EST

Facebook usage by hour

Source: http://wearesocial.net/blog/2010/11/socials-monday-mashup-47/

When is Facebook used most?

Facebook usage by time of day

An interesting study from Vitrue revealed that 3pm EST on weekdays is when Facebook users are most active. There were other noteworthy findings including the news that Sunday is the day when fans are least active. Perhaps this is because pages are only updated during the ‘working week’ but nonetheless it suggests that people use Facebook less at weekends.

These findings are important as they help brands to know when to target users. As the graph below shows, there is a huge disparity between when users are most active and when users are least active. What’s important for page managers is to maximise interactions with the page and to create more conversation. Statistics such as these should help them achieve this goal.

Highest and lowest conversation points across the week


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Thursday, January 5th, 2012 news No Comments

Facebook usage by hour

Source: http://wearesocial.net/blog/2010/11/socials-monday-mashup-47/

When is Facebook used most?

Facebook usage by time of day

An interesting study from Vitrue revealed that 3pm EST on weekdays is when Facebook users are most active. There were other noteworthy findings including the news that Sunday is the day when fans are least active. Perhaps this is because pages are only updated during the ‘working week’ but nonetheless it suggests that people use Facebook less at weekends.

These findings are important as they help brands to know when to target users. As the graph below shows, there is a huge disparity between when users are most active and when users are least active. What’s important for page managers is to maximise interactions with the page and to create more conversation. Statistics such as these should help them achieve this goal.

Highest and lowest conversation points across the week


Tags: , , , , , , , , , , , , , , , , ,

Thursday, January 5th, 2012 news No Comments

IDC and Gartner award smartphone growth prizes to Apple and Google

Source: http://www.engadget.com/2010/05/19/idc-and-gartner-award-smartphone-growth-prizes-to-apple-and-goog/

Get ready to rumble, the latest Gartner and IDC smartphone numbers are out to give us a pretty good idea of how things shape up globally. Remember, IDC measures vendor shipments while Gartner measures actual handset sales to end users. So what does the data tell us? Well, to start with, in terms of smartphone devices, Gartner claims a 48.7% increase in smartphone sales of 54.3 million units in Q1 2010 compared to Q1 2009 — IDC pegs growth at 56.7% on 54.7 million units for the same period. Both estimates easily outpace the 17% or 21.7% growth in worldwide units of mobile phones moved according to Gartner and IDC, respectively.

IDC’s list of top 5 smartphone device makers (pictured above) has Nokia at the number one spot repeating its 39.3% share as it did in Q1 of 2009 while RIM is down slightly from 20.9% in 2009 to a 19.4% market share in 2010. Apple (up from 10.9% to 16.1%) more than doubled its device shipments in the last year as HTC (up from 4.3% to 4.8%) and Motorola (up from 3.4% to 4.2%) all managed to increase their shares on higher volumes.

Regarding smartphone OS market share, Android’s global numbers echo its success in the US jumping from a 1.6% market share to 9.6% in just one year. Gartner claims that sales of Android-based phones increased 707% year-on-year to displace Windows Mobile in the top 5 for the first time. Apple’s iPhone OS also saw growth from 10.5% in 1Q09 to 15.4% in 1Q10 as both RIM (down from 20.1% to 19.4%) and Symbian (down from 48.8% to 44.3%) dropped. See the OS numbers broken down into a no-nonsense table after the break.

Continue reading IDC and Gartner award smartphone growth prizes to Apple and Google

IDC and Gartner award smartphone growth prizes to Apple and Google originally appeared on Engadget on Wed, 19 May 2010 04:44:00 EST. Please see our terms for use of feeds.

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Wednesday, May 19th, 2010 news No Comments

Android ousts iPhone OS for second place in US smartphone market

Source: http://www.engadget.com/2010/05/10/npd-android-ousts-iphone-os-for-second-place-in-us-smartphone-m/

“We’re number two” might not be the chant everyone’s after, but we have a feeling that Google is more than satisfied with that in this case… for now. According to market research firm NPD, Google’s Android operating system edged up into second place in the US smartphone market during the first quarter of the year, leaving it still well behind RIM’s BlackBerry OS, but marking the first time that it has moved ahead of Apple’s iPhone OS. Specifically, NPD found that RIM maintained a strong 36 percent market share for the quarter, with Android coming in at 28 percent, and iPhone OS in third at 21 percent. The growth for Android was attributed largely to strong carrier support — like Verizon’s buy-one-get-one free offer which, incidentally, also helped Verizon maintain a 30 percent smartphone market share, which is just slightly behind AT&T at 32 percent, and ahead of T-Mobile and Sprint at 17 and 15 percent, respectively.

Disclaimer: NPD’s Ross Rubin is a contributor to Engadget.

Continue reading NPD: Android ousts iPhone OS for second place in US smartphone market

NPD: Android ousts iPhone OS for second place in US smartphone market originally appeared on Engadget on Mon, 10 May 2010 12:23:00 EST. Please see our terms for use of feeds.

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Monday, May 10th, 2010 news No Comments

Mark Cuban foretells Netflix demise, sees a future filled with on-demand video

Source: http://www.engadget.com/2010/05/07/mark-cuban-foretells-netflix-demise-sees-a-future-filled-with-o/

To call Mark Cuban eccentric would be akin to describing the ocean as wet, but what’s not so often acknowledged about the Dallas Mavericks owner is the sharp mind and commercial nous that have gotten him to the position of hiring and firing millionaire ball players. One of Mark’s recent blog posts, entitled “The future of TV … is TV,” got the attention of NewTeeVee, who sought to debunk his contention that VOD (video on demand) services from cable operators would become the primary means by which we consume digital media in the future. They cite the growing success story of Netflix’s digital distribution model, as well as the 12 million hours of March Madness video consumed via CBS’ web portal, in arguing that web streaming is indeed the great new hotness.

Mark’s response tackles Netflix head on, and points out that the company’s rapid growth is about to start working against it, with movie studios and other content providers likely to jack up prices and demand further concessions from the streaming service as it turns into a real competitor to cable companies. According to him, Netflix is presently getting its content at prices that are unsustainable, and his prognostication is that content owners seeking bigger levies — together with the expansion of VOD choice, which he sees as foolproof compared to the overwhelming complexity that web streaming entails — will lead to Netflix passing costs on to the consumers and losing out to cable operators. Irrespective of whether you agree with him, the whole exchange is well worth a read. Use the links below to get filled in.

Mark Cuban foretells Netflix demise, sees a future filled with on-demand video originally appeared on Engadget on Fri, 07 May 2010 10:09:00 EST. Please see our terms for use of feeds.

Permalink CNET  |  sourceBlog Maverick, NewTeeVee (1), (2)  | Email this | Comments

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Friday, May 7th, 2010 news 1 Comment

Homemade 16TB NAS dwarfs the competition with insane build quality (video)

Source: http://www.engadget.com/2010/05/07/homemade-16tb-nas-dwarfs-the-competition-with-insane-build-quali/

From the man that brought you the OS Xbox Pro and the Cinematograph HD comes… a cockpit canopy filled with hard drives? Not quite. Meet the Black Dwarf, a custom network-attached-storage device from the mind of video editor Will Urbina, packing 16TB of RAID 5 magnetic media and a 1.66GHz Atom N270 CPU into a completely hand-built Lexan, aluminum and steel enclosure. Urbina says the Dwarf writes at 88MB per second and reads at a fantastic 266MB per second, making the shuttlecraft-shaped 12.7TB array nearly as speedy as an SSD but with massive capacity and some redundancy to boot. As usual, the DIY guru shot a professional time-lapse video of his entire build process, and this one’s not to be missed — it showcases some pretty spiffy camerawork as well as the man’s welding skills. See sparks fly after the break.

Continue reading Homemade 16TB NAS dwarfs the competition with insane build quality (video)

Homemade 16TB NAS dwarfs the competition with insane build quality (video) originally appeared on Engadget on Fri, 07 May 2010 04:59:00 EST. Please see our terms for use of feeds.

Permalink Hack A Day  |  sourceWill U. Design  | Email this | Comments

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Friday, May 7th, 2010 news No Comments

Adobe says iPhone / iPad adoption and ‘alternative technologies’ (cough, HTML5) could harm its business

Source: http://www.engadget.com/2010/04/09/adobe-says-iphone-ipad-adoption-and-alternative-technologies/

Adobe might continue to crow about Flash and its importance on both the desktop and mobile devices, but there’s no lying to investors, and the company is pretty blunt about the threat of the iPhone and iPad in the end-of-quarter Form 10-Q it just filed with the Securities and Exchange Commission: it flatly says that “to the extent new releases of operating systems or other third-party products, platforms or devices, such as the Apple iPhone or iPad, make it more difficult for our products to perform, and our customers are persuaded to use alternative technologies, our business could be harmed.”

Now, Adobe has to make doom-and-gloom statements in its SEC filings — it also says that slowing PC sales or a failure to keep up with desktop OS development could harm its business — but the timing is crazy here, since just yesterday Apple changed the iPhone OS 4 SDK agreement to block devs from using the upcoming Flash CS5 iPhone cross-compiler to build iPhone apps. What’s more, Apple’s also using HTML5 for its new iAd platform, which could potentially undo Flash’s stranglehold on online advertising as well. Yeah, we’d say all that plus the recent push for HTML5 video across the web — and from Microsoft — could harm Adobe’s business just a little. Better hope that final version of Flash Player 10.1 is everything we’d hoped and dreamed of, because Adobe’s going to have to make a real stand here.

Adobe says iPhone / iPad adoption and ‘alternative technologies’ (cough, HTML5) could harm its business originally appeared on Engadget on Fri, 09 Apr 2010 11:50:00 EST. Please see our terms for use of feeds.

Permalink BusinessWeek  |  sourceAdobe Form 10-Q  | Email this | Comments

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Saturday, April 10th, 2010 news No Comments

‘we tried to buy a company called AdMob’

Source: http://www.engadget.com/2010/04/08/steve-jobs-we-tried-to-buy-a-company-called-admob/

We’d previously heard rumors that Quattro Wireless was Apple’s consolation prize after a deal with bigger mobile advertising rival AdMob fell through, and Steve Jobs confirmed it on no uncertain terms at the Q&A session following today’s iPhone OS 4.0 event: “we tried to buy a company called AdMob… but Google snatched it away.” Indeed they did, though that deal hasn’t yet been approved by the Federal Trade Commission while Apple’s already up, up and away with its iAd solution, so it seems like everything shook out for the best — if you’re an iPhone developer, anyway.

Steve Jobs: ‘we tried to buy a company called AdMob’ originally appeared on Engadget on Thu, 08 Apr 2010 14:41:00 EST. Please see our terms for use of feeds.

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Thursday, April 8th, 2010 news No Comments

Android Market gets 9,000 new apps in March, world domination can’t be far behind

Source: http://www.engadget.com/2010/04/08/android-market-gets-9-000-new-apps-in-march-world-domination-ca/

Wanna know what exponential growth looks like? Try following Android’s progress over the past few months and you’ll be treated to plenty of rapidly ascending charts. This latest one from AndroLib is no different, illustrating as it does the ever-increasing influx of new games and applications for Google’s mobile platform. Developers must clearly believe Android’s growing market share is only going to keep expanding, as last month saw their most productive output yet, with a sweet 9,308 new additions to the Market. Naturally, the same proviso applies as with Apple’s inflated App Store numbers — quantity does not guarantee quality — but what we’re witnessing is surely the solidification of Android as a legitimate and fully fledged member of the smartphone OS upper echelon. And that can only be a good thing.

Android Market gets 9,000 new apps in March, world domination can’t be far behind originally appeared on Engadget on Thu, 08 Apr 2010 06:56:00 EST. Please see our terms for use of feeds.

Permalink Phone Arena  |  sourceAndroLib  | Email this | Comments

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Thursday, April 8th, 2010 news No Comments

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

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