A couple of thoughts on this:
- How is this sustainable for all the other phone makers? What happens to Motorola, RIM, Nokia, LG, et al.? Do they go away?
- If they go under what happens to Android? If you’re wondering why Google is trying to save Motorola, this could be a clue. It doesn’t want to be held hostage by Samsung, the only smartphone maker that’s profitable.
- What happens to Windows Phone? If Nokia continues to lose money and market share, and HTC is just barely profitable, what happens to Microsoft’s mobile efforts?
- Is this really a business Microsoft wants to enter? Microsoft is reportedly thinking about doing its own smartphone. Does it really think it can make money like Apple and Samsung, companies with years of manufacturing expertise?
Olive oil has played a prominent part in Mediterranean culture for over 2,000 years and is beloved by foodies the world over.
However, the industry has a dirty little secret.
A lot of the “Italian extra virgin olive oil” isn’t what it says on the tin. Sometimes its not extra virgin, sometimes its not Italian — and sometimes it’s not even made from olives.
Here’s what you need to know about one of the world’s most lucrative criminal endeavors.
Olive oil is far more expensive than other oils, but surprisingly easy to fake.
The fake industry seems to have almost as long a history as the real industry.
In the past merchants used to mix the oil with lard.
It’s probably because of how valuable it is — way back in ancient Rome, per-capita consumption of olive oil was as much as fifty liters every year.
“People were prepared to spend the same amount of money on olive oil back then as they do on petroleum today.”
Nigel Kennell a specialist in ancient history, tells the New Yorker’s Tom Mueller.
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It’s been a little while since we’ve rolled out a Boutique Call post, but since the category seems somewhat wide open at this point, we’ll let you know that Shaz Sedighzadeh has started up a new operation called The Supply.
Sedighzadeh set up the new shop, which is being dubbed as a “a resource representation entity for digital and creative talent,” following a two-year stint as a digital producer at CP+B, where he helped produce work for Old Navy, Coke Zero and Microsoft Windows. Prior to Crispin, the new entrepreneur spent a few months on the digital production side at Tool of North America.
Want an explanation of what The Supply does? Well, regarding his new operation, here’s a statement from Sedighzadeh, who lives in Denver but shuttles between NY and LA often: “The world of traditional staffing, simply matching keywords on a resume, has been a working model for some time, and may continue to be in some capacity. But in the digital advertising world today, things are shifting way too fast to solely be supported by the standard candidate sourcing methods. Talent specialists and reps now need to think like experienced digital producers and strategists; they need to ‘get it’, knowing what the project/campaign consists of, what type/level of specific talent is needed, matching resources with the timeline/budget, identifying what design aesthetic needs to be applied, whether it’s a job for a vendor or a couple of freelancers, and the list goes on.”
New Career Opportunities Daily: The best jobs in media.
Tumblr has been in the news a lot recently because of their huge user numbers (there’s also been some question of whether or not they are a “bot fest” – but I’ll leave that for others to analyze.) Back in 2009, I compared Tumblr to Posterous – but since that time Tumblr has just pulled away. So much so that Posterous seems to have seen the writing on the wall and is now pivoting in a new direction. But I thought it would be good to take a look at how Tumblr fairs against the larger, more established blogging networks – namely WordPress.com and Blogger.com (now part of Google).
In terms of unique visitors, there isn’t any comparison – WordPress continues to dominate. Blogger has seen attrition in their numbers and has now fallen to third place (maybe the recent move to integrate Blogger into Google+ will help here).
In terms of visits, while Tumblr passed Blogger more than a year ago, it has now moved into a tie with WordPress.
But while Tumblr has many fewer unique visitors, those visitors are viewing a lot of pages. In fact, Tumblr is now completely dominating WordPress and Blogger in this area.
And in terms of attention, Tumblr is once again dominant.
I think the reason for the higher level of engagement on Tumblr (as measured in Page Views and Attention) probably comes down to a couple of key properties of Tumblr:
1. Tumblr functions more like a social network – thus people that use Tumblr tend to also subscribe/follow other Tumblrs – creating a strong network effect.
2. Cross-blog tagging – this brings a bit of Twitter to the blog network – allowing people to easily aggregate content, by tag, across blogs. This also, no doubt, aids in content discovery.
3. Tumblr reduces barriers to publishing content – unlike a traditional blog, where people feel the need to provide richer content, Tumblr tends to encourage simple posts.
What do you think? Are you using Tumblr now in place of other blogging networks? How do you decide which one to use, and for what purpose?
I love my iPad. It’s the original model, bought on April 3, 2010. It’s been working perfectly since then but the battery life was really bad, lasting only a couple of hours lately. It was exhausted. I had to replace it.
In the process, I got a fresh iPad 64GB at the Apple Store for just $100. The good news, you can get one too.
After so many charging cycles, my original iPad’s battery was exhausted. It took forever to recharge and only a few hours to completely run out. I remember the days when I first got it. I could use it normally for a couple of days, watching at least two Netflix movies on it or browsing the web, running some apps and reading comic books.
I went to the Apple Store to ask for a battery replacement. But, as it turns out, you can’t replace an iPad’s battery. As the guy at the Apple Store’s Genius Bar told me: “See? They don’t have screws. We can’t replace the battery.”
Then he added: “If you want a new battery, we have to give you an entire new iPad.”
How? My iPad was out of warranty. I didn’t buy Apple Care. Furthermore, the iPad itself was broken on one side. One day I dropped it on the floor and the aluminum got quite chipped on one side.
He answered that this was no problem. I only have to pay $100 for the “battery.” In return, they would give you a reconditioned iPad with the same storage size as yours, with a fresh battery inside.
So I did exactly that. I paid the hundred bucks and got back home with a perfect battery life and an iPad with no blemishes whatsoever. If your battery life is sketchy—which is probably the case if you bought it back in April 2010—you should go to an Apple store, pay your hundred and get a fresh new iPad on your hands.
And your old iPad doesn’t go to waste. These get refurbished too. Any bad parts get replaced and go back into the cycle of Apple life.
Update: A former Genius shares his tips in the comments:
• You can do the same thing with any iPhone for $79, and most iPods for $69.
• Apple will replace an iPhone in almost any condition (the only exception being for devices that are literally broken into little pieces, or ones that are missing parts) for $199, even if it’s liquid damaged or cracked.
• Apple will replace any OOW damaged iPad for around half the price.
• On an iPhone 4, if the back glass is cracked, an Apple employee can replace it for $29 in only about 5 minutes, also not a bad idea if your camera lens is scratched beyond repair
• If you restore your device before bringing it in, there are no usage records saved and they have to take your word for it that the battery is defective.
That’s pretty good customer service indeed.
Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.
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