collateral

In-House Agencies Becoming More Common; Tasked With Range of Services

source: http://www.marketingcharts.com/wp/interactive/in-house-agencies-becoming-more-common-tasked-with-range-of-services-36447/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink

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An in-house agency was defined as “a department, group, or person that has responsibilities typically performed by an external advertising or other marcomm agency.”

Among the various traditional and digital creative services listed, respondents with in-house agencies indicated that they were most commonly handling collateral and promotional materials for traditional media (91%), followed by email (77%), trade show and event materials (73%) and direct mail (72%).

Research of late has shown that agencies are being increasingly sought after for their strategic expertise, and the ANA data indicates that many in-house agencies are also handling strategic initiatives beyond just the creative (60%), extending to marketing and product strategy (56%) and brand or corporate platform strategy (48%).

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Friday, September 6th, 2013 news No Comments

How The NBA Lockout Is Killing Businesses

Source: http://www.businessinsider.com/nba-lockout-infographic-2011-11


nba lockout infographic

The NBA lockout a bummer for a fans, but a back-breaker for businesses.

Jane Hendrick put together a nifty infographic for G+ on who the lockout is hurting, and how badly.

It’s pretty concise, and does a nice job illustrating the collateral damage of the dispute.

The NBA lockout, where nobody scores and everybody loses. Let’s take a look at how bad…

Here are the five players who are losing the most: more than $1.5 million per bi-weekly paycheck

Cities are getting hammered too, especially small ones where NBA teams have a huge impact on the local economy

See the rest of the story at Business Insider

Please follow Sports Page on Twitter and Facebook.

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Tuesday, November 22nd, 2011 news No Comments

Samsung’s SCH-W880 12 megapixel phonecamera with 3x optical zoom

Source: http://www.engadget.com/2009/09/28/samsungs-sch-w880-12-megapixel-phonecamera-with-3x-optical-zoom/

In a welcome reversal of trends, Samsung just stuffed a 3G cellphone into a 12 megapixel camera making this M8920 / SCH-W880 more of a camera than most 12 megapixel cameraphones can claim. While this presumed follow-up to Samsung’s Pixon 12 (M8910) isn’t official, the announcement looks imminent based on the leaked collateral above and the spyshots that emerged over the weekend. What’s impressive here is that extending 3x optical zoom — something carried over from the SCH-B600 — and dedicated camera controls like a mode dial, shutter and zoom, and big 3.3-inch WVGA AMOLED display. Rounding out the specs are HD (720p presumably) video, HSDPA data, WiFi, GPS, Bluetooth, microSD slot, and DMB mobile television; that latter spec making this Korea-only whenever it does launch. See her in the wild after the break.

[Via HDBlog.IT]

Continue reading Samsung’s SCH-W880 12 megapixel phonecamera with 3x optical zoom

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Samsung’s SCH-W880 12 megapixel phonecamera with 3x optical zoom originally appeared on Engadget on Mon, 28 Sep 2009 08:01:00 EST. Please see our terms for use of feeds.

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Monday, September 28th, 2009 digital No Comments

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

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