revenue

Facebook Now Controls Nearly One-Fifth Of U.S. Mobile Display Ad Revenue

Source: https://intelligence.businessinsider.com/welcome

Facebook has vaulted past its competitors to control 18.4 percent of U.S. mobile display ad revenues.

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Thursday, December 27th, 2012 news No Comments

This Chart Is Why A Lot Of People Think HP Is Totally Screwed (HPQ)

Source: http://www.businessinsider.com/hps-rd-spending-2012-11

This week, we ran a chart showing HP’s crashing stock price since Mark Hurd was forced out of the company.

After we published the chart, a friend emailed to say, “Hurd destroyed the company. Gutted R&D, which was the cardinal sin. It was always an engineer’s company. He financialized it. And in so doing, set in motion the wheels of doom.”

From 2010, here’s a look at how R&D as a percentage of revenue fell under Hurd’s watch.

chart of the day, hp r&d expenses, 2005-2010

But, is the R&D budget really why HP is hosed? Probably not. Look at this chart, also from 2010:

chart of the day, r&d for tech companies, 2009

Anything jump out in that chart?

Apple spent less on R&D than HP, Google, and Microsoft in 2009. No one is going to accuse Apple of not producing great innovative products, despite a small R&D budget.

When Hurd was pushed out, an ex-HP engineer told Joe Nocera slashes in the R&D department was, “why H.P. had no response to the iPad! . ” Apple managed to make the iPad while spending less on R&D, so we’re not sure that totally adds up.

It’s not how much you spend on R&D, it’s what comes of it.

As for the charge that Hurd “financialized” HP, well, that may be true. But, he seemed to be at least somewhat in control of where the company was going. The two CEOs since Hurd have no clue, it seems, about what to do with HP.

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Sunday, November 25th, 2012 news No Comments

Where Apple’s Revenue Comes From (AAPL)

Source: http://www.businessinsider.com/chart-of-the-day-apple-revenue-product-2012-10

Apple generated more than $35 billion in revenue during the last quarter. Here’s where Apple got all that money from. Also: ready for the annual December spike?

chart of the day, apple's revenue by product, oct 2012

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Friday, October 26th, 2012 news No Comments

Amazon Somehow Lost $274 Million Selling $13.8 Billion Worth of Stuff

Source: http://gizmodo.com/5954990/amazon-manages-to-lose-274-million-while-selling-138-billion-worth-of-stuff

Amazon Somehow Lost $274 Million Selling $13.8 Billion Worth of StuffIf you thought Amazon’s prices seemed too good to be true, well, it turns out they might be—for Amazon, at least. The company managed to turn $13.8 billion of revenue into a $274 million loss this past quarter. And while a big chunk of that was due to losses at LivingSocial and foreign-exchange rates, all is clearly not well on Mount Bezos.

Amazon remained silent on just how many Kindle devices it has sold, but reiterated that it doesn’t make any money off of the ones that it has. Said CEO and probably Superman villain Jeff Bezos:

“Our approach is to work hard to charge less. Sell devices near breakeven and you can pack a lot of sophisticated hardware into a very low price point… And our approach is working—the $199 Kindle Fire HD is the #1 bestselling product across Amazon worldwide. Incredibly, this is true even as measured by unit sales.”

The approach may be working in terms of moving units, but that clearly has been translating into less and less profit. But hey, that just means you’re getting every bit the bargain you thought you were.

The biggest killer appears to be that LivingSocial investment; while Amazon doesn’t own the daily deals company outright, it has a major stake in its flailing business. One that amounted to a $169 million hit against its bottom line these last three months alone.

Amazon’s going to be holding a call at 5PM EDT to discuss what happened in more detail; we’ll be updating as necessary. For now, though, clearly Amazon looks like a ship that needs righting. Or maybe it just needs to throw off some of that LivingSocial ballast. [Businesswire]

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Friday, October 26th, 2012 news No Comments

WPP Says Growth In America Is Now WORSE Than Europe (WPPGY)

Source: http://www.businessinsider.com/wpp-says-growth-in-america-has-completely-collapsed-2012-8

WPP Group, the world’s largest ad agency holding company, reported its Q2 2012 results and the revenue breakdown shows a complete reversal of fortunes for North America: When previously growth was strong in the U.S. and Canada, now it is contracting; and where growth in Europe was anemic, now it is robust.

Here’s WPP’s chart:

WPP

The key metric is “LFL,” or like-for-like” revenues. Note that North America declined 0.6% in Q2 while Europe grew between 0.8% – 3.5%.

The U.S. ad economy is now doing worse than Belgium, Italy and Japan:

WPP

As usual, ad agency revenue growth has continued its strong correlation with U.S. GDP as a whole. As the U.S. economic growth slowed, ad revenues matched the retraction, step for step:

GDP ad agency revenues

Ad agency revenues hinted at the retraction back in Q1, also. Ad agency revenues are—arguably—a good proxy for economic growth as a whole because they come from a wide variety of consumer-facing companies who often adjust their spending as a percentage of total sales.

Related:

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Thursday, August 30th, 2012 news No Comments

CMOs Prioritize Digital Presence

Source: http://www.marketingcharts.com/direct/cmos-see-strong-revenue-growth-overseas-prioritize-digital-presence-23053

August 24, 2012

dukecmosurvey-average-percent-growth-intl-markets-aug2012.pngCMOs are seeing big sales growth in international markets, with revenue from Korea (75%), China (51.5%), and Brazil (49.7%) all increasing markedly over the past 12 months, according to [pdf] the latest CMO Survey from Duke University’s Fuqua School of Business, released in August 2012. A separate survey of CMOs from Limelight Networks finds 9 in 10 reporting moderate or significant improvement in site engagement, lead generation, or revenue after implementing websites with regional content.

Overall, CMOs responding to the Duke University survey said that sales revenue from the leading international markets had grown by an average of 23.7% over the past 12 months.

 

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Saturday, August 25th, 2012 news No Comments

Why You Should Build Brand Loyalty Before Worrying About SEO, Especially In The Age Of Social Media

Source: http://www.forbes.com/sites/erikkain/2012/02/29/why-you-should-build-brand-loyalty-before-worrying-about-seo-especially-in-the-age-of-social-media/

 

Megan Garber has yet another fantastic post up in The Atlantic. She notes that revenue is up for the New York Times, and that the ability of that publication to build a strong brand, rather than cater simply to the whims of SEO, has made it a stronger company for the long haul:

Click here to continue reading >

 

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Friday, March 2nd, 2012 news No Comments

$30 billion net revenue, $1.5 billion net earnings, big drop in PC sales

Source: http://www.engadget.com/2012/02/22/hp-reports-q1-2012-earnings-30-billion-net-revenue-1-5-billi/

HP reported results for its first fiscal quarter of 2012 this afternoon, including $30 billion in net revenue (down seven percent from the previous year), and net earnings of $1.5 billion (down a full 44 percent). Partly contributing to that drop is a slump from its Personal Systems Group, which saw revenue slip 15 percent year-over-year, and total desktop and notebook units decline a rather drastic 19 and 18 percent, respectively. The company’s Imaging and Printing Group also saw a seven percent decline in revenue, with the total number of printer units slipping 15 percent. HP’s services business managed to eke out a one percent growth with revenue of $8.6 billion, though, while its software business saw the biggest growth in any one area at 30 percent (that includes results from the recently-acquired Autonomy). The company’s full rundown can be found in the press release after the break, with additional numbers available at the source link below.

Update: On the company’s earnings call, CEO Meg Whitman laid some of the blame for PSG’s decline on hard drive shortages, but also said that HP has “under-invested in innovation for the last several years” and “been late to market too often,” adding that “we have to lead again.” A transcript of Whitman’s prepared remarks can be found here.

Continue reading HP reports Q1 2012 financials: $30 billion net revenue, $1.5 billion net earnings, big drop in PC sales

ttp://ww w.engadget.com/2012/02/22/hp-reports-q1-2012-earnings-30-billion-net-revenue-1-5-billi/”>HP reports Q1 2012 financials: $30 billion net revenue, $1.5 billion net earnings, big drop in PC sales originally appeared on Engadget on Wed, 22 Feb 2012 16:22:00 EDT. Please see our terms for use of feeds.

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Wednesday, February 22nd, 2012 news No Comments

Social Gaming Revenue Will Blow Past $5 Billion By 2015

Source: http://www.businessinsider.com/social-gaming-revenue-will-blow-past-5-billion-by-2015-2012-2


In our report on social gaming out today, we forecast that the U.S. social gaming market, including smartphones, will more than double and blow past $5 billion by 2015.

We think this will happen because social games will break into the mainstream as new types of games reach new audiences, and because companies will get even better at monetizing.

Our report also includes an in-depth look at industry trends and exclusive interviews with top industry executives. Click here to read it → 

Social Gaming Revenue

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Tuesday, February 21st, 2012 news No Comments

Google is The Least Diversified Business In Tech (GOOG, AAPL, MSFT, EBAY)

Source: http://www.businessinsider.com/chart-of-the-day-google-is-the-least-diversified-business-in-tech-2012-2

We love this chart from Dan Frommer at SplatF.

He calls it the “Eggs In One Basket” index, because it charts out the largest source of revenue as a percentage for all the major tech companies. (Profits would be a different story altogether.)

Google gets over 90% of its revenue from one source: Advertising. The next closest is Amazon with product sales. But, Amazon’s product sales are a mix of goods, so it’s not exactly the same as relying on just advertising.

For now, this isn’t a big problem for Google. The online ad market is still growing, and Google can capture a lot of the market. But, if things were to change, or advertising were to slow down, then look out.

What’s incredible about this chart is how diverse Microsoft is from a sales perspective. Its most dominant business group, Office, only accounts for 30% of sales. Read more on the chart from Frommer here →

chart of the day, revenue source by percentage for tech companies, feb 13 2012

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Tuesday, February 14th, 2012 news No Comments

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

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