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Study: 35% Of Social Network Users Do Nothing When Their Friends “Like” A Brand (AllFacebook) 57% of social media users in the U.S. have liked their favorite brands, but 35% of users said there is no impact on them when their friends like a brand, according to a new global study by Adobe. Moreover, when asked why a user liked a brand, the most common answer, at 53%, was that they already regularly buy tha! t brand’ s products or services. In other words, many are not new customers or audiences for the brands.
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Android Sees More Tablet Shipments In First Quarter Than Apple (Business Insider)
IDC’s latest data on tablet shipments confirms the trend we’ve been following: the steady gains of Android tablets around the world. Taken together, Android tablet manufacturers shipped more tablets than Apple in the first quarter of 2013. Apple was still the largest single manufacturer, with Samsung in second place. Microsoft shipped a respectable 900,000 tablets. A contrarian take: Greg Sterling of Opus Research points out that iPads still account for over 80% of actual usage — globally and in the U.S. — as measured by Web traffic. Read >
At our IGNITION conference this week, we heard about the company’s most ambitious plans yet from its CEO Jeff Weiner
LinkedIn wants to become a sort of an economic tool that will be able to “map out the underpinnings of the global economy.”
“Imagine a digital representation of every economic opportunity in the world — temporary or full-time jobs,” Weiner told Business Insider editor-in-chief Henry Blodget. “Imagine all the skills required to obtain those roles would be digitally represented.”
Find out what LinkedIn may be capable of in the future below: