Disney
Zynga Is About To Lose Its Global Director Of Brand Advertising
Manny Anekal, the global director of brand advertising at Zynga, is leaving the company to become COO of Kiip, a firm that operates a network that places branded rewards inside mobile games for advertisers, according to two sources.
Anekal’s Linkedin page currently states he has been on extended medical leave from Zynga. He is expected at Kiip next week.
Kiip has 20 employees, is based in San Francisco, and its clients include Best Buy, Disney and Sony. The company inserts branded rewards inside mobile games for advertisers. When players reach a new level, for instance, Kiip can reward them with free merchandise from advertisers.
Anekal leaves Zynga after its sales and marketing budget rose to $234 million, according to its Q4 2011 results.
Please follow Advertising on Twitter and Facebook.
Join the conversation about this story »
See Also:
- Zynga Sees Limits To Growth: Sales Flatten As Marketing Costs Double
- 5 Reasons To Stay Skeptical About Groupon
- NUMBERS: Will Ferrell’s Old Milwaukee Super Bowl Spot Kicked Budweiser’s Butt
, Home Media | 
Seeking Alpha | Email this | Comments
Disney considering 28-day rental window, because ‘On Stranger Tides’ was that good
Source: http://www.engadget.com/2012/02/08/disney-28-day-window/
That sound you can hear is the studios dashing around as they look for a new scapegoat. Disney’s got Redbox and Netflix in its sights as it declares plans to impose a 28-day window before it’ll make its titles available for rental. Despite conceding that the studio hadn’t seen any impact on overall DVD sales, CEO Bob Iger pointed to a 16 percent drop in quarterly revenue compared to 2010 as the motivation. It’s also collecting splinters in its backside as it watches to see how well digital locker service UltraViolet fares with consumers before committing to join the program. Of course, given the legitimacy of First Sale Doctrine, it’s possible Redbox will do as its done with Warner titles and just buy ‘em at retail — as long as it can cover its costs as it does so.
Disney considering 28-day rental window, because ‘On Stranger Tides’ was that good originally appeared on Engadget on Wed, 08 Feb 2012 18:46:00 EDT. Please see our terms for use of feeds.
Permalink 
LA Times, Home Media | Seeking Alpha | Email this | Comments
Source: http://gizmodo.com/5882869/even-after-shutting-down-limewire-cant-catch-a-break
LimeWire has been kaput as a file-sharing service since October but that hasn’t stopped its legal woes. Now, after settling with the RIAA to the tune of $105 million, the MPAA and a host of indie music labels have filed lawsuits against the company as well. Talk about beating a dead horse.
Six studios—Twentieth Century Fox, Viacom, Comedy Partners, Disney, Paramount Pictures, and Warner Brothers—have filed suit, citing the court’s summary judgement in the RIAA case as basis for their claims. In that case, the court concluded that LimeWire “intentionally encouraged direct infringement.” Now, the court will have to decide LimeWire’s culpability in the illicit trade of movies and TV shows as well.
In addition, a group of independent record labels are arguing that, because of the same summary judgement, that they too are owed $105 million. There’s no word yet on how much the MPAA is asking for in damages, but if its anything near what it enjoy threatening the common user with, LimeWire’s going to need to find some deeper pockets. [Hollywood Reporter via Techdirt]
Image: Pakhnyushcha / Shutterstock
Facebook Will Have One Billion Users By September
Find out more out the future of disruptive technology and companies like Facebook, Google, Zynga, Disney, NBC and more at IGNITION West!
Facebook says it has 800 million active users.
Building a chart based on previous user number announcements, iCrossings says Facebook will probably reach 1 billion users sometime in August 2012.
In the past, “active” has meant that these people log in once a month. What’s truly stunning is that Facebook says more than 50% of its users log in every day.
Please follow SAI on Twitter and Facebook.
Join the conversation about this story »
See Also:
- CHART OF THE DAY: There’s Only One Place In The World Where Twitter Is Bigger Than Facebook
- The Biggest Employer For Young Americans Is Still The US Military
- CHART OF THE DAY: Android’s Share Collapses For The First Time Ever
—
drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)
Netflix officially announces UK, Ireland launch
Source: http://www.engadget.com/2012/01/09/netflix-officially-announces-uk-ireland-launch/
While it was already live for many, Netflix has made its launch in the United Kingdom and Ireland officially official, streaming its catalog of entertainment for 5.99 pounds / 6.99 euros a month. Residents can queue for a one month free trial at the website right now, and at launch it works not only on PCs, but also the usual suite of game consoles, Blu-ray players from LG, Samsung Smart TV, iOS and Android phones plus smart TV adaptors from Philips, Western Digital and Roku. As for content, it’s sourcing from All3Media, the BBC, CBS, Channel 4′s 4oD, Disney UK & Ireland, ITV, Lionsgate UK, MGM, Miramax, Momentum Pictures, NBCUniversal, Paramount, Sony Pictures Entertainment, Twentieth Century Fox and Viacom International Media Networks. Like the Latin American service, it also includes Open Graph Facebook tie-ins that are apparently held back in the US due to regulatory concerns. Check the official press release for more details on what’s currently available after the break, or just hit Netflix to sign up and give the streaming a shot no matter which side of the pond you’re on.
Continue reading Netflix officially announces UK, Ireland launch
Netflix officially announces UK, Ireland launch originally appeared on Engadget on Mon, 09 Jan 2012 02:50:00 EDT. Please see our terms for use of feeds.
Permalink | Netflix Blog | Email this | Comments
—
drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)
specialized channels with niche and original content
Source: http://www.engadget.com/2012/01/08/youtubes-got-big-plans-for-web-tv-specialized-channels-with-ni/
YouTube’s come quite a long way from its roots as a repository for random videos from the public. It’s gone from “Chocolate Rain” and the Tron guy to streaming Disney classics and now creating original, quality content. The New Yorker spoke extensively with YouTube’s Global Head of Content Robert Kyncl about the site’s future plans, and YouTube’s got its sights set on grabbing a big slice of TV’s $300 billion pie. Kyncl thinks the future of TV is in niche content, and YouTube’s original channels are just the vehicle to deliver it direct to your digital door. The site is commissioning people and companies to create the channels (as opposed to individual shows or pieces of content) which gives the creators freedom to program their channels as they see fit — all YouTube asks is that they provide a certain number of hours of programming per week. This production model is apparently pretty attractive to content producers, given the talent that’s on board and the amount of content that’ll be rolling out over the next six months.
The idea is that all the original content will get people watching YouTube for longer periods of time, and in turn grant more opportunities to reap ad revenue. Of course, these specialized channels don’t provide the wide advertising reach of traditional television, but they do allow advertisers to target very specific audiences with focused ads. That presumably provides them with better bang for their buck. Time will tell if YouTube’s new plan will win the war against traditional television and web TV (including Kyncl’s former employer Netflix), but free, quality on-demand content certainly sounds good to us. Get a fuller accounting of Kyncl’s vision at the source below, and feel free to sound off in the comments if you’re picking up what he’s putting down.
YouTube’s got big plans for web TV: specialized channels with niche and original content originally appeared on Engadget on Sun, 08 Jan 2012 06:35:00 EDT. Please see our terms for use of feeds.
Permalink The Verge | The New Yorker | Email this | Comments
—
drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)
Digital Consigliere
Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.
http://twitter.com/acfou
Send Tips: tips@go-digital.net
Digital Strategy Consulting
Dr. Augustine Fou LinkedIn Bio
Digital Marketing Slideshares
The Grand Unified Theory of Marketing
Tags
Popular Posts
- Netflix vs Blockbuster - Perfect example of an industry replaced by a more efficient version of itself
- Coke vs Pepsi vs Dr Pepper
- Marketing Costs Normalized to CPM Basis for Comparison
- 3G calling, no registration, and totally free
- AOL's Plan To Steal TV Ad Dollars Is Totally Working
- The Top Endorsement Earners In Each Sport
- drag2share: The Most Pinned Brand On Pinterest Doesn't Even Use A Pinterest Account [THE BRIEF]
- Groupon launches Breadcrumb iPad app, vows to not be a typical POS
- HP Mini 311 Nvidia ION Netbook Hackintosh'ed
Published Articles by Dr. Augustine Fou
- #SESNY: Toward a Performance Mindset for All Advertising
- Tips for Marketers Selecting a Digital Agency
- Context Is Not King or Queen; It's Just Necessary
- 2013 New Year's Digital Marketing Resolutions
- The Good, Bad, and Ugly of Online Campaign Ratings and eGRPs
- Why You Should Banish the Net Promoter Score Immediately
- Digital Strategy To-MAY-to vs. To-MAH-to
- The Agency-Client Relationship is Forever Changed
- Targeting vs. Privacy - Who Will Win?
- Digital + Traditional = Unified Marketing
Pages
Archives
- May 2013 (66)
- April 2013 (70)
- March 2013 (114)
- February 2013 (89)
- January 2013 (136)
- December 2012 (96)
- November 2012 (130)
- October 2012 (147)
- September 2012 (94)
- August 2012 (92)
- July 2012 (112)
- June 2012 (71)
- May 2012 (82)
- April 2012 (80)
- March 2012 (122)
- February 2012 (114)
- January 2012 (129)
- December 2011 (60)
- November 2011 (54)
- October 2011 (29)
- September 2011 (17)
- August 2011 (30)
- July 2011 (18)
- June 2011 (19)
- May 2011 (23)
- April 2011 (23)
- March 2011 (52)
- February 2011 (69)
- January 2011 (108)
- December 2010 (82)
- November 2010 (67)
- October 2010 (68)
- September 2010 (44)
- August 2010 (101)
- July 2010 (61)
- June 2010 (28)
- May 2010 (28)
- April 2010 (26)
- March 2010 (33)
- February 2010 (21)
- January 2010 (12)
- December 2009 (4)
- November 2009 (2)
- October 2009 (14)
- September 2009 (6)
- August 2009 (19)
- July 2009 (34)
- June 2009 (11)
- May 2009 (4)
- April 2009 (6)
- March 2009 (13)
- February 2009 (32)
- January 2009 (25)
- December 2008 (1)
- October 2008 (1)
- June 2008 (1)
- November 2007 (1)
Prototype Web Services
- drag2share – quickly share news items by drag and drop on email addresses
- LivePhotoFrame – upload and remotely manage a digital photo frame via unique URL
- MedleyTuner – create a continuous listening experience by uploading mp3s
- MusicSamplr – discover new artists and music, listen to samples
- SharedMost – what links on ANY webpage are shared most?
- Signatory – sign and date a document and verify it hasn't been altered since that exact time.
- WebTeleprompter – just what it says it is
Netflix signs licensing agreement with Disney, will be exclusive US subscription service for first-run films beginning in 2016
Source: http://www.engadget.com/2012/12/04/netflix-strikes-licensing-agreement-with-disney-will-be-exclusi/
Netflix just announced a couple of new deals with Warner last week, and it’s now landed a big one with The Walt Disney Company. While it’s still a few years out, the company has announced today that it will be the exclusive US subscription television service for first-run live-action and animated films from Disney beginning in 2016 — meaning that theatrically-released movies will be available on Netflix during what’s known as the pay TV window (ordinarily afford to HBO and the like). That deal also includes first-run rights to direct-to-video releases, which will begin appearing on Netflix in 2013. What’s more, the two companies have also announced a separate multi-year agreement that will see popular Disney catalog titles like Dumbo and Alice in Wonderland be made available on Netflix beginning today. You can find the full announcement after the break.
Continue reading Netflix signs licensing agreement with Disney, will be exclusive US subscription service for first-run films beginning in 2016
Filed under: HD
Comments
Source: Netflix
Share this:
Tags: alice in wonderland, animated films, break, catalog titles, Continue, Disney, disney catalog, Engadget, Filed, HBO, HDCommentsSource, licensing agreement, Netflix, reading, subscription television, Television, television service, today, walt disney company, Wonderland