Alley

How The NBA Lockout Is Killing Businesses

Source: http://www.businessinsider.com/nba-lockout-infographic-2011-11


nba lockout infographic

The NBA lockout a bummer for a fans, but a back-breaker for businesses.

Jane Hendrick put together a nifty infographic for G+ on who the lockout is hurting, and how badly.

It’s pretty concise, and does a nice job illustrating the collateral damage of the dispute.

The NBA lockout, where nobody scores and everybody loses. Let’s take a look at how bad…




Here are the five players who are losing the most: more than $1.5 million per bi-weekly paycheck




Cities are getting hammered too, especially small ones where NBA teams have a huge impact on the local economy



See the rest of the story at Business Insider

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Tuesday, November 22nd, 2011 news No Comments

Source: http://gizmodo.com/5534285/how-much-tech-companies-are-spending-on-advertising

How Much Tech Companies Are Spending On AdvertisingYahoo’s reportedly ponying up $85 million for an upcoming ad campaign—nearly twice as much as they spent on advertising in all of 2009. But as this chart shows, Yahoo’s wager looks puny next to Microsoft’s massive ad spending.

According to Kantar Media, who provided Silicon Alley Insider with numbers for total ad spending (print, online, radio, tv, and outdoor), Microsoft spent some $518 million on advertising last year, over twice as much as Apple did, with $249 million. And I’m not entirely sure they got their money’s worth—I’m having a hard time thinking of much recent Microsoft propaganda besides those “make a PC for under $1000″ commercials, which basically seemed like Best Buy spots anyway. Update: also, this.

Of these six companies, eBay spent the biggest chunk of their revenue on self-promotion, presumably trying to keep their name prominent even as they lose members to services like Craigslist. And equally interesting to how much money Microsoft and eBay spent is how little Google did. I guess life is good when you’re a verb. [SAI]

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Sunday, May 9th, 2010 charts No Comments

Windows Mobile’s Incredible Death Spiral

Source: http://feeds.gawker.com/~r/gizmodo/full/~3/YplxNHBy8r0/windows-mobiles-incredible-death-spiral

Before Windows Phone 7 was even an embryo of a concept, Windows Mobile was king: It powered nearly half of smartphones in use, a led the industry in features. Then, in 2007, things started to go wrong. Very, very wrong.

Silicon Alley Insider has charted Windows Mobile’s platform share, which is to say the proportion of users who were using it at a given time, over the last four years. For showing decline, figures like these are more telling than sales—they mean that, for years now, people haven’t been buying Windows Mobile phones nearly as fast as they’ve been ditching them.

More interesting than what it shows is what it projects: Windows Mobile 6.x phones have been collectively kneecapped by Microsoft’s announcement yesterday, and rendered spectacularly unbuyable outside of enterprise circles. In other words, that line—the one that dragged down past RIM in 2008, and that dropped past Apple last year—is going to keep plunging for the rest of this year, until Windows Phone 7 tries to haul it back up. And until then, it’s only going to get steeper. [Silicon Alley Insider]

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Tuesday, February 16th, 2010 digital No Comments

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

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