pundits

drag2share: Google’s AdID, an anonymous identifier for advertising, could replace the aging cookie

source: http://www.engadget.com/2013/09/18/google-adid-an-anonymous-identifier-advertising-cookie/?utm_medium=feed&utm_source=Feed_Classic&utm_campaign=Engadget&ncid=rss_semi

Google's AdID, an anonymous identifier for advertising, could replace the aging cookie

You know the drill: accept the cookie, delete the cookie, empty the cookie bin, and so on. Mostly, it’s an exercise used when attempting to get your mum’s PC to run a wee bit faster, but if you think about it, the cookie is one of the most archaic pieces of the world wide web that’s still in use today. Naturally, Google is swooping in in a bid to change the status quo, according to a new report from USA Today.

Essentially, the search giant is building an “anonymous identifier for advertising, or AdID, that would replace third-party cookies as the way advertisers track people’s internet browsing activity for marketing purposes.” Perhaps astoundingly, it sounds as if the project could benefit both consumers (by shielding true identities) and advertisers at the same time. Of course, pundits are concerned about the global leader in online advertising controlling the technology that tracks movements on the web, but to us, it sounds as if end users will get far more power over who sees what when compared to today’s cookies.

<p! >—
drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)

Tags: , , , , , , , , , , , , , , , ,

Wednesday, September 18th, 2013 news No Comments

drag2share: Google+ Is Regaining Momentum, Proving Its Many Skeptics Wrong

source: http://feedproxy.google.com/~r/businessinsider/~3/bnPk-fbSEK4/google-is-regaining-momentum-2013-8

bii social desktop visitors comscoreWhy Google+ Isn’t Going Anywhere Anytime Soon (L2 Think Tank)
Google+, which gained momentum after a successful launch in 2011 but then suffered from a slowdown in growth, is now surging in popularity, defying the predictions of many pundits who said it would fade away. L2 Think Tank Founder Scott Galloway says that’s because Google has effectively integrated Google+ with its most popular products, such as Search and Gmail, which places the social network in front of Google users throughout the day.

We noted in our recent analysis that Google+ has surpassed Twitter in monthly unique visitors on PCs.


drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)

Tags: , , , , , , , , , , , , , , ,

Wednesday, August 28th, 2013 news No Comments

Here’s What We Know So Far About The Shutdown At The NASDAQ

Source: http://www.businessinsider.com/confusion-over-the-nasdaq-2013-8

nasdaq omx

Trading on the NASDAQ halted Thursday afternoon due to a technical issue with something called UTP SIP quote dissemination.

UTP, or “unlisted trading privileges” refers to the ability of other exchanges to trade stocks on the NASDAQ and SIP (“securities information processor”) is the system by which NASDAQ sends quotes of those securities to other exchanges.

Exchange officials are scrambling to a) figure out what happened and b) resume trading safely. At this point, everyone is just confused. From the Wall Street Journal:

“It’s really shocking. We’re stuck,” said Ramon Verastegui, head of global engineering and strategy at Société Générale. “If we want to trade Apple, we can’t.”

With no new updates, CNBC pundits were locked in a talking heads decabox.

The “market is too complicated” and “ridiculously complex” said former Nasdaq Vice-Chair David Weild to CNBC.

Both the NYSE and the BATS Exchange stopped trading in all NASDAQ-listed Tape C securities, per NASDAQ’s request. Tape C securities are listed on the NASDAQ or NASDAQ Small Cap exchange.

NASDAQ now says it will resume trading between 2:45 and 3:10 ET, but it had been largely radio silent since its 1 PM alert:

NASDAQ intends to re-open trading in all Tape C securities with a halt cross wi! th a 5-m inute quote only period starting at a time to be determined.  NASDAQ will not be cancelling open orders on the book.  Customers who wish to cancel their orders may do so and any customer who wishes to not participate in the re-opening should cancel their orders prior to the resumption of trading. Additionally, NASDAQ will clear all stale quotes from the UTP SIP prior to the commencement of trading.

A low volume day should mean the NASDAQ can get back on its feet, according to CNBC. But we’re still waiting.

 


Tags: , , , , , , , , , , , , , , , ,

Thursday, August 22nd, 2013 news No Comments

Most People Think Google Glass Is Going To Flop

Source: http://www.businessinsider.com/google-glass-sales-predictions-2013-5

megyn kelly google glassTech pundits are still weighing in on Google‘s computerized glasses, Google Glass.

Assessments are all over the map.

But getting a free version of a new gadget, or being rich enough that you can plunk down $1,500 for one, is very different from actually choosing to buy one as a normal person.

And that, for any new gadget, is where the rubber meets the road.

So what’s the current consensus for future Google Glass sales?

According to a poll we ran over the weekend, the consensus is that there really isn’t a consensus. The assessments, again, are all over the map.

If there is a bias, though, it’s to the negative. More people think Google Glass is going to flop that think it’s going to be a runaway hit.

Specifically, more than a quarter of people expect Google to sell less than a million units of Glass (or equivalent) in three years.

More than half expect Google to sell less than 8 million units a year.

Given the early excitement around the technology, both of those outcomes would be considered a flop.

Meanwhile, 14% of people think Google will sell more than 80 million units a year in three years.

That sales level would be a massive home run.

Here are the current results of the poll.  You can cast your own vote here.

Google Glass sales poll

 

Tags: , , , , , , , , , , , ,

Tuesday, May 7th, 2013 news No Comments

Outgoing Intel CEO Zings Windows 8, Predicts $200 Touch PCs Coming Soon (INTC, MSFT)

Source: http://www.businessinsider.com/outgoing-intel-ceo-zings-windows-8-predicts-200-touch-pcs-coming-soon-2013-4

paul otellini intel ceo laptop

One reason Windows 8 hasn’t been a big success is that the devices are just too expensive, Intel CEO Paul Otellini told analysts at Intel’s quarterly conference.

Microsoft‘s own Surface Pro tablet starts at $899, and many other Windows Pro devices are over $1,000.

But that will soon change, Otellini predicts.

He expects to see Intel-based Windows 8 tablets in the $300-$400 range by the fall:

… I think people are attracted to touch, and the touch price points today are still fairly high, and they’re coming down very rapidly over the next couple of quarters. … [as] OEMs start looking at new form factors … the competitiveness of that platform is going to be substantially different, at price points down into the $300 to $400 range enabling touch. We didn’t have that last year.

He says that other Intel-based tablets are coming too, priced as low as $200, though he didn’t say what operating system these would use. He described them as “touch-enabled Intel based notebooks that are ultrathin and light using non-core processors.” These could be Android devices because Intel supplies chips for Android devices, too.

And he slipped in a light zinger at Windows 8 and its learning curve, too:

I’ve recently converted personally to Windows 8 with touch, and it is a better Windows than Windows 7 in the desktop mode … There is an adoption curve, and once you get over that ad! option c urve, I don’t think you go back. And we didn’t quite have that same kind of adoption curve in Windows 7 versus XP before it.

He’s certainly not alone in saying these things. Pundits have been telling Microsoft the same thing since before Windows 8 actually began shipping, while people were playing with the preview versions of it.

None of this will Otellini’s problem soon enough. After 40 years with the company, he is retiring in May.

 

Tags: , , , , , , , , , , , , , , , , , ,

Thursday, April 18th, 2013 news No Comments

When Will Kindles Be Free? (AMZN)

Source: http://www.businessinsider.com/chart-of-the-day-the-shrinking-price-of-the-kindle-2011-9

At yesterday’s Kindle presentation, Amazon CEO Jeff Bezos gave special attention to all the people in the media who were calling for a $99 Kindle.

He noted that pundits said a $99 Kindle would send people into a “fervor”. Then Bezos whipped out a $99 Kindle Touch and said the “fervor” for cheap Kindles could begin.

A few minutes later, (oddly) with less excitement, Bezos revealed a $79 Kindle. Considering the Kindle started at $399 four years ago, these are very impressive price cuts.

We’ll start the next round of questions from the pundits to Bezos: When will the Kindle be free? When will Amazon’s special offers, and Prime program make it cheap enough for Amazon to give away Kindles? Next year? The year after that?

chart of the day, kindle price september 2011

Follow the Chart Of The Day on Twitter: www.twitter.com/chartoftheday

Please follow SAI on Twitter and Facebook.

Join the conversation about this story »

See Also:


drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)

Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Friday, September 30th, 2011 news No Comments

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

Augustine Fou portrait
http://twitter.com/acfou
Send Tips: tips@go-digital.net
Digital Strategy Consulting
Dr. Augustine Fou LinkedIn Bio
Digital Marketing Slideshares
The Grand Unified Theory of Marketing