It makes sense that Nikon’s trotting out a Wi-Fi connected camera just like everybody else. For the people who replaced a real camera with a smartphone camera, taking pictures and posting them online are one and the same activity. But the Coolpix S800c runs Android 2.3 and has 4 gigs of storage for apps. That’s weird! Is Nikon genius for adopting an open OS standard? Or are we so desperate for Wi-Fi that we’ve resorted to Android to get our cameras online?
Without Android and Wi-Fi, the Coolpix S800c is about as boring of a point-and-shoot as any: It has a 16-megapixel, backside-illuminated CMOS sensor, a 10x optical zoom, built-in GPS, touchscreen controls, and it shoots 1080p video all for $350. Give or take a spec, dimension, or a couple of bucks, and it could easily be its Wi-Fi brethren like the Samsung MV900F or the Canon 530HS.
Except for one important difference: the connected features on those Wi-Fi cameras are so poorly designed that they’re virtually unusable. And while there’s some hints things might be getting better the problem hasn’t changed. As of right now, Sony, Panasonic, Samsung, and Canon all have their own Wi-Fi interfaces that connect to an assortment of proprietary smartphone apps and cloud storage systems. We’ve used the cheapest and the priciest, and so far we’ve yet to be impressed. If these cameras are meant to have Wi-Fi, why can’t it be easier? It’s enough to make you wish you’d just plugged your camera into your computer to get the photos off.
You can say whatever you want about the outmoded Android 2.3 OS, but at the very least it works. The interface is immediately understandable to anyone who has ever used a smartphone. Maybe more importantly, by putting Android on the camera, you can suddenly load the camera up with photo-specific Android apps. Finally, Instagram on your camera. Wait, is that cheating? And hey, maybe developers will get creative and develop something new with connected cameras in mind.
Still, Android on a camera doesn’t solve every problem, and in a way it’s more reflective of existing failures than anything. Android doesn’t suddenly make your camera a phone, and you still need an Internet connection to post photos online.
In the end maybe what we really need is a seamless way to dump photos onto a phone—what you do from there is up to you. In fact in testing Wi-Fi cameras across the board that seems to be the only feature everyone can agree on. Now it’s just a question of nailing it down. We’ll reserve judgement on the latest crop of Wi-Fi cams—including this bizarre Android thing—until they’re available this fall. [Nikon USA]
Zacuto USA goes to great lengths to compare nine HD video cameras in The Revenge Of The Great Camera Shootout 2012. With all the footage shot and judged, the camera most favored by many accomplished filmmakers—including Francis Ford Coppola—was a huge surprise.
The showdown was a sequel to the Great Camera Shootout of 2010 and 2011, which focused on raw technical performance of cameras from Canon, Sony, Panasonic, RED, and others. This year, rather than straight pixel-peeping, Zacuto paired each camera with a professional cinematographer and a pre-staged scene.
The contenders included a wide range of cameras, ranging from the $65,000 Sony F65, right down to the iPhone 4. Audiences of filmmakers around the world were shown each camera’s results, the names of each camera remaining a mystery. The most favored machine, to the shock of many, turned out to be the $700 Panasonic GH2 micro four-thirds camera.
It’s impressive that a consumer camera could stand up to professional cinema rigs, but there is a great degree of subjectivity at play here. The skill and decisions of each cinematographer definitely played a key role, as did the personal preferences of those voting.
My personal reaction after watching the blind comparison was that the GH2 shot had sort of a clinical, plastic feel to it. I most favored what turned out to be the RED Epic. But whatever you are drawn to, a test like this is an amazing testament to the capability of the tools available to today’s budding filmmakers.
Google’s Cloud Print service might not be the most exciting thing in the world, but it is damn useful. And it just got even more practical: it now lets you print documents to other Android devices as a PDF, or even print off documents at a local FedEx store.
The service allows you to print off documents at one of 1,800 FedEx locations in the US, and then go pick them up with a retrieval code at one of their Print & Go machines. Smart.
The update also means that a heap of Canon printers now work with Google’s Cloud Print service, too. [Ars Technica]
Chrome users are in store for a bundle of printing perks today courtesy of a recent update to Google Cloud Print. In addition to wirelessly sending documents to nearby printers, Mountain View’s now adding FedEx to the drop down destination list, granting users the ability to obtain retrieval codes for use at any of that shipping service’s locations across the U.S. The remote printing feature has also gained an additional device partner, enlisting Canon into the ranks of participating companies, occupied by the likes of Epson, Kodak and HP. And as an extra bonus for the Android faithful, handsets and tablets sporting the search giant’s Ice Cream Sandwich OS will now be able to receive and display transmitted docs as PDFs, although you’ll need to install the beta version of the company’s mobile browser to take advantage of this seamless integration. Open OS, meet the closed-off cloud.
Google Cloud Print adds FedEx, Canon to remote printing roster, throws Android users a PDF bone originally appeared on Engadget on Wed, 18 Apr 2012 19:28:00 EDT. Please see our terms for use of feeds.
Learn Everything You Need to Know About Meat with Meat Master Pat LaFrieda’s Big App for Meat [Video]
Pat LaFrieda, the master butcher and man behind the best burgers in the world, has created an iPad app that’s pretty much the definitive guide to all things meat. Aptly named Pat LaFrieda’s Big App for Meat, you’ll learn about all the cuts and dry aging and grinding techniques with awesome visuals and in-depth videos.
LaFrieda really knows his meat too, he supplies Shake Shack and Minetta Tavern with the most delicious burger patties known to man, so his advice is like canon in the meat world. The app, which is super slick, is deliciously visual, you’ve never seen meat like this before. Each cut of meat (and it details cuts from beef, pork, poultry, veal and lamb) comes with a real life gallery with amazing pictures, a little blurb on the cut, a location of where it can be found on the animal and a 360 degree view.
What’s also great about Pat LaFrieda’s Big App for Meat is how much video content there is. From teaching you Steaks 101 to learning about dry aging to discovering how to grind meat and sharpen knives, LaFrieda himself reveals his secrets. There’s even a fun meat quiz to test yourself on! If you love meat, and I totally expect you to, you’re going to learn everything you need to know. If you’re a vegetarian, I’m sorry. $7 [iTunes]
Look at this pleasant tableau: two square-jawed gentlemen and one of their attractive lady friends enjoying a brand new Sony point-and-shoot. And so beautifully photographed! (By a Canon 5D Mark II.)
OK, ok, it’s not that damning—did anyone really think that companies exclusively used their own products?—but it’s hard not to be amused by this little bit of EXIF sleuthing that popped up over at Photography Bay. Basically, all the shots Sony sent out this morning of handsome people enjoying their new Cyber-shot cameras were taken with a Canon 5D Mark II.
The takeaway here? Life looks pretty swell when you’re using a Sony camera. Especially when someone’s shooting you using that camera with a much more expensive Canon camera. [Photography Bay]
Maria Sharapova vs Megan Fox
Canon has spent millions of dollars on promoting Maria Sharapova, but no one has spent much money on promoting Megan Fox on television ads. But from the search volume, Megan Fox has far larger search volume (implying people remember her name and search for it) versus Maria Sharapova.
Normally I’d file this image under our “what is this” image cache, but as you’ve already clocked, it’s somehow related to our Memory [Forever] theme. Those pretty colors are a visualization of the thousands of Wikipedia edits made by a bot.
It’s not just a one-off visualization for adding to our Tumblrs either. It’s the work of Many Eyes, a website set up by a pair of computer scientists at IBM, to catalog visual representations of data. Looking at the site now, two years after Wired brought it to light and interviewed founder Martin Wattenberg, recent artworks tackle the issue of migration in the US, and cremations.
When asked by Wired back then why he’s so keen to visualize data, Watterberg responded that:
“Language is one of the best data-compression mechanisms we have. The information contained in literature, or even email, encodes our identity as human beings. The entire literary canon may be smaller than what comes out of particle accelerators or models of the human brain, but the meaning coded into words can’t be measured in bytes. It’s deeply compressed. Twelve words from Voltaire can hold a lifetime of experience.”
Wikipedia data remains a favorite for them though, thanks to the “idea of completeness” Watterberg talks about, that even though all the data on Wikipedia equals a terabyte or so, “it’s huge in terms of encompassing human knowledge.” [Many Eyes via Wired]
Memory [Forever] is our week-long consideration of what it really means when our memories, encoded in bits, flow in a million directions, and might truly live forever.
Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.
- Netflix vs Blockbuster - Perfect example of an industry replaced by a more efficient version of itself
- Coke vs Pepsi vs Dr Pepper
- Marketing Costs Normalized to CPM Basis for Comparison
- 3G calling, no registration, and totally free
- The Top Endorsement Earners In Each Sport
- AOL's Plan To Steal TV Ad Dollars Is Totally Working
- drag2share: The Most Pinned Brand On Pinterest Doesn't Even Use A Pinterest Account [THE BRIEF]
- Groupon launches Breadcrumb iPad app, vows to not be a typical POS
- HP Mini 311 Nvidia ION Netbook Hackintosh'ed
- #SESNY: Toward a Performance Mindset for All Advertising
- Tips for Marketers Selecting a Digital Agency
- Context Is Not King or Queen; It's Just Necessary
- 2013 New Year's Digital Marketing Resolutions
- The Good, Bad, and Ugly of Online Campaign Ratings and eGRPs
- Why You Should Banish the Net Promoter Score Immediately
- Digital Strategy To-MAY-to vs. To-MAH-to
- The Agency-Client Relationship is Forever Changed
- Targeting vs. Privacy - Who Will Win?
- Digital + Traditional = Unified Marketing
- May 2013 (62)
- April 2013 (70)
- March 2013 (114)
- February 2013 (89)
- January 2013 (136)
- December 2012 (96)
- November 2012 (130)
- October 2012 (147)
- September 2012 (94)
- August 2012 (92)
- July 2012 (112)
- June 2012 (71)
- May 2012 (82)
- April 2012 (80)
- March 2012 (122)
- February 2012 (114)
- January 2012 (129)
- December 2011 (60)
- November 2011 (54)
- October 2011 (29)
- September 2011 (17)
- August 2011 (30)
- July 2011 (18)
- June 2011 (19)
- May 2011 (23)
- April 2011 (23)
- March 2011 (52)
- February 2011 (69)
- January 2011 (108)
- December 2010 (82)
- November 2010 (67)
- October 2010 (68)
- September 2010 (44)
- August 2010 (101)
- July 2010 (61)
- June 2010 (28)
- May 2010 (28)
- April 2010 (26)
- March 2010 (33)
- February 2010 (21)
- January 2010 (12)
- December 2009 (4)
- November 2009 (2)
- October 2009 (14)
- September 2009 (6)
- August 2009 (19)
- July 2009 (34)
- June 2009 (11)
- May 2009 (4)
- April 2009 (6)
- March 2009 (13)
- February 2009 (32)
- January 2009 (25)
- December 2008 (1)
- October 2008 (1)
- June 2008 (1)
- November 2007 (1)