A couple of thoughts on this:
- How is this sustainable for all the other phone makers? What happens to Motorola, RIM, Nokia, LG, et al.? Do they go away?
- If they go under what happens to Android? If you’re wondering why Google is trying to save Motorola, this could be a clue. It doesn’t want to be held hostage by Samsung, the only smartphone maker that’s profitable.
- What happens to Windows Phone? If Nokia continues to lose money and market share, and HTC is just barely profitable, what happens to Microsoft’s mobile efforts?
- Is this really a business Microsoft wants to enter? Microsoft is reportedly thinking about doing its own smartphone. Does it really think it can make money like Apple and Samsung, companies with years of manufacturing expertise?
It makes sense that Nikon’s trotting out a Wi-Fi connected camera just like everybody else. For the people who replaced a real camera with a smartphone camera, taking pictures and posting them online are one and the same activity. But the Coolpix S800c runs Android 2.3 and has 4 gigs of storage for apps. That’s weird! Is Nikon genius for adopting an open OS standard? Or are we so desperate for Wi-Fi that we’ve resorted to Android to get our cameras online?
Without Android and Wi-Fi, the Coolpix S800c is about as boring of a point-and-shoot as any: It has a 16-megapixel, backside-illuminated CMOS sensor, a 10x optical zoom, built-in GPS, touchscreen controls, and it shoots 1080p video all for $350. Give or take a spec, dimension, or a couple of bucks, and it could easily be its Wi-Fi brethren like the Samsung MV900F or the Canon 530HS.
Except for one important difference: the connected features on those Wi-Fi cameras are so poorly designed that they’re virtually unusable. And while there’s some hints things might be getting better the problem hasn’t changed. As of right now, Sony, Panasonic, Samsung, and Canon all have their own Wi-Fi interfaces that connect to an assortment of proprietary smartphone apps and cloud storage systems. We’ve used the cheapest and the priciest, and so far we’ve yet to be impressed. If these cameras are meant to have Wi-Fi, why can’t it be easier? It’s enough to make you wish you’d just plugged your camera into your computer to get the photos off.
You can say whatever you want about the outmoded Android 2.3 OS, but at the very least it works. The interface is immediately understandable to anyone who has ever used a smartphone. Maybe more importantly, by putting Android on the camera, you can suddenly load the camera up with photo-specific Android apps. Finally, Instagram on your camera. Wait, is that cheating? And hey, maybe developers will get creative and develop something new with connected cameras in mind.
Still, Android on a camera doesn’t solve every problem, and in a way it’s more reflective of existing failures than anything. Android doesn’t suddenly make your camera a phone, and you still need an Internet connection to post photos online.
In the end maybe what we really need is a seamless way to dump photos onto a phone—what you do from there is up to you. In fact in testing Wi-Fi cameras across the board that seems to be the only feature everyone can agree on. Now it’s just a question of nailing it down. We’ll reserve judgement on the latest crop of Wi-Fi cams—including this bizarre Android thing—until they’re available this fall. [Nikon USA]
Olive oil has played a prominent part in Mediterranean culture for over 2,000 years and is beloved by foodies the world over.
However, the industry has a dirty little secret.
A lot of the “Italian extra virgin olive oil” isn’t what it says on the tin. Sometimes its not extra virgin, sometimes its not Italian — and sometimes it’s not even made from olives.
Here’s what you need to know about one of the world’s most lucrative criminal endeavors.
Olive oil is far more expensive than other oils, but surprisingly easy to fake.
The fake industry seems to have almost as long a history as the real industry.
In the past merchants used to mix the oil with lard.
It’s probably because of how valuable it is — way back in ancient Rome, per-capita consumption of olive oil was as much as fifty liters every year.
“People were prepared to spend the same amount of money on olive oil back then as they do on petroleum today.”
Nigel Kennell a specialist in ancient history, tells the New Yorker’s Tom Mueller.
- These Are The 20 Least Economically Free Nations In Europe
- Divers Explode Holes In The Hull Of The Costa Concordia To Search For Passengers
- An Italian Couple Committed A Double Suicide — And Dedicated It To Berlusconi
It’s been a little while since we’ve rolled out a Boutique Call post, but since the category seems somewhat wide open at this point, we’ll let you know that Shaz Sedighzadeh has started up a new operation called The Supply.
Sedighzadeh set up the new shop, which is being dubbed as a “a resource representation entity for digital and creative talent,” following a two-year stint as a digital producer at CP+B, where he helped produce work for Old Navy, Coke Zero and Microsoft Windows. Prior to Crispin, the new entrepreneur spent a few months on the digital production side at Tool of North America.
Want an explanation of what The Supply does? Well, regarding his new operation, here’s a statement from Sedighzadeh, who lives in Denver but shuttles between NY and LA often: “The world of traditional staffing, simply matching keywords on a resume, has been a working model for some time, and may continue to be in some capacity. But in the digital advertising world today, things are shifting way too fast to solely be supported by the standard candidate sourcing methods. Talent specialists and reps now need to think like experienced digital producers and strategists; they need to ‘get it’, knowing what the project/campaign consists of, what type/level of specific talent is needed, matching resources with the timeline/budget, identifying what design aesthetic needs to be applied, whether it’s a job for a vendor or a couple of freelancers, and the list goes on.”
New Career Opportunities Daily: The best jobs in media.
Tumblr has been in the news a lot recently because of their huge user numbers (there’s also been some question of whether or not they are a “bot fest” – but I’ll leave that for others to analyze.) Back in 2009, I compared Tumblr to Posterous – but since that time Tumblr has just pulled away. So much so that Posterous seems to have seen the writing on the wall and is now pivoting in a new direction. But I thought it would be good to take a look at how Tumblr fairs against the larger, more established blogging networks – namely WordPress.com and Blogger.com (now part of Google).
In terms of unique visitors, there isn’t any comparison – WordPress continues to dominate. Blogger has seen attrition in their numbers and has now fallen to third place (maybe the recent move to integrate Blogger into Google+ will help here).
In terms of visits, while Tumblr passed Blogger more than a year ago, it has now moved into a tie with WordPress.
But while Tumblr has many fewer unique visitors, those visitors are viewing a lot of pages. In fact, Tumblr is now completely dominating WordPress and Blogger in this area.
And in terms of attention, Tumblr is once again dominant.
I think the reason for the higher level of engagement on Tumblr (as measured in Page Views and Attention) probably comes down to a couple of key properties of Tumblr:
1. Tumblr functions more like a social network – thus people that use Tumblr tend to also subscribe/follow other Tumblrs – creating a strong network effect.
2. Cross-blog tagging – this brings a bit of Twitter to the blog network – allowing people to easily aggregate content, by tag, across blogs. This also, no doubt, aids in content discovery.
3. Tumblr reduces barriers to publishing content – unlike a traditional blog, where people feel the need to provide richer content, Tumblr tends to encourage simple posts.
What do you think? Are you using Tumblr now in place of other blogging networks? How do you decide which one to use, and for what purpose?
I love my iPad. It’s the original model, bought on April 3, 2010. It’s been working perfectly since then but the battery life was really bad, lasting only a couple of hours lately. It was exhausted. I had to replace it.
In the process, I got a fresh iPad 64GB at the Apple Store for just $100. The good news, you can get one too.
After so many charging cycles, my original iPad’s battery was exhausted. It took forever to recharge and only a few hours to completely run out. I remember the days when I first got it. I could use it normally for a couple of days, watching at least two Netflix movies on it or browsing the web, running some apps and reading comic books.
I went to the Apple Store to ask for a battery replacement. But, as it turns out, you can’t replace an iPad’s battery. As the guy at the Apple Store’s Genius Bar told me: “See? They don’t have screws. We can’t replace the battery.”
Then he added: “If you want a new battery, we have to give you an entire new iPad.”
How? My iPad was out of warranty. I didn’t buy Apple Care. Furthermore, the iPad itself was broken on one side. One day I dropped it on the floor and the aluminum got quite chipped on one side.
He answered that this was no problem. I only have to pay $100 for the “battery.” In return, they would give you a reconditioned iPad with the same storage size as yours, with a fresh battery inside.
So I did exactly that. I paid the hundred bucks and got back home with a perfect battery life and an iPad with no blemishes whatsoever. If your battery life is sketchy—which is probably the case if you bought it back in April 2010—you should go to an Apple store, pay your hundred and get a fresh new iPad on your hands.
And your old iPad doesn’t go to waste. These get refurbished too. Any bad parts get replaced and go back into the cycle of Apple life.
Update: A former Genius shares his tips in the comments:
• You can do the same thing with any iPhone for $79, and most iPods for $69.
• Apple will replace an iPhone in almost any condition (the only exception being for devices that are literally broken into little pieces, or ones that are missing parts) for $199, even if it’s liquid damaged or cracked.
• Apple will replace any OOW damaged iPad for around half the price.
• On an iPhone 4, if the back glass is cracked, an Apple employee can replace it for $29 in only about 5 minutes, also not a bad idea if your camera lens is scratched beyond repair
• If you restore your device before bringing it in, there are no usage records saved and they have to take your word for it that the battery is defective.
That’s pretty good customer service indeed.
Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.
Collaborators – Digital Profs
- The JKWeddingDance video was real; the viral effect was MANUFACTURED - Post 1 of 2
- Netflix vs Blockbuster - Perfect example of an industry replaced by a more efficient version of itself
- Marketing Costs Normalized to CPM Basis for Comparison
- Coke vs Pepsi vs Dr Pepper
- Facebook advertising metrics and benchmarks
- Try On New Glasses in Warby Parker's Virtual Booth
- The Grand Unified Theory of Marketing(tm) - Digital String Theory
- What is Web 3.0? Characteristics of Web 3.0
- Ad Injection: Yet Another Challenge for Online Advertising
- Brand Advertisers: Escaping an Ecosystem of Digital Advertising Fraud
- #SESNY: Toward a Performance Mindset for All Advertising
- Tips for Marketers Selecting a Digital Agency
- Context Is Not King or Queen; It's Just Necessary
- 2013 New Year's Digital Marketing Resolutions
- The Good, Bad, and Ugly of Online Campaign Ratings and eGRPs
- Why You Should Banish the Net Promoter Score Immediately
- Digital Strategy To-MAY-to vs. To-MAH-to
- The Agency-Client Relationship is Forever Changed
- Targeting vs. Privacy - Who Will Win?
- May 2015 (4)
- April 2015 (32)
- March 2015 (57)
- February 2015 (79)
- January 2015 (86)
- December 2014 (69)
- November 2014 (98)
- October 2014 (150)
- September 2014 (109)
- August 2014 (44)
- July 2014 (92)
- June 2014 (118)
- May 2014 (173)
- April 2014 (130)
- March 2014 (247)
- February 2014 (167)
- January 2014 (222)
- December 2013 (167)
- November 2013 (111)
- October 2013 (116)
- September 2013 (214)
- August 2013 (210)
- July 2013 (200)
- June 2013 (87)
- May 2013 (87)
- April 2013 (70)
- March 2013 (114)
- February 2013 (89)
- January 2013 (136)
- December 2012 (96)
- November 2012 (130)
- October 2012 (147)
- September 2012 (93)
- August 2012 (93)
- July 2012 (112)
- June 2012 (71)
- May 2012 (82)
- April 2012 (80)
- March 2012 (122)
- February 2012 (114)
- January 2012 (129)
- December 2011 (60)
- November 2011 (54)
- October 2011 (29)
- September 2011 (17)
- August 2011 (30)
- July 2011 (18)
- June 2011 (19)
- May 2011 (23)
- April 2011 (23)
- March 2011 (52)
- February 2011 (69)
- January 2011 (108)
- December 2010 (82)
- November 2010 (67)
- October 2010 (68)
- September 2010 (44)
- August 2010 (101)
- July 2010 (61)
- June 2010 (28)
- May 2010 (28)
- April 2010 (26)
- March 2010 (33)
- February 2010 (21)
- January 2010 (13)
- December 2009 (4)
- November 2009 (2)
- October 2009 (14)
- September 2009 (6)
- August 2009 (19)
- July 2009 (34)
- June 2009 (11)
- May 2009 (4)
- April 2009 (6)
- March 2009 (13)
- February 2009 (32)
- January 2009 (25)
- December 2008 (1)
- October 2008 (1)
- June 2008 (1)
- November 2007 (1)