real time games

1 in 3 Online Consumers Want to Interact With TV Shows Via a Second Screen

Source: http://www.marketingcharts.com/wp/television/1-in-3-online-consumers-want-to-interact-with-tv-shows-via-second-screen-25264/

Verizon has released new data from its “Borderless Lifestyle Survey,” exploring consumer attitudes to an always-connected lifestyle. Of the many findings, attitudes towards real-time interaction with TV shows prove particularly interesting, as emerging technologies provide another potential activity for so-called “second screeners.” Specifically, 35% of respondents indicated an interest in real-time games and challenges with […]

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Sunday, December 9th, 2012 news No Comments

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

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