drag2share: Facebook developing brain-like AI to find deeper meaning in feeds and photos


Facebook News Feed diagram

Facebook’s current News Feed ranking isn’t all that clever — it’s good at surfacing popular updates, but it can miss lower-profile updates that are personally relevant. The company may soon raise the News Feed’s IQ, however, as it recently launched an artificial intelligence research group. The new team hopes to use deep learning AI, which simulates a neural network, to determine which posts are genuinely important. The technology could also sort a user’s photos, and it might even select the best shots. While the AI work has only just begun, the company tells MIT Technology Review th! at it sh ould release some findings to the public; those breakthroughs in social networking could help society as a whole.

drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)

Tags: , , , , , , , , , ,

Friday, September 20th, 2013 news No Comments

Only 37% of Online Adults Believe They Can Use the Internet Anonymously



This year, half of the survey’s respondents said they worry about how much information is available about them on the internet, up from 33% in September 2009. Those worries appear to be well-founded: many respondents said that their photos (66%), birth dates (50%), email addresses (46%) and employer information (44%) are available online. Those numbers were significantly higher for 18-29-year-olds, among whom 90% say their photos are available online.

Online Americans are taking steps to protect themselves, though. 64% have cleared cookies and browser history, 41% have deleted or edited something they had posted in the past, and an equal 41% have set their browser to disable or turn off cookies. 18-29-year-olds – whose information appears to be most readily available online – are also most likely to have taken these steps.

So who are they trying to avoid? Among the 55% who have taken steps to hide from specific people or organizations, hackers or criminals (33%) were the most commonly cited, followed by advertisers (28%), certain friends (19%) and people from their past (19%).

Tags: , , , , , , , , , , , , , , ,

Friday, September 6th, 2013 news No Comments

No Viral Boost for Facebook Posts Containing Hashtags


EdgeRankChecker-Facebook-Post-Hashtags-Comparison-Sept2013Brands aren’t benefiting from the use of hashtags in their Facebook posts, according to an EdgeRank Checker analysis. Based on an examination of 500 pages that posted with and without a hashtag during July, the study finds that median viral reach per fan was actually lower for posts containing hashtags (0.8%) than for those without (1.3%). Median engagement per fan (0.22% vs. 0.25%) and median organic reach per fan (12.47% vs. 13.35%) were also lower for posts containing hashtags, though by decidedly smaller margins.

Interestingly, the results generally held true across fan sizes. For example, both media engagement per fan and viral reach per fan were lower for posts containing hashtags across 7 of the 8 page sizes measured. The results for organic reach per fan were more mixed: 4 of the 8 page sizes actually showed an increase in reach for posts containing hashtags.

Surprised by those findings, the researchers checked to see if hashtags boosted viral reach towards the end of the month, when users presumably had more time to undertand and use them. However, that was also not the case.

Interestingly, performance of posts containing hashtags was not associated with poor content types. Photos, which have been tied to high engagement rates, actually made up 70% of the posts with hashtags, compared to 60% of the posts without hashtags.

Tags: , , , ,

Thursday, September 5th, 2013 news No Comments

Facebook has just unveiled a new feature that allows multiple users to share one photo album.


Facebook has just unveiled a new feature that allows multiple users to share one photo album. Now, up to 50 different “contributors” can each upload up to 200 photos into one, collaborative album—contributors can only edit their own photos while moderators get absolute power. In other words, let the public shaming commence.

Tags: , , , , , ,

Monday, August 26th, 2013 news No Comments

Facebook explains its News Feed post ranking process, rolls out story bumping feature to improve UX


Facebook explains its News Feed post ranking process, rolls out story bumping feature to improve UX

Have a love/hate relationship with your Facebook news feed? Sure, that feed serves up plenty of photos and posts from friends and family that you want to see, but there are also plenty of posts you could do with out, or posts you wish had been assigned greater importance. Facebook knows this, and is constantly tinkering and iterating its news feed post ranking processes to provide the most relevant stories possible to each individual user. To that end, Facebook’s rolling out a new feature, called story bumping, to better percolate the stuff you care about to the top of your feed. Story bumping has already been launched on the web, and will be rolling out to mobile in the coming weeks.

Previously, Facebook evaluated the most recent posts on the social network by assigning each post a score based upon a series of factors including: number of likes and comments, the relationship between you and the poster, the type of content, etc. Using those signals, Facebook runs them through a proprietary algorithm to determine a post’s score. News feed then displays the posts with the highest score at the top of the feed. However, this method often resulted in relevant posts being relegated below the fold, and those posts would forever be lost in the never-ending social story avalanche. Story bumping provides a way for such posts to be seen by tweaking the recency logic previously used. Instead of picking from the most recent posts, the system now looks for the most recent posts that have not been viewed by the user, so that those older, yet relevant posts get a second crack at showing up in the top of your feed.


Tags: , , , , , , , , , , , , , ,

Tuesday, August 6th, 2013 news No Comments

drag2share: Social Video Startup NowThis News Launches The First-Ever News Channel On Instagram


now this news Instagram

A few weeks ago, Instagram announced Video, a way to share 15 second clips as well as photos with followers. Social web video startup NowThis News is taking advantage of it and launching the first-ever Instagram news channel.

NowThis News has begun producing original clips that coincide with breaking news, such as the train crash in Spain and the birth of the royal baby. Some of the startup’s 37 employees are working solely on the Instagram video product with the goal of producing 15-20 news items per day. The clips will largely be voice-overs although some will have VJs.

The startup’s Editor-in-Chief Ed O’Keefe, who formerly ran ABC News’ digital team, says the channel is a way to engage with more users on an entirely new platform. Monetization is not the goal.

drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)

Tags: , , , , , , , , , , , ,

Monday, July 29th, 2013 news No Comments

drag2share: Photos Account For Over 90% Of The Most Engaging Posts On Facebook


BII most shared posts photos 1 Photos Make Up 93% Of The Most Engaging Posts On Facebook (Socialbakers)
Photos have long been the most engaging post type on Facebook, but they seem to be becoming even more effective for brands. Socialbakers looked at a sample of pages from the brands it monitors and discovered that 93% of the most engaging posts on Facebook measured by likes and comments were photos (up from 85% in August 2012, when Socialbakers last conducted the study). Read >

drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)

Tags: , ,

Tuesday, July 23rd, 2013 news No Comments

The Government Uses License Plate Scanners to Track Your Every Move


The Government Uses License Plate Scanners to Track Your Every Move

Automatic license plate readers are the most widespread location tracking technology you’ve probably never heard of. Mounted on patrol cars or stationary objects like bridges, they snap photos of every passing car, recording their plate numbers, times, and locations. At first the captured plate data was used just to check against lists of cars law enforcement hoped to locate for various reasons (to act on arrest warrants, find stolen cars, etc.). But increasingly, all of this data is being fed into massive databases that contain the location information of many millions of innocent Americans stretching back for months or even years.

Tags: , , , , , , , , , , , , , ,

Wednesday, July 17th, 2013 news No Comments

Twitter launches #FollowMe: highlight reels based on tweets, photos and Vines


Twitter launches #FollowMe to create highlight reels from tweets, photos and Vines

It’s common for Twitter regulars to get a stream of new followers, but it’s not always clear why they should follow back — how do you summarize a person’s post history in a few seconds? Twitter wants to solve this by launching its #FollowMe tool. The service uses Vizify to build a short, HTML5-based highlight clip from a person’s followers, photos, tweets and Vine videos. Most of the legwork is automatic; users only have to edit the clip if they want to fine-tune the results, and any tweet with the relevant link will show the animation in-line. The #FollowMe rollout won’t guarantee any additional popularity in the Twittersphere, but it should at least make for a stronger sales pitch.

Filed under:


Source: Vizify, Twitter

Tags: , , , , , , , , , , ,

Thursday, June 13th, 2013 news No Comments

drag2share: Snapchat Takes Its Place Among The Photo-Sharing Giants


Not surprisingly, Facebook remains the overwhelming leader in photo sharing, with 350 million photos uploaded daily, or 64% of the daily total. But Facebook has 655 million daily active users or DAUs. Given that massive user base, it’s not surprising Facbook retains an edge, even though it isn’t exclusively a photo-oriented service.

Click here to download the charts and data in Excel.


drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)

Tags: , , , , , , ,

Friday, May 31st, 2013 news No Comments

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

Augustine Fou portrait
Send Tips:
Digital Strategy Consulting
Dr. Augustine Fou LinkedIn Bio
Digital Marketing Slideshares
The Grand Unified Theory of Marketing