programming

Nielsen teams up with Twitter to create social TV ratings

Source: http://www.engadget.com/2012/12/17/nielsen-twitter-tv-rating/

Nielsen teams up with Twitter to create social TV ratings

Nielsen’s long been the gold standard for TV ratings, and as our watching habits change, the firm’s reforming its ways to keep track of what we’re watching. Earlier this year it combined its online and broadcast metrics to give advertisers a more comprehensive look at a show’s reach, and now its going to track how much buzz shows are getting on Twitter. Called the Nielsen Twitter TV Rating, it aims to provide a look at real-time social activity during programming, so networks can provide tailored interactive experiences and better engage with their viewers. What kind of interactive experiences, you ask? We aren’t sure just yet, but you can get the full PR spiel touting the nebulous benefits of the forthcoming Twitter tracking after the break.

Continue reading Nielsen teams up with Twitter to create social TV ratings

Filed under: ,

Comments

Via: TechCrunch

Tags: , , , , , , , , , , , , , , , , , ,

Monday, December 17th, 2012 news No Comments

YouTube takes to the skies with Virgin America content deal

Source: http://www.engadget.com/2012/12/07/youtube-virgin-america/

YouTube takes to the skies with Virgin America content deal

Admittedly, we’re more likely to hit up YouTube for its hilarious and bizarre amateur content than to pop in on one of those well-funded Original Channels, but that won’t necessarily be the case going forward. Several of the site’s original programming venues will soon be available through Virgin America’s in-flight entertainment system — “H+ The Digital Series,” “Blue,” “Written by a Kid,” “Crash Course” and “The Key of Awesome” are expected to hit aircraft beginning December 15th, according to Variety.

Sure, you could navigate to YouTube on your own through the carrier’s in-flight WiFi, but you’ll soon be able to enjoy at least a few titles in (presumably) higher quality through the 9-inch panel mounted to the seat in front of you, while freeing up bandwidth for those hardworking business travelers (and a few occasional Engadget editors) in the process. These latest YouTube selections join a variety of other content unique to Virgin, and considering that legacy carriers stock their IFE with “classic” flicks and a dismal selection of dated TV shows (assuming they offer the service at all), the nation’s “fun” alternative airline is starting to look even more appealing.

Filed under: , ,

Comments

Via: < a target="_blank" href="https://twitter.com/skiftnews/status/277138197446795264">Skift (Twitter)

Source: Variety

Tags: , , , , , , , , , , , , , , , , , ,

Friday, December 7th, 2012 news No Comments

2 million more streaming subscribers worldwide, $8 million net income

Source: http://www.engadget.com/2012/10/23/netflix-announces-q3-2012-earnings-two-million-more-subscribers/

Netflix saw a return to profitability and more than half a million new US subscribers in the second quarter of this year, and it’s now announced that it’s added a full two million more streaming members worldwide for the third quarter. That brings the company’s global base of streaming subscribers to 29 million, 25.1 million of which are in the US. It’s also announced another bump in profits to $8 million in net income, with global revenue of $905 million. It’s unsurprisingly a different story when it comes to DVD subscriptions in the US, however, with the company reporting a drop from 9.24 million total subscribers in Q2 to 8.61 million in Q3.

In terms of usage, Netflix says that its streaming members have now consumed over three billion hours of content, and that TV shows now account for about two thirds of that viewing activity. The company has also reiterated its commitment to original programming in its letter to shareholders, although it notes that commitment comes with some front-loaded expenses that will result in negative free cash flow for the next “several quarters” beginning with Q4. The company further adds that it believes “investment in originals is wise, and we will evaluate the performance of the slate next year to determine at what level we should fund additional original.” You can find the full letter and all the numbers at the source link below.

Filed under: ,

Netflix Q3 2012 earnings: 2 million more streaming subscribers worldwide, $8 million net income originally appeared on Engadget on Tue, 23 Oct 2! 012 16:1 0:00 EDT. Please see our terms for use of feeds.

Permalink   |  sourceNetflix  | Email this | Comments

Tags: , , , , , , , , , , , , , , , , ,

Tuesday, October 23rd, 2012 news No Comments

How Americans Use Their Phones While Watching TV

Source: https://intelligence.businessinsider.com/welcome

Americans are using their cell phones to find new ways to engage with the TV shows they are watching. According to Pew Research Center, the most popular mobile activities while watching TV are fact-checking  assertions and texting with friends about programs they’re watching.

Pew found that 53 percent of U.S. cell owners are “connected viewers.” The survey includes all mobile users, which means means some activities are probably even more popular among smartphone owners.

Networks may be disheartened to find that 38 percent of cell owners use their phones to “keep themselves occupied during commercials,” but the results also indicate consumers are using their phones to engage with programming in new and deeper ways.

Cell Phone Use During TV

Please follow BI Intelligence on Twitter.

Join the conversation about this story »

Tags: , , , , , , , , , , , , , , , , ,

Thursday, July 19th, 2012 news No Comments

How Americans Use Their Phones While Watching TV

Source: https://intelligence.businessinsider.com/welcome

Americans are using their cell phones to find new ways to engage with the TV shows they are watching. According to Pew Research Center, the most popular mobile activities while watching TV are fact-checking  assertions and texting with friends about programs they’re watching.

Pew found that 53 percent of U.S. cell owners are “connected viewers.” The survey includes all mobile users, which means means some activities are probably even more popular among smartphone owners.

Networks may be disheartened to find that 38 percent of cell owners use their phones to “keep themselves occupied during commercials,” but the results also indicate consumers are using their phones to engage with programming in new and deeper ways.

Cell Phone Use During TV

Please follow BI Intelligence on Twitter.

Join the conversation about this story »

Tags: , , , , , , , , , , , , , , , , ,

Thursday, July 19th, 2012 news No Comments

Comcast, Scripps deal brings more internet streaming video on Xfinity TV

Source: http://www.engadget.com/2012/07/17/comcast-scripps-deal-brings-more-internet-streaming-video-on-xf/

While some pay-TV providers are tied up in nasty battles with the studios that provide them content, Comcast and Scripps have just inked an agreement to bring the company’s lifestyle programming to cable subscribers over the internet. As noted in the press release (embedded after the break) the multi-year deal brings HGTV, DIY Network, Food Network, Cooking Channel, Travel Channel and Great American Country to Comcast’s TV Everywhere portal, via mobile (and “other” devices) and on Scripps websites. Probably not a minor element in the deal is the inclusion of support for Comcast’s on the fly ad-insertion for VOD, which should push the efforts of both partners along, although potentially unskippable ads could be less viewer friendly.

Continue reading Comcast, Scripps deal brings more internet streaming video on Xfinity TV

Filed under:

Comcast, Scripps deal brings more internet streaming video on Xfinity TV originally appeared on Engadget on Tue, 17 Jul 2012 04:38:00 EDT. Please see our terms for use of feeds.

Permalink   |   | Email this | Comments

Tags: , , , , , , , , , , , , , , , , , , ,

Tuesday, July 17th, 2012 news No Comments

Fox, NBC And CBS Are Suing Dish Over A New DVR That Skips Ads

Source: http://www.businessinsider.com/fox-nbc-and-cbs-are-suing-dish-over-a-new-dvr-that-skips-ads-2012-5

Dish Network Satellite Dish Installation

Broadcasters Fox, NBC and CBS sued Dish Network Corp. on Thursday over a service that offers commercial-free TV.

Dish, the nation’s second-largest satellite TV provider, filed a suit of its own seeking a judicial all-clear for its “AutoHop” ad-skipping technology.

Dish said the unique service it launched this month doesn’t violate copyrights and that it is seeing a “groundswell of support from consumers.”

The fight is over a subtle but key question: Whether TV distributors can cut out commercials on consumers’ behalf, or if consumers hold that power alone with their fingers on the remote.

Since May 10, Dish has been advertising a digital video recorder service called “Primetime Anytime” that gives consumers access to the last eight days of prime-time programming from the four major broadcast networks — ABC, NBC, CBS and Fox — with the commercials stripped out. The service, available to Dish’s top-tier subscribers, uses technology called “AutoHop” to deliver the programming ad-free.

In a suit filed Thursday in a Los Angeles federal court, News Corp.’s Fox says Dish’s service is unauthorized and violates a licensing agreement between the two companies.

It says the service is a form of unlicensed video-on-demand because the recordings are kept on a portion of the DVR’s hard drive that is controlled by Dish. Fox only licenses its regular programs to Dish for playback on VOD on the condition that fast-forwarding of commercials is disabled.

If the service isn’t stopped, it “will ultimately destroy the advertising-supported ecosystem” that underpins TV shows, Fox said.

Dish maintains that the service is “user-enabled” and that it is fundamentally no different from how consumers use DVRs today. It filed its suit in a New York federal court.

“Viewers have been skipping commercials since the advent of the remote control,” said Dish’s senior vice president of programming, David Shull, in a statement. “We are giving them a feature they want and that gives them more control.”

Comcast Corp.’s NBCUniversal and CBS Corp. also filed suits against Dish on similar grounds on Thursday.

“Dish simply does not have the authority to tamper with the ads from broadcast replays on a wholesale basis for its own economic and commercial advantage,” NBCUniversal said in a statement.

CBS said in a statement: “This service takes existing network content and modifies it in a manner that is unauthorized and illegal. We believe this is a clear violation of copyright law and we intend to stop it.”

A spokeswoman for The Walt Disney Co.’s ABC declined to comment.

About 40 percent of the 115 million television households in the U.S. have a DVR. Watching programs recorded on a DVR accounted for about 8.4 percent of all TV viewing among adults aged 18 to 34 last year, up from about 7.9 percent in 2010, according to TV ratings and research provider The Nielsen Co.

Please follow Advertising on Twitter and Facebook.

Join the conversation about this story »

Tags: , , , , , , , , , , , , , , , , , ,

Thursday, May 24th, 2012 news No Comments

Adobe Muse is ready to let you design websites without the coding headaches for $15 a month

Source: http://www.engadget.com/2012/05/14/adobe-muse-now-available/

Adobe Muse is ready to let you design websites without the coding headaches for $15 a month

If you’ve been looking to get that web project off the ground but despise the idea of coding it, Adobe’s recently announced web design tool has just landed. Muse, the program that allows you to design websites without having to get your hands dirty with HTML5 is now available. The kit behaves more like a layout program (like InDesign) instead of a web publishing / programming tool, allowing those who are more design-minded to feel right at home. As you might expect, the software is available with an annual $49.99 per month Creative Cloud subscription alongside CS6 heavyweights like Photoshop and Illustrator. If Muse is all you’re after, you can snag it alone for a $24.99 month-to-month fee or $14.99 for a twelve-month commitment. Need to see it in action before you open your wallet? No worries. Hit the coverage link below for a look at what the application can do.

Adobe Muse is ready to let you design websites without the coding headaches for $15 a month originally appeared on Engadget on Mon, 14 May 2012 14:44:00 EDT. Please see our terms for use of feeds.

Permalink   |  sourceAdobe Blogs  | Email this | Comments

Tags: , , , , , , , , , , , , , , , , , ,

Monday, May 14th, 2012 news No Comments

Source: http://gizmodo.com/5902583/how-hulu-grew-into-a-network-tv-challenger

How Hulu Grew Into a Network TV ChallengerCompared to many TV streaming services, Hulu is a mature technology, created five years ago by some of TV’s biggest players. Now, the New York Times suggests it’s coming of age—and that events this week will see it truly become a network TV challenger.

The Times reports that, this Thursday, Hulu will pitch advertisers on its new, original programming. That might not sound like a big deal, but it is in fact an annual ritual called “upfronts”—usually reserved for cable channels and network broadcasters.

The fact that Hulu is sidling up alongside the big players of the TV world is a huge milestone for online TV. In the same week, Hulu will also announce that it now has more than two million subscribers for its $8-a-month Hulu Plus service.

So, Hulu’s first piece of original programming, Battleground, wasn’t great. And, sure, the firm has to put up with its parental companies feuding most of the time. But that doesn’t seem to matter too much when Hulu is pitching at the same meetings as the biggest national TV providers. [New York Times]

Tags: , , , , , , , , , , , , , , , , , , ,

Tuesday, April 17th, 2012 Uncategorized No Comments

conventional TV still rules, but online viewing is skyrocketing

Source: http://www.engadget.com/2012/01/07/nielsens-2011-media-usage-report–tv-netflix-android/

2011’s come and gone, but Nielsen’s media report on the year remains. The latest figures from the year that was have been published, and conventional television is still riding a wave of popularity. We’re told that 290 million Statesiders are still ogling at least one television, with around one in three American homes (35.9 million for the mathematicians) owning four or more of the things. Across the wire, some 211 million Americans are online, with a staggering 116 million aged 13 and up accessing the mobile web. Other figures include 253 million DVD players owned, 162 million game consoles, 129 million DVRs and 95 million satellite subscribers. There’s also some 111 million people watching timeshifted programming, and Netflix itself has four times the average viewing time per person, per month compared to the boob tube. Concerned about mobile? Android’s US market share (again, according to Nielsen) is pegged at 43 percent, while the iPhone has 28 percent and RIM’s BlackBerry OS claims 18 percent. Hit up the links below for more charts, numbers and things that your grandmother couldn’t possibly care less about.

Nielsen’s 2011 media usage report: conventional TV still rules, but online viewing is skyrocketing originally appeared on Engadget on Sat, 07 Jan 2012 22:46:00 EDT. Please see our terms for use of feeds.

Permalink The Verge  |  sourceNielsen  | Email this | Comments


drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)

Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Sunday, January 8th, 2012 news No Comments

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

Augustine Fou portrait
http://twitter.com/acfou
Send Tips: tips@go-digital.net
Digital Strategy Consulting
Dr. Augustine Fou LinkedIn Bio
Digital Marketing Slideshares
The Grand Unified Theory of Marketing