go-Digital Blog on Digital Marketing

Two perfectly executed viral marketing programs in the SAME day – #bestbuy #jetblue #all-you-can-jet

Perfectly executed viral marketing program – BestBuy Samsung HDTV pricing “mistake”: 2 million google search results and 361k+ blog results in about 12 hours – ZERO COST.

#jetblue #all-you-can-jet

31 million search results and about 10 million blog posts in 7 hours

original @Jetblue tweet that started it all

Related:

http://industry.bnet.com/media/10003678/jetblues-all-you-can-jet-promo-shows-power-and-peril-of-free-media-channels/

Tags: 10 million, 31 million, All-You-Can-Jet, bestbuy, blog, can jet, cost, google, HDTV, jetblue, marketing, marketing program, media channels, mistake, Perfectly, peril, pricing, program, Related, Samsung, search, tweet, viral marketing, ZERO