nbsp
This Hot New York Startup Looks An Awful Lot Like eBay After Six Years
Source: http://www.businessinsider.com/chart-of-the-day-ebay-vs-etsy-2012-5
There’s a reason people call Etsy the next eBay. Six years after their founding, both companies are showing eerily similar growth curves. Admittedly, Etsy is tackling a smaller slice of online retail than eBay, but that didn’t bother the investors who valued the company at an estimated $688 million in its latest round of funding.
Follow the Chart Of The Day on Twitter: @chartoftheday
New York Times sees higher circulation numbers, digital paywall smiles knowingly
Source: http://www.engadget.com/2012/05/01/new-york-times-higher-circulation-digital/
Given how aggressively The New York Times pushes its digital packages — we’ve long since dropped our subscription yet are still bombarded with offers — you’d hope the paper was at least seeing some results. Well, never fear: it is. A report by the Audit Bureau of Circulations (ABC) found that the Times has seen a healthy increase in circulation, with the Sunday edition selling 2,003,247 copies (up 50 percent from last year) and the weekday editions racking in an average of 1,586,757 (up 73 percent). The ABC attributes much of this gain to the NYT’s addition of digital access to paper subscriptions, and we’re sure the paywall, which limits non-subscribers to just ten free articles a month, has something to do with it, too.
New York Times sees higher circulation numbers, digital paywall smiles knowingly originally appeared on Engadget on Tue, 01 May 2012 18:15:00 EDT. Please see our terms for use of feeds.
The Most Remarkable Instagram Chart You’ll See
Source: http://www.businessinsider.com/chart-of-the-day-increase-in-downloads-and-twitter-shares-2012-4
This chart plots both how many times Instagram has been downloaded, in gray, and how often it has been used to share photos over Twitter, in red.
Look at how, moving left to right, the red bars extend away from the gray bars.
Know what that means?
It means, in the words of the Distimo analyst who put together the chart, that “the average number of shares per users are increasing.”
That’s profound: The app isn’t just getting more popular, it is becoming a more important part of its users’ lives.
Follow the Chart Of The Day on Twitter: @chartoftheday
Google’s gunning for web spammers, bans us from mentioning Bieber
Source: http://www.engadget.com/2012/04/26/google-targets-seo-spam/
Google’s changing its search algorithm to punish sites that emphasize search-engine optimization over quality. Mountain View’s data centers will exclude sites that offer no useful content, have articles written in keyword-sprinkled gibberish or only link to sites within a cluster. If the computers find it, the site’s pagerank will be demoted, with the company expecting to affect around three percent of all English language queries when it goes live later this week. The company isn’t providing more details (lest it help those trying to game the system), so just get all of those gratuitous Justin Bieber references out of your system before Friday, okay?
Google’s gunning for web spammers, bans us from mentioning Bieber originally appeared on Engadget on Thu, 26 Apr 2012 04:58:00 EDT. Please see our terms for use of feeds.
Permalink 
Google Inside Search | Email this | Comments
Google announces Brand Activate Initiative for online advertising, hopes to establish new standard
Source: http://www.engadget.com/2012/04/18/google-announces-brand-activate-initiative-for-online-advertisin/
When Google makes a new move in advertising, people are bound to take notice, and it’s made a fairly big one today. It’s announced what it’s dubbed the Brand Activate Initiative at the Ad Age Digital Conference today, something that initially consists of two new services for advertisers: Active View and Active GRP. The latter is a so-called gross rating point metric that’s modeled to some extent on TV advertising, while Active View is something that Google hopes will become a standard for all online advertising. In short, it measures both how long an ad remains on a person’s screen and how much of it is viewed — if at least 50 percent of it is viewable for at least one second it’s counted as an viewed impression. Both of those options are rolling out today, but they’re apparently just the beginning of the broader initiative. You can see Google itself explain it in the video after the break, and on its DoubleClick blog linked below.
Google announces Brand Activate Initiative for online advertising, hopes to establish new standard originally appeared on Engadget on Wed, 18 Apr 2012 13:21:00 EDT. Please see our terms for use of feeds.
Permalink Yahoo! News | DoubleClick Advertising Blog | Email this | Comments
Next Issue Media launches on Android, $15 a month for access to 32 magazines
Source: http://www.engadget.com/2012/04/04/next-issue-media-launches-android-honeycomb-newstand-app/
Next Issue Media launches on Android, $15 a month for access ! to 32 ma gazines originally appeared on Engadget on Wed, 04 Apr 2012 06:11:00 EDT. Please see our terms for use of feeds.
Permalink TechCrunch, TIME, All Things Digital | Next Issue Media | Email this | Comments
Creepy – Dynamically Targeting Display Ads Based on Items and Pages Viewed
The 3 business projectors I viewed yesterday on NewEgg.com and the one I added to my shopping cart to check the “special” price now appear in a display ad on news site The Guardian.
Where’s “the line?” When will consumers rise up and say enough is enough and stop allowing advertisers to buy and sell their personal information without their permission for the sake of “targeting” them with more ads.
Flat-panel TV shipments to fall for the first time ever in 2012?
Source: http://www.engadget.com/2012/03/28/flat-panel-tv-shipments-to-fall-for-the-first-time-ever-in-2012/
The past fourteen or so years have been a great run for flat-panel TV sales, but according to IHS (formerly iSuppli), that run is finally going to turn in the down direction in 2012. The expected drop off is predicted to be five percent, which still leaves the total TVs sold in 2012 at 37.1 million, more than a few dollars for sure. The fact that last year saw a modest one percent raise is as good of an indicator as any that the good times are over. Of course this is but a single prediction from a single analyst firm and we’ll all have to wait until the year is over and earnings are announced to know anything for certain.
Continue reading Flat-panel TV shipments to fall for the first time ever in 2012?
Flat-panel TV shipments to fall for the first time ever in 2012? originally appeared on Engadget on Wed, 28 Mar 2012 07:59:00 EDT. Please see our terms for use of feeds.
Google dives into personal analytics with new Account Activity feature
Source: http://www.engadget.com/2012/03/28/google-dives-into-personal-analytics-with-new-account-activity-f/
Google dives into personal analytics with new Account Activity feature originally appeared on Engadget on Wed, 28 Mar 2012 11:53:00 EDT. Please see our terms for use of feeds.
Western Union debuts WUPay digital platform, misses the point of convenience entirely
Source: http://www.engadget.com/2012/03/23/western-union-debuts-wupay-digital-platform-misses-the-point-of/
Modernization’s not for everyone — just take a look at Western Union. That 19th century institution’s finally getting its virtual act together, introducing a new digital payments platform today, dubbed WU Pay, that sadly does not involve laundering dough through the late, great ODB’s hip hop clan. No, this forward-facing system, built upon its eBillme acquisition, takes a backwards approach, eschewing direct payment options for something more circuitous. Customers that opt-in for the service at checkout from any number of partnered merchants, like Kmart or Sears, won’t have to link to their credit card accounts or even offer up any financial info. Instead, once the item is purchased, they’ll receive a bill via email that can then be paid online or at one of the company’s brick-and-mortar sites. Sound unnecessary to you? We sure agree. Now if only this innovation involved Marty McFly and Jason Alexander personally delivering those funds — that’s a service overhaul we can get behind. Check out the PR after the break.
Western Union debuts WUPay digital platform, misses the point of convenience entirely originally appeared on Engadget on Fri, 23 Mar 2012 05:53:00 EDT. Please see our terms for use ! of feeds .
About Me
Dr. Augustine Fou is an advisor on digital strategy and social media marketing, with over 16 years of in-the-trenches, hands-on experience. He provides client executives with objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI with digital insights.
http://twitter.com/acfou
Send Tips: tips@go-digital.net
Digital Strategy Consulting
Dr. Augustine Fou Bio
The Grand Unified Theory of Marketing
Tags
Popular Posts
- Netflix vs Blockbuster - Perfect example of an industry replaced by a more efficient version of itself
- Coke vs Pepsi vs Dr Pepper
- The Top Endorsement Earners In Each Sport
- Facebook advertising metrics and benchmarks
- Not 1, Not 2, Not 3, But 4 Display Ads Per Pageview - Shame on You Facebook
- HP Mini 311 Nvidia ION Netbook Hackintosh'ed
- The Grand Unified Theory of Marketing(tm) - Digital String Theory
- What is Web 3.0? Characteristics of Web 3.0
- Search Ads versus Display Ads
Published Articles by Dr. Augustine Fou
- Top Digital Challenges of Marketers Today
- Digital Strategy and How to Tell if Your Agency Has Any
- Search Marketing and Social Media in Regulated Industries
- Tips for Marketers Selecting a Digital Agency
- 10 Commandments of Modern Marketing
- Digital Is a Philosophy: A New Looking Glass for Common Digital Tactics
- Implementing 'Digital Is a Philosophy'
- Unified Marketing - Going Beyond Integrated Marketing
- Digital Opens the Opportunity for Organizational Transformation
- Digital Requires the Remodeling of the Relic Agency Model
Pages
Archives
- May 2012 (35)
- April 2012 (77)
- March 2012 (119)
- February 2012 (112)
- January 2012 (129)
- December 2011 (60)
- November 2011 (54)
- October 2011 (29)
- September 2011 (17)
- August 2011 (30)
- July 2011 (18)
- June 2011 (19)
- May 2011 (23)
- April 2011 (23)
- March 2011 (52)
- February 2011 (69)
- January 2011 (108)
- December 2010 (82)
- November 2010 (67)
- October 2010 (68)
- September 2010 (44)
- August 2010 (101)
- July 2010 (61)
- June 2010 (28)
- May 2010 (28)
- April 2010 (26)
- March 2010 (33)
- February 2010 (21)
- January 2010 (12)
- December 2009 (4)
- November 2009 (2)
- October 2009 (14)
- September 2009 (6)
- August 2009 (19)
- July 2009 (34)
- June 2009 (11)
- May 2009 (4)
- April 2009 (6)
- March 2009 (13)
- February 2009 (32)
- January 2009 (25)
- December 2008 (1)
- October 2008 (1)
- June 2008 (1)
- November 2007 (1)
Prototype Web Services
- drag2share – quickly share news items by drag and drop on email addresses
- LivePhotoFrame – upload and remotely manage a digital photo frame via unique URL
- MedleyTuner – create a continuous listening experience by uploading mp3s
- MusicSamplr – discover new artists and music, listen to samples
- SharedMost – what links on ANY webpage are shared most?
- Signatory – sign and date a document and verify it hasn't been altered since that exact time.
- WebTeleprompter – just what it says it is
