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Microsoft’s Share Of The Search Market Is Finally Bigger Than Yahoo’s (MSFT, GOOG, YHOO)
Source: http://www.businessinsider.com/chart-of-the-day-search-market-2012-1
Microsoft has poured billions of dollars into its search engine, and this is what it has to show for it.
It is now the second largest search engine in the U.S., just edging past Yahoo for the first time in December, according to the latest comScore data. That’s nice and all, but Microsoft is in a partnership with Yahoo, so it probably doesn’t want to be taking share from Yahoo.
It really wants to be taking share from Google. That’s not happening. The good news from Microsoft’s perspective is that Google’s search share has been stuck around 65% for years now.
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The Agonizingly Slow Decline Of Live TV
Source: http://www.businessinsider.com/chart-of-the-day-the-decline-of-live-tv-2012-1
It seems you can’t follow the tech industry today without being bombarded with reports heralding the impending death of television as we know it. While we believe the television model will eventually be disrupted, there’s no evidence of any imminent collapse. Instead, the likely scenario is of a very slow decline, with TV remaining an amazingly large and profitable business for many many years to come.
A new survey from Deloitte indicates viewers are engaging with that model in new ways, with bad implications for the network’s ad sales. When asked how they watched their favorite show, 71% of respondents chose live TV, down from 87% three years ago. Some of the biggest winners? DVR, on demand, and the show’s internet site.
What does it mean? Consumers are wising up that you’re no longer chained to a show’s air date and if you have the patience to wait 30 minutes you can skip all the ads. The real big problem, however, is that these are engaged consumers with intent. In other words, exactly the kind of people advertisers want to be reaching.
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Will Google’s Market Cap Pass Microsoft’s This Year? (GOOG, MSFT)
Two years ago Apple pulled off an impressive feat: Its market cap surged past Microsoft to become the most valuable company in the tech industry.
Then last year, IBM managed to slip past Microsoft to be more valuable. It’s since fallen back and Microsoft is more valuable.
Who will it be this year? Well, it could be Google. The search company is just $19 billion behind Microsoft. All it would take is Google’s stock going on a tear, and Microsoft’s fading or sitting still.
When (or if) it happens, you know Microsoft CEO Steve Ballmer is going to freak out. Don’t forget, he’s the guy who threw a chair and had a tantrum when Google poached one of his employees.
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A Best Buy Manager Thinks That The 3,000 Employees Running Its Customer Service Twitter Account Can’t Be Trusted
Best Buy hasn’t been doing so hot lately, and here’s another example that shows why.
The retailer has a Twitter account @Twelpforce that uses 3,000+ employees to help run it. So far it has worked without a major disaster, despite the exposure it has with so many employees working on it.
But at least one Best Buy manager disagrees, and thinks it’s basically a load of crap, reports Chris Morran at the Consumerist.
Morran received a note from a reader, Jonathan, explaining his experience. Jonathan was trying to exchange a box set of CDs, which was missing one CD when he got it, but didn’t have the receipt. The Best Buy site pointed him toward @Twelpforce, who told him to “Talk to a manager at your local Best Buy, they should be able to assist with exchange.”
He did. When he showed the Best Buy manager the tweet from customer service, he dismissed it as an unreliable source (even though the Best Buy website tells you that the only places to ask questions are a phone number and the Twitter account). The manager also said that it’s “just social media” and “that could be anybody.”
Which begs the question: what’s the point of having a customer service Twitter account if Best Buy managers don’t even acknowledge it as a legitimate source of information? Somebody got company policy wrong here, but whether it’s the manager or the person who answered that tweet doesn’t matter. The manager shouldn’t have dismissed the Twitter help line as useless.
It shows a fundamental disconnect between the brick-and-mortar and the online world. The corporate side has accepted that social media is a viable tool, yet that feeling hasn’t been passed down to its employees — even at the manager level. Oops.
NOW SEE: 14 Surprising Ways Employees Cost Their Companies Billions In The Workplace >
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Here’s A Sneak Peek At Netflix’s First Big Bet On Original Programming (NFLX)
Source: http://www.businessinsider.com/netflix-original-series-lilyhammer-2012-1
Netflix has been talking up their new original programming quite a bit, and now they’ve actually released some footage.
“Lilyhammer” tells the story of an East Coast mobster, played by “The Sopranos” actor Steven Van Zandt, who’s relocated to a small town in Norway as part of the witness protection program.
Unlike most TV shows, you’ll be able to see all eight episodes of “Lilyhammer” at once — Netflix is putting the whole series online February 6.
This seems to be a risky strategy: shows often build buzz over the course of the season, especially with a new series, and if “Lilyhammer” doesn’t catch on immediately it could have a hard time building viewership.
Netflix might be counting on a viral audience, with subscribers passing it between each other and telling their friends they need to see it. If that’s the case, it better be good.
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The Pants You’re Buying At Big Retailers Are Actually WAY Larger Than The Size Advertised
Source: http://www.businessinsider.com/pants-size-advertised-2011-12
Your pant size is probably lying to you to make you feel better about yourself, reports Abram Sauer at Esquire.
It’s called “vanity sizing,” and it’s the reason why you find out your size is different at the various stores in the mall. It’s an infamous way marketers use to influence women buyers, but they do it for men as well.
The folks at Esquire’s Style blog put together this nifty graphic on the real size of pants, compared with what the brands advertise (for men’s pants):
Apparently marketers think that the vanity factor outweighs the confusion the sizes create for customers.
One solution out there for consumers is a body scanner called MyBestFit, which can tell you your size in various brands. It’s kind of creepy and airport-like, but it works.
What do you think of this practice? Do you want brands to make you feel better about yourself, or do you think they’re just lying to you?
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See Also:
- The 10 Most Popular Restaurant Brands In 2011
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Verizon posts Galaxy Nexus simulator, doesn’t cap your virtual data
Source: http://www.engadget.com/2011/12/14/verizon-posts-galaxy-nexus-simulator-doesnt-cap-your-virtual-d/
Want to be an Ice Cream Sandwich champ before you even have a Galaxy Nexus in hand? Big Red’s just opened the e-freezer, launching its Samsung Galaxy Nexus support simulator, complete with programed hands-on tutorials for navigating menus, launching apps, taking beautiful food pictures with creamy bokeh and browsing various single-page Verizon sites. The tutorial isn’t a full sim in the traditional sense — it’s merely a microsite with static pages and limited animations — but it’s the closest many of us will get to playing with the real thing; until tomorrow, at least. Clear your schedule for the next five minutes, and hit up the source link for the smoothest smartphone experience you’re likely to ever have.
[Thanks, Zedster]
Verizon posts Galaxy Nexus simulator, doesn’t cap your virtual data originally appeared on Engadget on Wed, 14 Dec 2011 15:44:00 EDT. Please see our terms for use of feeds.
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Watson now hunting down patent trolls, plans Ken Jennings’ elaborate demise
Source: http://www.engadget.com/2011/12/09/watson-now-hunting-down-patent-trolls-plans-ken-jennings-elabo/
The Watson supercomputer used its speech recognition, natural language processing, machine learning and data mining abilities to crush puny human Ken Jennings’ dreams of winning at “Jeopardy!”, but now Big Blue has it chasing down medical patent trolls for fun. Incorporating the Strategic IP Insight Platform, IBM has now programmed Watson to scan millions of pharmaceutical patents and biomedical journals to discover, analyze, and record any info pertaining to drug discovery. SIIP can then look for the names of chemical compounds, related diagrams, the company and scientist who invented and works with the compounds and related words to determine a patent’s rightful owner. The SIIP function can also highlight which patents could be targeted for acquisition by trolls looking to control a property via a lawsuit or licensing agreement. Click past the break for a video outlining the project, along with Watson’s announcement of its engagement to “Skynet“.
Continue reading Watson now hunting down patent trolls, plans Ken Jennings’ elaborate demise
Watson now hunting down patent trolls, plans Ken Jennings’ elaborate demise originally appeared on Engadget on Fri, 09 Dec 2011 05:20:00 EDT. Please see our terms for use of feeds.
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Learn Everything You Need to Know About Meat with Meat Master Pat LaFrieda’s Big App for Meat [Video]
Pat LaFrieda, the master butcher and man behind the best burgers in the world, has created an iPad app that’s pretty much the definitive guide to all things meat. Aptly named Pat LaFrieda’s Big App for Meat, you’ll learn about all the cuts and dry aging and grinding techniques with awesome visuals and in-depth videos.
LaFrieda really knows his meat too, he supplies Shake Shack and Minetta Tavern with the most delicious burger patties known to man, so his advice is like canon in the meat world. The app, which is super slick, is deliciously visual, you’ve never seen meat like this before. Each cut of meat (and it details cuts from beef, pork, poultry, veal and lamb) comes with a real life gallery with amazing pictures, a little blurb on the cut, a location of where it can be found on the animal and a 360 degree view.
What’s also great about Pat LaFrieda’s Big App for Meat is how much video content there is. From teaching you Steaks 101 to learning about dry aging to discovering how to grind meat and sharpen knives, LaFrieda himself reveals his secrets. There’s even a fun meat quiz to test yourself on! If you love meat, and I totally expect you to, you’re going to learn everything you need to know. If you’re a vegetarian, I’m sorry. $7 [iTunes]
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You Won’t Believe How Big This Profitable 5-Person Startup Is
Source: http://www.businessinsider.com/you-wont-believe-how-big-this-profitable-5-person-startup-is-2011-11
We recently met with Adrian Constantin, the founder of video startup TV Links.
TV Links is a video aggregator and search engine, serving up videos from hundreds of sites, similar to US startup Clicker.
It’s not the most innovative business in the world, but here’s what you should know about it: it’s bootstrapped, profitable, it claims 37 million monthly unique visitors, and it has only 5 employees.
TV Links is not just impressive, it’s interesting because it’s a combination of two important trends: globalization, and the extreme capital efficiency of online businesses.
Globalization: the company has developers in Romania, servers in Spain and in the US through Amazon, and most of its users coming from the US, UK and Canada.
Extreme capital efficiency: the company basically outsources everything: hosting, advertising and even some development.
TV Links’ one weak spot is that it gets the vast majority of its traffic from Google and so will live and die by SEO. But the company has ambitious plans; it’s even starting to produce its own original video.
We once wrote that Instagram is the future of startups in part because of its extreme capital efficiency: it has over 10 million users and half a dozen staff (the other reason is distribution via app stores and social media). TV Links is another example of this extreme capital efficiency; unlike Instagram, it gets distribution through the more “traditional” medium of search engines, but unlike Instagram it’s also profitable.
This new reality has broad implications beyond startups. If you’re wondering about the sky-high valuations of companies like LinkedIn or Twitter, part of your calculus should also take into account the fact that it’s now possible to build these very efficient businesses with huge global markets, something which wasn’t possible 10 years ago when “clouds” were still things in the sky and the internet population was counted in millions, not billions.
We will see many more of these ultra capital-efficient, globally-distributed online businesses in the future.
MORE: Why Instagram Is The Future Of Startups →
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Digital Consigliere
Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.
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