Having lost its appeal against the UK High Court of Justice’s ruling, which decided Samsung’s tablet designs didn’t infringe on the iPad, Apple is being forced to make a public apology.
The best bit? The judge in question has described how it has to do it. Apple will have to post notices on its website, and in newspapers, explaining why it’s sorry. In Arial. With a font size no smaller than 14 pts. Brilliant.
The case in question had previously thrown out Apple’s complaints, when Judge Colin Birss explained that the Galaxy tablets “do not have the same understated and extreme simplicity which is possessed by the Apple design… They are not as cool.” As a result, Biriss judged that consumers were unlikely to confuse the two tablets, meaning that Samsung’s product didn’t infringe on Apple’s registered design. This particular legal battle just keeps getting better. [BBC]
Not too long ago, Samsung faced a big loss against Apple in court, and now, it’s just sat through the announcement of the new iPhone, which sold out its preorders in a matter of hours. What’s a rival manufacturer to do? That’s easy; if you’re Samsung, you attack.
Samsung has crafted a pretty aggressive ad comparing Apple’s flagship iPhone 5 to its own Galaxy S III. You can guess who comes out on top. While the lion’s share of the ad’s criticisms are fair—the S III does have NFC while the iPhone 5 doesn’t, and the same goes for removable battery and microSD storage—the bit referring to Apple’s new connector comes off as a bit snide. But you didn’t expect this to be civil, did you?
Adorned with the clever (admit it, it’s clever) tagline “It doesn’t take a genius,” the ad is due to roll out a bunch of newspapers tomorrow, where it will doubtlessly reach the sort of people who still read newspapers. Clearly Samsung isn’t about to take anything lying down, and who could blame them? The question is, will it work? [CNET]
An investigation into malfunctioning GPS systems at Newark Liberty International Airport revealed that the culprit is the cheap jammers that are easy to buy online.
Like airports across the country, Newark Liberty is in the process of upgrading its navigation to the GPS-based NextGen system that has been planned by the government for ages. According to the report by Bloomberg, one of the new systems used by the airport was inexplicably turning on and off without warning. It turns out that truckers are to blame. Just a mile from the airport truckers cruising down the New Jersey Turnpike are using GPS jammers so that their bosses can’t tell their whereabouts.
GPS jammers are illegal and emit waves a billion times (!) more powerful that your average GPS signal. They’re also incredibly easy to buy online and the report raises an important question: As GPS becomes increasingly critical to our national infrastructure, should we be worried that these systems are apparently so easy to foil? [Bloomberg]
In a shift that would see its familiar brand move from the inside out, Intel’s reportedly in talks to create an IPTV service that could rival current subscription offerings from cable and satellite. According to the Wall Street Journal, the venture would deliver programming via household internet connections and has the personal backing of CEO Paul Otellini, signaling a consumer-facing shift for the typically behind-the-scenes company. The proposed service, which would bear the Intel brand, is still far from a concrete reality, but the chipmaker has held several talks with content companies to secure carriage deals, as well as demo its proprietary set-top box and navigation UI. So far no programmers have signed on for the “virtual cable operator,” putting the outfit’s tentative end-of-year 2012 date into question.
Intel plans branded IPTV service, could launch by end of 2012 originally appeared on Engadget on Mon, 12 Mar 2012 18:47:00 EDT. Please see our terms for use of feeds.
Just one question.
Who reads privacy policies?
You probably don’t. Just like you don’t read the terms and conditions when you download and install software, or sign up for an online email account, or rip the tag off a new mattress.
The 1% of you who do read privacy policies are probably the exact same 1% who are losing sleep because information from your iPhone address book was secretly being uploaded to the servers of Path and some other app makers.
So the Attorney General and the six companies win for looking aware and concerned about online privacy, and the privacy zealots get to rest a little easier before going off on their next crusade. (Probably against Google.)
Plus, apps makers now all have to hire lawyers to write up these privacy policies and interns to put the policies online and build links to them in their apps. Which increases employment!
Wins all around. Well done.
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Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.
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