Google Search is a complicated beast. Very little is known about its algorithms, data centers, and testing procedures. Here’s everything we know about Google Search and how it works. Read >
Hulu’s future ownership may be in question, but the video streaming site is apparently doing fairly brisk business on the paid subscription front. During an advertiser event this morning, the site announced that it has managed to double its Hulu Plus accounts in the past year, up to four million. The site’s revenue also hit a record for the first quarter of the year, though Hulu’s not giving out any numbers. As with rivals Netflix and Amazon, the company’s making a big bet on original programming, with a number of exclusive series, including the animated The Awesomes and western Quick Draw.
Source: Hulu Blog
Five years after the original Roku launched and just weeks after the release of the Roku 3, the company has announced lifetime US sales of 5 million units. The proclamation comes attached to a detailed infographic (linked below) that breaks down its last five years of progress, plus stats like where it’s most popular (Lexington, KY) and the most minutes streamed by one player in one week (10,080.) That’s quite a marathon session — Lost plus House of Cards doesn’t even get you halfway — but its stats claim 25 percent of players stream more than 35 hours per week.
The last time we checked in on Roku sales, it was chasing the million unit mark alongside Apple’s hobby. The Apple TV has since risen to 5 million sold in the last fiscal year, buoyed by the AirPlay feature that makes it an attractive accessory for the company’s other devices. To Roku’s favor, it claims 43 percent of owners say it’s their preferred source of video for their TV. It’s come a long way from its start as a Netflix Player with more than 750 channels available including Time Warner Cable and HBO Go, which makes CEO Anthony Wood’s claim that the “future of TV is streaming” look closer than ever.
If you’ve wanted to know just which adorable puppy picture on your website got the most pins on Pinterest, you’re in luck. The internet pinboard folks just unveiled a new web analytics tool for businesses and site owners that’ll track which content receives the most attention in terms of clicks, pins and repins, and how recently those items were selected. Verify your website with Pinterest, and you’ll be able to check out your visitors’ pinning behavior starting today. Hmm, maybe now we’ll get to see which one of our editors is the most popular.
Filed under: Internet
Via: LA Times
Source: Pinterest blog
SAN FRANCISCO (Reuters) – Online scrapbook Pinterest is rolling out new tools that will show businesses the number of visitors it delivers to their websites, part of the fast-growing start-up’s efforts to forge closer ties to companies and build a base for the introduction of money-making features.
The latest offering — known as Pinterest Web Analytics — will give site owners insights into how people are interacting with “pins” that originate from their websites. The start-up company will announce the free offering on its blog on Tuesday.
Read more at the link above.
Last year, Google began offering a “request translation” option for YouTube, letting you or others muddle your way through video caption creation. If you don’t want to leave it up to strangers or the vagaries of machine translation, Mountain View’s now offering paid, professional services through two outfits, Gengo and Translated.net, in 36 languages. Once you’ve created your video and added a caption track, you’ll be able to see an estimated price and create an order, after which your vendor of choice will send the translation directly to YouTube. Once approved, it’ll be live on the site, ensuring no misunderstandings of your latest opus.
Source: Creator’s blog
A couple weeks ago, Marissa Mayer surprised a lot of people in the industry when the company she runs now, Yahoo, announced plans to outsource some of its ad sales to the company that made her famous and she quit in July, Google.
In a note on its corporate blog, Yahoo said it had signed “a global, non-exclusive agreement with Google to display ads on various Yahoo! properties and certain co-branded sites using Google’s AdSense for Content and Google’s AdMob services.”
The news was surprising for a couple reasons.
- When Mayer quit Google in July for the job at Yahoo, she didn’t do it in the friendliest way.
Quora Just Launched A Major Salvo At Google With Its Plan To Become The Internet’s ‘Library Of Alexandria’ (GOOG)
He just announced plans to dramatically expand the site’s goals beyond just asking and answering questions, declaring in a blog post that he hoped to build “an Internet-scale Library of Alexandria.”
But D’Angelo noted in his post that the
Basically, Instagram has updated a few of the subhead sections of its policy to reflect the fact that it is a part of Facebook now. Instagram can now share information like cookies, log files, device identifiers, location data, and usage data,with “with businesses that are legally part of the same group of companies that Instagram is part of.” According to the Instagram blog, it’s a wonderful thing for you:
Less spam? Great! Of course, this also means that Instagram is heaping its data over with the privacy nightmare that’s Facebook. The data will definitely be used to target better advertising at you on Facebook, and to serve you advertisements on Instagram whenever that starts happening. Here is the relevant section from the new policy:
Affiliates may use this information to help provide, understand, and improve the Service (including by providing analytics) and Affiliates’ own services (including by providing you with better and more relevant experiences).
Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.
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