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Watch How Retweets Ripple Out Through the Internet
Source: http://gizmodo.com/5995388/watch-how-retweets-ripple-out-through-the-internet
A quick tweet can blast through Twitter like wildfire. All it takes is a click of a button and anyone can help push that 140 character shout just a little further through cyberspace, until everybody knows. This is what it looks like when that happens.
“Where Does My Tweet Go” is a neat little Twitter analytics tool developed by France’s MFG Labs. It’s a very simple concept; instead of just telling you how many times one of your tweets (or someone else’s) got retweeted, it traces the viral spread from person to person to person, ever outward to Twitter’s furthest reaches.
Each graph starts with a dot in the center for the original tweet, with a ring around it for the first wave of retweets. Each concentric circle represents yet another wave, like ripples in a pond, while the pie-slices emanating from each tweet show the overall reach of every echo.
For the moment, the service is still in beta, so your choice of tweets is rather limited. You can sign up and look at the spread of your own (if you’re popular enough) or browse through some of the (mostly French) accounts and trends the service currently supports. Eventually, it should roll out to the net at large, giving some color and shape to ever-increasing retweet frenzies. Too bad that hacked AP tweet isn’t loaded into the beta. That would be a tweetsplosion worth seeing. Maybe (but hopefully not) next time. [Where Does My Tweet Go via Wired]
drag2share: Americans Are Quitting Their Jobs At The Highest Rate In 5 Years
The graph below, published by
This Awesome Graph Shows Just How Boring Class Really Is
Source: http://www.businessinsider.com/this-awesome-graph-shows-just-how-boring-class-really-is-2012-11
This great graph, taken using a wearable sensor, shows a student’s emotional, physical, and mental arousal during all different phases of every day of the week.
The device measures what’s called Electrodermal Activity — which measures the activity of the sympathetic nervous system, best known to control the fight-or-flight response. It is activated by emotional arousal, increased cognitive workload, or physical exertion.
Spikes pop up during lab work, exams, studying, and sleep, but what’s stunning is how low activity levels were during this student’s classes. They must have been super boring.
The chart comes from a May 2010 paper via JoiIto. You can download the paper here.
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Google pulls back the curtain on its new voice search, sums it up in this graph
Source: http://www.engadget.com/2012/11/01/google-voice-search-predictions/
Google has revealed just how it harnesses your idle curiosity on every subject imaginable to supercharge its voice search. A database of 230 billion googled words was fed into a language model that can then work out the probability of what you’re going to say next. Mountain View researcher Ciprian Chelba explained that one example of this is if you say “New York,” you’re statistically more likely to say “Pizza” than “Granola,” regardless of any new year’s resolutions. If you’d like to learn more, you can find the algebra-packed original paper down at the source link.
Filed under: Cellphones, Tablets, Internet, Google
Google pulls back the curtain on its new voice search, sums it up in this graph originally appeared on Engadget on Thu, 01 Nov 2012 15:47:00 EDT. Please see our terms for use of feeds.
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Social Media Analysis Reveals Just How Badly Mitt Romney Trounced Obama Last Night
Source: http://www.businessinsider.com/obama-romney-debate-social-media-charts-2012-10
Taykey, an advertising company that monitors social media volume and tone, passed along some of the most compelling graphs that show just how significantly Mitt Romney trounced Barack Obama in last night’s debate — at least in a social-media context.
The graphs measure volume — or how many tweets are going out about a candidate — and sentiment, which gauges how positive the tweets are.
Here’s how Obama fared over the course of the evening:
Contrast that with what people were saying — and how much people were saying — about Romney:
That’s a pretty significant difference, only enunciated more by this chart laying one graph over the other.
Pay attention especially to sentiment, where it’s clear that people weren’t just talking about Romney the whole time — they were also saying better things about him, too:
Now see Romney’s whole economic plan >
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The Real Reason Everyone Quits Is Their Paycheck
In recent years, companies have had trouble retaining employees — especially the Gen Y workers who are more apt to move from one opportunity to the next.
Now we know why.
Last year, the top reason workers quit their jobs was to seek higher pay somewhere else, according to a survey conducted by PayScale.
And this trend has been steadily rising for the past three years.
The survey says that larger companies are more likely to lose their employees than smaller ones, yet they are also the ones more willing to award their employees through bonuses.
The graph below shows that the information, media and telecommunications industry offers the most types of bonuses — and individual incentive programs are also the most common.
Payscale’s survey defines a small company as one with less than 100 employees, a medium-sized one as a firm with 100-to-1,000 employees and a large-sized one as anything larger than that.
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Mitt Romney Twitter Fraud – 117k Followers On A Weekend Day
Digital Forensic Analysis by Augustine Fou
The first graph shows search interest in “mitt romney” over the period of June 25 – July 24, 2012. There is no discernible lift in interest around July 21, according to Google Insights for Search
The second chart below was generated by Twitter Counter and shows a dramatic increase of nearly 117,000 followers in 1 day, when the average number of adds per day over the same period was usually a steady 7,800 per day.
Something is not kosher. The spike happened on a Saturday, July 21. Saturdays and Sundays are usually the worst days to tweet according to a study by FastCompany.
Many of the followers listed on Romney’s twitter page have ZERO tweets, ZERO followers, etc. (see screen shot)
See at the bottom an example of the proliferation of “service” which help users buy thousands of followers at a time.
Netflix goes ‘beyond five stars’ in a more detailed explanation of recommendations
Source: http://www.engadget.com/2012/06/22/netflix-beyond-five-stars-recommendations-pt-2/
The Netflix Tech Blog produced part one of a deep dive into how its recommendations work back in April and now the team is back with the other half. If you’re among the many wondering why certain movies get pushed to the front of your recommendations and others don’t, the key is their attempt to predict, mostly based on data from other users, what you will both play and enjoy. The most interesting bit we found? There’s a lot more at play here than just popularity, as one graph shows ratings plus the team’s other optimizations improving rankings over the baseline by 200+ percent. Data parsing heads should definitely dig hearing about logistic regression, elastic nets and matrix factorization (job applications are accepted at the end if you make it that far), while those of us that fall asleep when the spreadsheets come out can probably focus on the broader strokes of Netflix’s testing methodology and approach.
Netflix goes ‘beyond five stars’ in a more detailed explanation of recommendations originally appeared on Engadget on Fri, 22 Jun 2012 00:59:00 EDT. Please see our terms for use of feeds.
Source: http://gizmodo.com/5914871/facebook-finally-fights-back-against-auto+sharing-spam-with-new-rules
Apps that auto-share your activity on Facebook can be a pain in the ass, and Facebook is taking steps to block the worst offenders. New rules require that apps that auto-share information about articles you read or videos you watch can only do so if you engage with the content for at least 10 seconds. Facebook has also introduced additional restrictions on video apps: They’ll now need to provide “clear, on-going, and in-context messaging” that your activity is being published on Facebook. For a full list of Facebook’s new restrictions on “Publishing Actions” head over to the Open Graph Checklist. [Facebook via TechCrunch]
For Advertisers And Investors, Social Network User Numbers Often Don’t Add Up
Source: http://www.readwriteweb.com/archives/can_advertisers_and_investors_trust_social_network.php
When does 845 million not equal 845 million?
When it’s the number of active users Facebook claims in its initial public offering filing. Last week the social networking giant amended that filing and conceded it may not be so giant. While still massive, Facebook said as many as 6% of those accounts may be fakes and another 5% may be from people who downloaded Facebook’s mobile app and have it running in the background of their device even though they no longer use the site.
Digital Consigliere
Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.
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Published Articles by Dr. Augustine Fou
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- 2013 New Year's Digital Marketing Resolutions
- The Good, Bad, and Ugly of Online Campaign Ratings and eGRPs
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