beauty

See The Difference Between Victoria’s Secret And Dove Models

Source: http://www.businessinsider.com/victorias-secret-angels-vs-dove-models-2012-12

The Victoria’s Secret Fashion Show airs tomorrow night.

Standards for the show’s models are high. A Victoria’s Secret executive famously told The New York Times that fewer than 100 women in the world would be suitable to walk in the show.

Meanwhile, skincare company Dove has a “real beauty” campaign, using real women instead of models.

A Reddit user posted a photo showing the stark contrast between the two:

victoria's secret and dove models

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Monday, December 3rd, 2012 news No Comments

Amazon launches Vine.com for shoppers who live life on the ‘green’ edge

Source: http://www.engadget.com/2012/09/26/amazon-launches-vine-com-website/

Amazon launches Vinecom for shoppers who live life on the 'green' edge

Love Amazon’s renowned two-day shipping? How about organic eats and other miscellaneous environment-friendly products? If so, then today’s your very lucky day. Adding to the endless list of shopping sites it already owns, Amazon has just introduced Vine.com; a site which aims to be a one-stop web store for folks looking to snag anything from organic ingredients to beauty products like all-natural shaving oils and Kiss My Face foam soaps — and yes, as we stated earlier, there’s an option to get that speedy two-day delivery service. While chatting with Bits Blog, a Vine representative said the goal isn’t “necessarily about saving the planet,” but that his team does “feel the products are useful in that regard.” Currently Vine.com is live in beta form, though that doesn’t mean folks interested can’t go browse around and order some goodies — to do that, give the source link below a quick tap.

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Amazon launches Vine.com for shoppers who live life on the ‘green’ edge originally appeared on Engadget on Wed, 26 Sep 2012 15:03:00 EDT. Please see our terms for use of feeds.

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Wednesday, September 26th, 2012 news No Comments

Walmart Is Using Twitter To Find Out About New Products

Source: http://www.businessinsider.com/walmart-is-using-twitter-to-find-out-about-new-products-2012-3

 

Walmart-sign-blue-outside-retailWalmart’s (WMT) new effort to again change the retail industry has encountered early success.

The retail giant is the first chain to use social media to create an American Idol-style competition for new products, and its “Get on the Shelf” Contest has attracted 274,000 votes in four days after kicking off on March 7.

No, there won’t be a panel with a condescending British judge criticizing product presentations.

Instead, Walmart promotes the work of companies and entrepreneurs in the U.S. and its territories by uploading their self-made product videos that feature everything from home appliances to apparel to beauty products on this contest website. Contest hopefuls need to fight their way into the top 10 by April 3 to qualify for the second round, which will last from April 11 to April 24.

From that point, one lucky winner will get his or her product promoted at selected Walmart stores across the country along with being featured on the homepage of Walmart.com. Two other first place winners will also win space on the store’s website.

Walmart sees the potential for social media to revolutionize the retail industry as principal Engineer Guhu Jayachandran at @WalmartLabs, the social media branch of Walmart, in Silicon Valley created the concept. Co-head of @WalmartLabs and Senior Vice President of Walmart Global e-Commerce Venky Harinarayan says they want to locate “undiscovered products that have not yet reached our shelves.” He also stated, “For a long time, the ability to get a product into a retail store was at the sole discretion of the store buyer. Today, we are removing these barriers by giving anyone a chance to launch their product at Walmart and reach millions of shoppers at Walmart nationwide.”

So far, there has been no response from its rivals like Target (TGT) and Sears ( SHLD), but they will most likely imitate the store if this contest continues to catch the public’s attention and turns into a hit. On average, the products receive 55,000 daily votes and the website receives 92,000 daily page visits.

So, tell all your friends and start cheering for your favorite contestants outside of Walmart stores.

This post originally appeared at Minyanville.

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Wednesday, March 14th, 2012 news No Comments

Most Valuable Pitchman

Source: http://blog.compete.com/2011/10/25/tom-brady-most-valuable-pitchman/

I had been eagerly awaiting the start of the Patriots season since their heartbreaking loss at the start of the year. The first Monday night game in September I got to see my favorite team back in action, along with my favorite player. What I wasn’t expecting was to see Tom Brady off the field as well, advertising footwear during one of the game’s commercial breaks.

I loved the commercial, and not just because it made walking around aimlessly look incredibly cool. It brought a new dimension to a brand that I remember seeing only on girls walking around campus in the winter. Forgetting their origin as Australian surfers’ footwear, Uggs are now so tied to their classic boot look for the female demographic that I can’t imagine them breaking into the male market significantly.

Well after a month of walking around Boston seeing Brady’s image posted on buildings (and I’ve heard they’re in other cities, as well) I wondered what kind of boost the brand is getting from the campaign.

While the trend looks the same, with the traffic starting to pick up for the holiday season, uggsaustralia.com has a whopping 237,887 more unique visitors than it did in September last year, a 48% increase. There has been an overall increase in traffic year over year, but that difference was only 23% in July before the ad campaign started.

Also, more people online seem to be going to the site. The trend has steadily been on the rise, with some significant peaks since the commercial started airing in September.

The most important question, though, is what kind of effect is Brady having on driving the male demographic to the site? There isn’t a major increase during September, but it’s up 2% year over year in the male demographic. The beauty of the campaign is it may be targeting females just as much to get the shoes for their guys as gifts during the upcoming holiday season.

After all this, it’s still hard to tell if the campaign is having a significant effect—the next few months will give us a better idea.

But I think I might get a pair. If Tom wears them they must be cool, right?


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Friday, October 28th, 2011 news No Comments

Consumers Won’t Settle For Cheap, Discounted Products

Source: http://www.businessinsider.com/consumers-are-not-willing-to-settle-with-discounted-cheap-products-2011-10


sam's club shopping

No matter how thin your wallet is, you’re probably not willing to sacrifice beauty to save. 

Less than one-fifth of 25,000 respondents from 51 countries say they’d buy cheaper health and beauty products for the price, according to a survey by Nielsen, a global information company

Meanwhile, 61% chose “good value” over “low price” for any retail products their families may need, meaning a generic brand of bread may get passed over for a loaf of tastier (and possibly healthier) Pepperidge Farm bread.

“Value is not about price alone,” James Russo, vice president of Nielsen’s Global Consumer Insights, said in a statement. “Retailers and manufacturers who offer good values tailored around benefits of the product beyond price will resonate with consumers who continue to look for ways to stretch their money in a tough economy.”

The study found product preference also depends on where the respondents live, with those in Asia Pacific, Europe, Latin America, and North America preferring good value over lower prices, and those living in Africa and the Middle East choosing price over value.

But just because North Americans prefer value over lower prices doesn’t mean that they’re willing to pay full price. In fact, Americans are among the world’s leading coupon-users, followed closely by China and Hong Kong.

We also buy in bulk more than anyone else in the world. According to Nielsen’s chart below, the main reason Americans visit the grocery store is to stock up, whereas a quick trip to replenish products is more popular in other parts of the world.

consumers Nielsen

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Monday, October 17th, 2011 news No Comments

This Is Why that Amazing NASA Earth Image Looked So Familiar

Source: http://feeds.gawker.com/~r/gizmodo/full/~3/Y-HwSNlxHLo/this-is-why-that-amazing-nasa-earth-image-looked-so-familiar

After publishing the The Most Accurate, Highest Resolution Earth View to Date, it got extremely popular: The day after, countless newspapers and blogs worldwide reposted the story. NASA wrote to us, surprised. Why? Because everyone already knew about it:

Yes, the Blue Marble is the iPhone’s default screen, which have been seen by millions of iPhone owners and by everyone who has read about the iPhone since 2007. In fact, the image has been public since 2002:

From: *************** <***********@nasa.gov>

Mr. Diaz

Hello. I am the photo editor for the Public Affairs Office at NASA’s Goddard Space Flight Center.

We were happy to see you featured our Blue Marble image on your website last week.

http://gizmodo.com/5478787/the-most-accurate-highest-resolution-earth-view-to-date#comments

We also featured it on our Flickr page but it has really taken off on the web. We had over 500,000 hits in the last two days alone.

Given that this is an image from 2002 I’m just curious what prompted you to post it on your site? Or did you pick it up from someplace other than our site? I see at the bottom it says “NASA via Twitter”

Really, I’m just curious because it’s gotten so much play over that few days.

Thank you for your interest in our work.

Take care,
Rebecca

The reason? Because it’s a beautiful image, that’s all. One that makes you marvel at the beauty of our planet, and how tiny and insignificant we are, but also how unique and rare. [Gizmodo—Thanks to John Hermann for telling me about the obvious]

Don’t forget to check NASA Goddard’s Flickr page. They keep posting really cool stuff.

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Friday, March 5th, 2010 digital No Comments

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