methodologies

drag2share: Social Media Strategy Is Now All About ‘Earned Media,’ Generating Free Exposure For Campaigns

source: http://feedproxy.google.com/~r/businessinsider/~3/vYAVeWE_6EU/is-facebook-rewriting-the-industry-standard-for-user-engagement-2013-8

In a new report from BI Intelligence, we define what exactly earned media means in the context of a modern social media strategy, analyze how to make earned media via social media a strategic focus, detail the various different approaches and methodologies brands are using to generate earned media via social media, and look at the various benefits and potential disadvantages of generating earned media via social media. Read >

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Friday, August 23rd, 2013 news No Comments

Teachers on Pinterest initiative could make lesson planning halfway enjoyable

Source: http://www.engadget.com/2013/08/13/teachers-on-pinterest-project-planning/

Teachers on Pinterest initiative could make lesson planning halfway enjoyable

Oh, education. So necessary, but so grueling. Particularly for oodles of grade-school instructors who are forced to swallow their fresh-out-of-college ambitions and fall into the system if they ever hope to level up in academia. We’ve seen glimmers of hope here and there, with certain schools getting outside of their comfort zones long enough to try new methodologies, and Pinterest’s latest project certainly holds a lot of promise. Teachers on Pinterest is a hub that showcases a variety of lesson plans and teaching tools, and through a partnership with Edutopia, it’s hoping to build out a full-bodied community for instructors. Hit up the source link below for a closer look, and remember: teachers rule.

 

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Tuesday, August 13th, 2013 news No Comments

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

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