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Marvell’s Classroom 3.0 includes Armada-powered SMILE Plug Computer

Source: http://www.engadget.com/2012/01/08/marvells-classroom-3-0-initative-armada-smile-plug-computer-ces-2012/

All together now — “Aww!” Marvell has just outed its Classroom 3.0 initiative here at CES 2012, with the star attraction being the cutie above. That’s an Armada-powered plug computer known as SMILE, hailed as the “first plug development kit designed to turn a traditional classroom into a highly interactive learning environment.” The device is capable of creating a “micro cloud” within a classroom, with the entire environment able to be controlled by the instructor. The hardware’s being launched in tandem with an expanded One Laptop Per Child partnership, with the OLPX XO 3.0 trumpeted as the perfect companion product. It’s capable of serving up to 60 clients at once, and it’s based on Arch Linux for ARM; there’s even a 5V Li-ion battery for back-up — you know, in case that rambunctious kid of yours pulls the power. It’ll be hitting kiddies and teachers alike this Spring, but there’s nary a mention of price.

Gallery: Marvell SMILE Plug Computer

Continue reading Marvell’s Classroom 3.0 includes Armada-powered SMILE Plug Comp! uter

Marvell’s Classroom 3.0 includes Armada-powered SMILE Plug Computer originally appeared on Engadget on Sun, 08 Jan 2012 18:13:00 EDT. Please see our terms for use of feeds.

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Sunday, January 8th, 2012 news No Comments

This Bakery Had To Make 102,000 Cupcakes Because Of A Groupon Deal And Lost A Ton Of Money

Source: http://www.businessinsider.com/london-baker-makes-102000-cupcakes-groupon-deal-2011-11


need a cake bakery

A London bakery recently experienced the worst-case scenario of offering a Groupon for a small business, and it cost the owner thousands (via NBC Chicago).

Need a Cake bakery owner Rachel Brown decided to put up a 75% discount on a dozen cupcakes on the site, which dropped the price down to $10 from $40.

Apparently, people really love getting cupcakes cheap, because she was rushed by throngs of customers in a cupcake frenzy. 8,500 people signed up, and her crew of eight had to make 102,000 cupcakes to meet the orders.

Brown lost $3 per batch because she had to hire 25 extra workers to help, and she ended up losing $20,000 because of it, which a ton for a small biz. It wiped out her profits for the year, reports the Daily Mail.

“Without doubt, it was my worst ever business decision,” she told the BBC. “We had thousands of orders pouring in that really we hadn’t expected to have. A much larger company would have difficulty coping.”

This is just the latest in Groupon small business horror stories. A story popped up in September about a Portland cafe losing $8,000 because of a Groupon, which prompted a personal letter from founder and CEO Andrew Mason.

It brings up the always-present question about the daily deals site: does Groupon suck for small businesses?

Well, it looks like most small businesses think so. An overwhelming majority of 70% hate Groupon, if the latest survey from iContact is to be believed.

As for Brown and her bakery, the experience may have cost her 20 grand, but what about all the exposure she’s getting for her store? Great, right? It doesn’t hurt, but it probably wasn’t worth the cost.

Small businesses like this bakery thrive on relationships with their local customers, not crowds of outsiders coming in to snatch up a free lunch.

Getting new customers is great, but in this case, the bakery rewarded the wrong customers. Those 8,500 people that rushed for the Groupon probably won’t be coming back to pay for the same cupcakes at quadruple the price.

Only those the store has nurtured relationships with for a long time (in Brown’s case, 25 years), should be the ones rewarded. They’re the ones that keep coming back for more.

NOW SEE: The 10 Largest Family Businesses In The US >

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Tuesday, November 22nd, 2011 news No Comments

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