocoon. But today, the fledgling company is introducing a new set of…
http://www.fastcodesign.com/1672218/tidemarks–infographics-could-change-how-your-business-is-run
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Article: CHART OF THE DAY: How People Use Facebook On Smartphones
Tech
IDC conducted a survey in conjunction with Facebook to find out how people are using smartphones. It surveyed 4,446 people aged 18-44 who use iPhones or Android-based phones. In this chart you can see how people are using Facebook on smartphones.
http://www.businessinsider.com/chart-of-the-day-facebook-usage-on-smartphones-2013-3
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Pinterest, Foursquare, and Groupon Have Peaked
In response to @hollisthomases article on Inc.
That’s So 2012: Have Pinterest, Foursquare and Groupon Peaked?
YES. I think so.
GROUPON
FOURSQUARE
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