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Apple And Samsung Swallow All The Smartphone Industry’s Profits And Then Some (AAPL, RIMM, GOOG)

Source: http://www.businessinsider.com/chart-of-the-day-value-share-for-mobile-companies-2012-8

Samsung and Apple have swallowed up all the profits in the smartphone business. According to data from Canaccord Genuity, last quarter those two companies had 108% of the industry’s profits.

Using Canaccord’s data we’ve made this chart. Note that it is annual data from 2007-2011, then quarterly data for the last two quarters. The ascent of Apple and Samsung, while everyone else crashes is astounding.

chart of the day, value share for mobile companies, august 2012

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Monday, August 6th, 2012 news No Comments

How The iPad Kicks Kindle’s Butt When It Comes To Ad Traffic (AAPL, AMZN)

Source: http://www.businessinsider.com/how-the-ipad-kicks-kindles-butt-when-it-comes-to-ad-traffic-2012-2


kindle ipad

Amazon just kicked off a new TV campaign for the Kindle Fire, which it doubtless hopes will further dent sales of Apple’s iPad. But Kindle has a long way to go before it starts threatening the iPad as a device for serving online ads to consumers.

Data from Rimm-Kaufmann Group, an online marketing agency, show that the iPad maintains its total dominance of the tablet market when it comes to ad traffic. Kindle is slowly making progress, but it only has 3.48 percent of the market to iPad’s 88.1 percent.

iPad had a 93.44 percent share of the market late last year, so share is being traded quickly in this category.

With iPad 3 on the way, even those small gains for Kindle may be in jeopardy.

When it comes to ad performance, the iPad also has a significant edge. If you index the data to the average ad displayed on a desktop computer, ads on iPad get 10 percent more revenue per click, the same level of overall clicks, and a greater average order value.

All the other tablets, including Kindle, perform much worse than ads displayed on PCs.

iPad dominates ad traffic on tablets, but its dominance is slipping.

The Kindle is gaining share of ad traffic the fastest against the iPad.

But the iPad is still the most effective tablet device by far, for advertisers.

See the rest of the story at Business Insider

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Saturday, February 11th, 2012 news No Comments

In Case You Needed More Proof Android Is Walloping iOS (AAPL, GOOG, RIMM)

Source: http://www.businessinsider.com/comscore-mobile-subscriber-market-share-2011-12


ComScore’s three-month report on mobile subscribers (ending in November) is out.

The results: Samsung is the number one phone manufacturer in the U.S. and Android is still the top mobile OS.

Apple did see its smartphone market share grow a bit, from 27.3% to 28.7% in the last three months. But Google’s Android platform is still crushing it with 46.9% of the smartphone market in the U.S.

RIM’s BlackBerry OS continues to flail, dropping to 16.6% of the market from 19.7% three months ago. Windows Phone is treading water with about 5% of the market.

Here’s the chart:

comscore november 2011 mobile os report

When it comes to hardware manufacturers, Samsung now has more than a quarter of the market in all mobile phones, including non-smartphones. Apple made a nice jump in the last three months, with the iPhone now accounting for 11.2% of the mobile phones in the U.S.

Here’s the manufacturer breakdown:

comscore november 2011 mobile oem

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Thursday, December 29th, 2011 news No Comments

Android Is Totally Blowing Away The Competition (AAPL, RIMM, GOOG, MSFT, NOK)

Source: http://www.businessinsider.com/chart-of-the-day-android-is-taking-over-the-smartphone-market-2011-11

Android now has 52.5% of the global smartphone market. No matter how you want to slice it, that’s amazing. It’s stealing share from every other smartphone operating system other than iOS, which is basically flat.

chart of the day, android share of smartphone operating system market, nov. 14 2011

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Wednesday, November 16th, 2011 news No Comments

Apple Has 4% Of The Phone Market, And 52% Of Its Profits (AAPL, RIMM, MOT, GOOG, MSFT, NOK)

Source: http://www.businessinsider.com/chart-of-the-day-apple-smartphone-profits-2011-11


Apple has only 4% of the total phone market, but captures 52% of its profits according to Canaccord Genuity analysts T. Michael Walkley and Mattew Ramsay.

chart of the day, operating income for mobile companies, value share, november 2011

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Monday, November 7th, 2011 news No Comments

People Only Want iPads (AAPL, HPQ, RIMM, GOOG)

Source: http://www.businessinsider.com/chart-of-the-day-ipad-tablets-2011-8

In light of HP’s decision to get out of the WebOS tablet making business, we’re highlighting this chart published at the NYT, via wealth management and analysis firm Robert W. Baird.

As you can see, people are pretty much only interested in iPads right now. They don’t want tablets running Android, or any other operating system. They want iPads. Until someone does something mind blowing with its software, or hardware, we don’t expect this to change any time soon.

chart of the day, tablets, aug 2011

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Monday, August 22nd, 2011 news No Comments

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

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