blippy

Offermatic Gives You Sizeable Discounts Based on Your Spending Habits

Source: http://lifehacker.com/5532835/offermatic-gives-you-sizeable-discounts-based-on-your-spending-habits

Offermatic Gives You Sizeable Discounts Based on Your Spending HabitsThe best discounts are for things you actually buy. Free web service Offermatic uses your credit card, through the same back-end as Mint.com, to offer 40-90 percent discounts on products similar to what you’ve already purchased.

If you’re not squeamish about providing financial information to financial scanning sites like Mint.com, Offermatic is a pretty sweet deal. You register your credit cards with Offermatic through their secure system, which then scans your purchases and spits back out high-discount offers from their advertisers, made to match your interests. You won’t necessarily get coupons for the exact stores you shop at, but the examples seem to be highly related.

Depending on how much you spend, you can also make up to $15 a year back per card (though, to be honest, we’re not about to spend $1,000 a month just to get $15 back at the end of the year, and we wouldn’t recommend you do either). But getting 40-90 percent off some pretty popular stores isn’t bad for a free service. For the folks on the fence about how Offermatic makes their cut, here’s what their FAQ has to say:

  • If your service is free, how do you make money?
    We make money by saving you money. We get a commission from the advertiser when our users purchase their offer through us.
  • Do you sell my personal or individual data?
    Never. When we send you an offer from one of our advertisers, it’s based on your anonymous purchase history. Advertisers do not know your name, email address, or location. Only if you choose to purchase an offer will that information be provided to the offer merchant so you can redeem the offer with them. We do not – and will not – provide or sell any personally identifiable information in order to present you an offer.

So, if you’re less than frightened about card-watching sites like Mint or Blippy, Offermatic is a deal you’ll want to take a closer look at.

Offermatic [via TechCrunch]

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Friday, May 7th, 2010 news No Comments

How many users does Blippy have now?

In the wake of the PR nightmare/stroke-of-genius are there only 23,700 exhibitionists left for blippy.com (the site that lets users publish every single transaction from their credit card statement live)?

http://bit.ly/93Kpdy

NYTimes Article:  http://nyti.ms/9ZK0M9

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Monday, April 26th, 2010 digital 1 Comment

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

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