currency

Teenagers In Europe Have Given Up Candy, And It’s Hurting Our Business

Source: http://www.businessinsider.com/kraft-foods-ceo-teenagers-in-europe-have-given-up-candy-and-its-hurting-our-business-2012-8

Kraft Foods Inc. reported Thursday that its second-quarter profit rose 5 percent as higher prices helped offset pressure from commodity costs and currency exchanges rates. The company said that it continues to see strong demand for its power brands such as Oreo and Kraft Macaroni and Cheese. However, the company is still feeling the pinch of the tough global economy and said that its gum and candy business in Spain, France and Greece suffered during the period as teenagers there struggled financially.

Kraft CEO Irene Rosenfeld discussed the matter further with analysts in a conference call.

QUESTION: Your results have obviously been very resilient through the first half of the year but you did highlight more difficult macro-conditions during the second quarter. You spoke to gum and candy in southern Europe. Could you go into detail on what you’re seeing in key markets and where on the margins may be becoming a bit more difficult outside of southern Europe? And if you look at market share in aggregate across your categories, are you still comfortable you’re gaining share?

RESPONSE: Again, I feel very good about our performance in Europe. … As I mentioned in my remarks, we still are still growing share in 14 of 17 countries so we’re feeling quite good about our performance across the continent including the U.K.

The challenge really has been southern Europe and there it has been disproportionately a gum category. But our four categories are doing exceptionally well across the landscape there. … We’ve got some exciting new campaigns in support of Cadbury dairy milk as well as Milka and some terrific innovation in the pipeline that I’ve talked about a couple times on this call, all of which together are helping to fuel our strong performance. I expect that that will continue as we exit the year, despite the challenging macroeconomic conditions.

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Thursday, August 2nd, 2012 news No Comments

Facebook updates S-1, adds Q1 earnings, revenue up 45% over last year

Source: http://www.engadget.com/2012/04/23/facebook-updates-s-1-adds-q1-earnings-revenue-up-45-over-last/

Facebook updates S-1, adds Q1 earnings

Facebook just filed an amended S-1 (that all important document that officially announces its public offering plans) with some new financial info. Now included in the charts and graphs is everything you wanted to know about Q1 of 2012 at Facebook (but were afraid to ask). The new SEC filing reveals that revenues are way up at the social network over last year (a whopping 45 percent higher than Q1 of 2011), but down slightly from last quarter (six percent), settling at a more than respectable $1.058 billion. Of the cash it took in, $872 million of it was ad revenue, which is down from Q4 of 2011 ($943 million) but up significantly from Q1 of last year ($731 million). Facebook was even able to slap a per-user amount on its 900 million active monthly members — $1.21 — that’s the average revenue for each person with an account at the site. Of course, membership has continued to grow, with 532 million stopping by daily, up from 372 million just a year ago. As for that Instagram purchase, it looks like the widely reported $1 billion figure wasn’t entirely accurate — at least not when talking cold, hard cash. Only $300 million was turned over in immediately spendable currency, the rest of the deal involved 23 million shares of common stock. If you’re a sucker for financials hit up the source link.

Facebook updates S-1, adds Q1 earnings, revenue up 45% over last year originally appeared on Engadget on Mon, 23 Apr 2012 15:46:00 EDT. Please see our terms for use of feeds.

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Monday, April 23rd, 2012 news No Comments

This is what happens when 99% of the inefficiencies are cut out of a system (advertising industry)

Update: Including Q3 09 numbers

Source: http://adage.com/agencynews/article?article_id=140125

While no holding company’s results are pretty these days, Interpublic Group of Cos. last week posted particularly poor numbers, swinging to a net loss of over $35 million for the first nine months of 2009 from almost $60 million in profit during the same period in 2008. IPG’s third-quarter revenue fell 18% compared to declines of 14.4% at rival Omnicom Group, 8.7% at WPP (factoring out the effect of acquisitions and currency shifts) and 5.3% at Publicis Groupe. WPP’s reported revenue, including revenue from its big Taylor Nelson Sofres acquisition, rose 16.7%. In the same quarter, net income attributable to IPG tumbled 47.3%, more than double the drop of Omnicom (down 22.5%).

wasted-ad-dollars

Google changed the game by changing the business model from paying for impressions to paying only when the advertiser gets the click.  This helped to cut out the 99% of waste and inefficiency which existed in the industry.


WPP Profit Dropped 47% in Second Quarter More Than Half of Company’s Revenue Came From Nontraditional Advertising

NEW YORK (AdAge.com) — Using words such as “severe” and “surprise” to describe the recession’s impact on its business, WPP, the world’s largest advertising conglomerate, today said its profit was down 47% for the second quarter. And WPP Chief Executive Martin Sorrell said it will be a while before marketing executives begin to spend and take chances the way they did just a few years back.

FULL ARTICLE – Source: http://adage.com/article?article_id=138673

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In a first half earnings statement released this morning, WPP Group announced that digital and direct marketing-related services now comprise 25% of its body.

WPP Group owns labels like 24/7 Real Media, Mediaedge:cia, MediaCom, Mindshare, GroupM and Outrider.

Digital and direct garnered $1.7 billion in revenues in the first half of ‘09, with a projected annual run rate of nearly $3.5 billion total. But it is digital media and advertising that appear to be dominating the segment.

Overall, first half revenues fell 2.9% to $6.4 billion in the first half on a reported basis, MediaPost reports. Like-for-like, however, total revenues slid 8.3% against the first half of 2008.

According to WPP, traditional advertising and “media investment management” have been the hardest-hit amidst the economic downturn.

“On a constant currency basis, advertising and media investment management revenues fell by 7.5%, with like-for-like revenues down 7.8%,” it stated.

Branding and identity, healthcare and specialist communications — which includes direct, internet and interactive — were least affected.

The media conglomerate committed to prioritizing the growth of digital communications, customer insights and strong geographic markets.

Related topics: Online Advertisers, Data Updates,

Sourcehttp://www.marketingcharts.com/updates/digitaldirect-marketing-now-25-of-wpp-group-10211/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink

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Thursday, August 27th, 2009 digital 1 Comment

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