Qwikster

Redbox, Not Netflix, Is The Nation’s Largest DVD-Renter (NFLX, DISH, CSTR)

Source: http://www.businessinsider.com/chart-of-the-day-redbox-not-netflix-is-the-nations-largest-dvd-renter-2012-1

From 2010 to 2011, Redbox’s percentage of the physical-disc rental market increased from 25% to 37%, according to market research firm NPD Group. (via Deadline)

Meanwhile, Netflix’s share stayed flat, despite the Qwikster debacle and Reed Hastings’ statement that DVD-by-mail subscribers will decrease steadily from here on out. Brick-and-mortar stores like Blockbuster lost 7%. And video on demand continues to increase in popularity, now accounting for 31% of all rentals.

chart of the day, movie disc rentals, jan 30 2012

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Wednesday, February 1st, 2012 news No Comments

Netflix spins DVD-by-mail service off into Qwikster, says it’s ‘done’ with price changes (video)

Source: http://www.engadget.com/2011/09/19/netflix-spins-dvd-by-mail-service-off-into-qwikster-says-its/

Over on Netflix’s official blog, company head Reed Hastings has announced in a surprisingly humble blog post and video (embedded after the break) that it’s splitting the DVD-by-mail business away into a new venture dubbed Qwikster. While the recent price changes already split the cost for each service, when this takes effect in a few weeks it will result in two different websites, two different sets of movie ratings and queues, and two different charges on customer’s bills. He admits two separate sites may make it more difficult to manage a presence on both, but says dropping the need for compatibility between the two will enable new features to balance that out. Another change? Netflix Qwikster (is there anything good about that name?) is getting into video game rentals, available for an extra charge similar to the existing Blu-ray disc option.

While the blog post blames a lack of communication for much of the backlash (and obviously cancellations), it’s about to become very clear that Netflix is “primarily a streaming company.” Also mentioned is “substantial” additional streaming content coming in the next few months. Whatever the company calls itself, charges, or changes on its website, if Netflix wants to talk its way back into subscriber’s good graces, starting with something new to watch is the way to do it.

Continue reading Netflix spins DVD-by-mail service off into Qwikster, says it’s ‘done’ with price changes (video)

Netflix spins DVD-by-mail service off into Qwikster, says it’s ‘done’ with price changes (video) originally appeared on Engadget on Mon, 19 Sep 2011 00:33:00 EDT. Please see our terms for use of feeds.

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Monday, September 19th, 2011 news No Comments

Reed Hastings’ Netflix spinoff isn’t about DVD success, it’s about hedging the stream

Source: http://www.engadget.com/2011/09/19/editorial-reed-hastings-netflix-spinoff-isnt-about-dvd-succes/

If you’ve just casually glanced over the mass reactions to Reed Hastings’ decision to split the DVD-by-mail business of Netflix into its own brand and company, you’ve probably been duped into thinking that it’s the second questionable move that the world’s most famed movie delivery service has made this year. But is it? Is a man who turned a red envelope into a symbol of near-immediate gratification really a moron? Did he really just bury the company he worked tirelessly to create? I highly, highly doubt it. Knee-jerk reactions are always fun to watch, but they’re rarely on-point. As with most things in life, the truth usually resides somewhere in betwixt the extremes. And in the case of Qwikster — the DVD-by-mail service that precisely no one asked for — the truth is hiding in exactly the place that Reed said it’d be: the future.

Continue reading Editorial: Reed Hastings’ Netflix spinoff isn’t about DVD success, it’s about hedging the stream

Editorial: Reed Hastings’ Netflix spinoff isn’t about DVD success, it’s about hedging the stream originally appeared on Engadget on Mon, 19 Sep 2011 02:19:00 EDT. Please see our terms for use of feeds.

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Monday, September 19th, 2011 news No Comments

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