Facebook Ad Benchmarks Update 2013

CTR (click through rate) 0.26%CPC (cost per click) $0.27CPM (cost per thousand) $0.70

Facebook Display Ad CPM Benchmark CTR Benchmark 2013

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By: Dr. Augustine Fou Tuesday, August 13th, 2013 news

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Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

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