Issues

Hospitals Are Using Confidential Medical Records To Target High-Paying Patients

Source: http://www.businessinsider.com/hospitals-are-using-confidential-medical-records-to-target-high-paying-patients-2012-2


skin-cancer-screening

Hospitals are increasingly milling their patients’ confidential medical records to target their promotional mailings for services, reported Phil Galewitz of USA Today.

It’s not illegal, but the practice doesn’t sit well with consumer advocacy groups who point out that many health care providers are choosing to ping patients with better insurance coverage.

That creates a sort of indirect discrimination, as hospitals make it harder for consumers with less insurance to learn about services they may very well need.

To target the ads, hospitals determine the likelihood that patients would need certain services based on age, income and insurance status. Hospitals have said they target patients with private insurance because the companies tend to pay higher rates than government-backed plans like Medicare and Medicaid.

The mailings also advertise a variety of tests, such as screenings for cancers and cholesterol, which are generally more expensive.

As record numbers of Americans go without health insurance, hospitals targeting consumers who are more capable of shelling out money for services has been an inevitable outcome, along with soaring health insurance premiums (Read why the rich are building their own hospitals.)

To make matters worse, employers are also reducing health insurance benefits in the workplace.

As we recently reported, one in five Americans are experiencing difficulty paying off their medical debt, while 25 percent have considered filing for bankruptcy because of rising medical bills. 

Though targeted mailings might place others without insurance at a disadvantage, hospital officials insist they target patients who pay more to make enough profit to serve everyone.

Now learn 6 ways to arm yourself against rising health insurance costs >

Please follow Your Money on Twitter and Facebook.

Join the conversation about this story »

See Also:



Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Monday, February 6th, 2012 news No Comments

Yikes! Oracle Issues Emergency Fix For A Big Fat Security Problem (ORCL)

Source: http://www.businessinsider.com/yikes-oracle-issues-emergency-fix-for-a-big-fat-security-problem-2012-1


larryellison oracle tbi

Oracle today warned customers that they need to fix a major hole in its flagship database or risk downtime and hacker attacks, reports Infoworld.

In a weird twist of events, the hole was actually found by Infoworld, a news site that covers the tech industry. Oracle even gave the publication a public credit for finding and reporting the hole — and waiting to publish the story until Oracle could issue a patch, which it did today.

The flaw had to do with time stamp technology that acts like an internal clock. This clock is the key to keeping data synchronized and safe. When multiple databases are linked together the clock could be manipulated to be inaccurate. This is one of those critical systems that was difficult to fix and affected a long list of Oracle’s products.

The critical patch sent out today fixes a whole bunch of other flaws, too. Some 78 holes will be patched across all of Oracle’s major product families.

Inforworld contends that Oracle executives knew about the time stamp problem and not only downplayed it, but issued a workaround fix that could have caused customers even more headaches and money. Oracle seems to have gotten its act together and really fixed the security flaw this time, Infoworld says.

 

Please follow SAI: Enterprise on Twitter and Facebook.

Join the conversation about this story »

See Also:




drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)

Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Tuesday, January 17th, 2012 news No Comments

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

Augustine Fou portrait
http://twitter.com/acfou
Send Tips: tips@go-digital.net
Digital Strategy Consulting
Dr. Augustine Fou LinkedIn Bio
Digital Marketing Slideshares
The Grand Unified Theory of Marketing