There are some caveats on this one which we’ll get to, but Apple had a really good holiday quarter compared to its rivals.
comScore reports Apple had 37.8 percent of the U.S. smartphone market for the three months ending in January. Samsung, meanwhile, had 21.4 percent of the market. Apple’s market share was up 3.5 percent compared to the three months ending in October. Samsung was up 1.9 percent.
As for the iOS versus Android market share battle, Apple was 37.8 percent versus 52.3 percent for Android. Apple was up 3.5 percent, while Android was actually down 1.5 percent.
This is good news for Apple, but as we said there are caveats:
Apple does very well in the U.S. It does not do as well elsewhere in the world.
The holiday period was when Apple really launched the iPhone 5. Samsung, meanwhile, was selling the Galaxy S III, an older smartphone model. It only makes sense for Apple to! experie nce a bump in this period.
We’ll see how Apple holds up over the next three to six months as the hype of the iPhone 5 dies off and the hype for the Galaxy S IV cranks into gear.
All that said, considering the Samsung buzz, you would have thought it was killing Apple. These numbers show that Apple can still hold its own.
The bigger picture for Apple and Samsung on all of this is that the U.S. market, and other developed markets, is not going to generate the same growth, and thus profits in the near term aren’t going to be as robust.
Samsung may dominate Apple in smartphone market share, but the opposite is true for tablets. Third quarter figures from IDC suggest the tablet market grew by 6.7 percent during those three months, and 49.5 percent since the same period last year. Apple was responsible for over half of the 27.8 million shipments worldwide, but lost a significant amount of market share, dropping to 50.4 percent from 65.5 percent in the second quarter. IDC attributes this to consumers holding off for the iPad mini, but expects some of these procrastinators will choose Android tablets due to the relatively high entry price of $329 for the mini. Samsung was second on the leaderboard, shipping over five million tablets and increasing its market share to 18.4 percent, mainly driven by Galaxy Tab and Note 10.1 sales. Amazon and ASUS also had a solid quarter thanks to the Kindle Fires and Nexus 7, respectively, shipping around 2.5 million tablets a piece. Lenovo’s presence in
IDC: tablet shipments up 6.7 percent in Q3 2012, Apple’s market share drops to 50.4 percent originally appeared on Engadget on Mon, 05 Nov 2012 03:27:00 EDT. Please see our terms for use of feeds.
Mobile almost doubled its share of the U.S. digital ad market through the first six months of the year. According to IAB, U.S. mobile ad revenues were $1.2 billion in the first half of the year and 7 percent of total U.S. digital ad revenues, up from 4 percent a year prior.
Total 2011 U.S. mobile ad revenues were $1.6 billion, according to IAB. Half-year revenues of $596 million were about 38 percent of the year-end total. Holding all else equal, if the U.S. market grew at the same rate this year, 2012 mobile ad revenues would be $3.2 billion.
Android and iOS now account for more than 85 percent of the U.S. smartphone market, up from 69 percent a year prior. That is slightly above their combined global market share, which stood at 83 percent at the end of June.
According to ComScore’s latest smartphone market share numbers, Android notched a 0.6 percent increase from the previous month with a slew of big releases, including the Samsung Galaxy S III. Apple’s iOS—the iPhone’s operating system—did it one better, gaining 1 percent, even though its global market share has stumbled as consumers wait for the release of the new iPhone. RIM, meanwhile, fell below a 10 percent share of the U.S. market for the first time.
As of now, there is no third platform on the horizon to break their hold on the market. Windows Phone is basically dead in the water until the next generation of the platform is released, because many current models can’t be upgraded to the new Windows Phone 8 operating system. The other much-talked-about contender, the Amazon phone, is only an idea at this point.
Business Insider Intelligence a new research and analysis service focused on mobile computing and the Internet. The product is currently in beta. For more information, and to sign up for a free 30-day trial, click here.
After an amazing two-year run, it looks like Android’s U.S. market share is beginning to flatten out, according to comScore’s April smartphone market share numbers. Android’s share dipped slightly from previous month, and has been losing momentum throughout 2012. Apple, meanwhile, has been the big winner so far this year.
As we argued in our special report on the platform wars, Apple has a developer network effect that gives them the edge in the mobile market share race. Consumers are ultimately drawn to phones with the most and best apps. Developers, in turn, follow the money, and currently make four times as much money on iOS.
Feedback? Questions? Send us an email
File this one under the “check back in 10 years” folder. This is a stat that will blow your mind. Apple’s market cap is now bigger than the ENTIRE U.S. retail sector.
“Add this to your list of things Apple is worth more than. As the Zero Hedge blog notes, “A company whose value is dependent on the continued success of two key products, now has a larger market capitalization (at $542 billion), than the entire US retail sector (as defined by the S&P 500).” Nuff said.”
- 10 Signs That China Is In A Bubble
- The Bull Case For JC Penney
- Bubble Watching: My Trip To The ‘Hawaii Of China’
It was probably inevitable, but on Tuesday, it became official: the Encyclopaedia Britannica is finally going out of print. The news was confirmed yesterday by Jorge Cauz, president of Chicago-based Encyclopaedia Britannica Inc., who told the New York Times that his company has decided to completely abandon print operations, in favor of its online platform. The announcement marks the end of a remarkable 244-year run for Britannica and its leather-bound tomes, which at one point stood as a hallmark of middle class living rooms and libraries. In fact, it’s been barely two decades since the company reached its high water mark, when it sold some 120,000 sets back in 1990. Once the internet came into full bloom, however, Britannica’s sales soon plummeted. In 2010, the publisher sold just 8,000 sets, leaving an additional 4,000 unsold copies to gather dust in a warehouse.
Tuesday’s announcement may mark the end of an era, but Cauz seems to have come to terms with Britannica’s decision, calling it a “rite of passage.” He’s also eager to devote more time to his company’s website, which will look to chip away at Wikipedia‘s market hegemony. Cauz, however, believes the two platforms can (and must) co-exist, because they fill two different roles. “We cannot deal with every single cartoon character, we cannot deal with every love life of every celebrity,” he explained. “But we need to have an alternative where facts really matter. Britannica won’t be able to be as large, but it! will al ways be factually correct.”
The Encyclopaedia Britannica is going out of print originally appeared on Engadget on Wed, 14 Mar 2012 01:58:00 EDT. Please see our terms for use of feeds.
Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.
Collaborators – Digital Profs
- Netflix vs Blockbuster - Perfect example of an industry replaced by a more efficient version of itself
- Try On New Glasses in Warby Parker's Virtual Booth
- The JKWeddingDance video was real; the viral effect was MANUFACTURED - Post 1 of 2
- Marketing Costs Normalized to CPM Basis for Comparison
- Samsung 52 inch HDTV $9.99 at BestBuy - purchase receipt below (6:21a eastern time August 12, 2009)
- Coke vs Pepsi vs Dr Pepper
- What is Web 3.0? Characteristics of Web 3.0
- Facebook Is Running Out Of Time To Figure Out Its Mobile Advertising Strategy (FB)
- The Grand Unified Theory of Marketing(tm) - Digital String Theory
- Brand Advertisers: Escaping an Ecosystem of Digital Advertising Fraud
- #SESNY: Toward a Performance Mindset for All Advertising
- Tips for Marketers Selecting a Digital Agency
- Context Is Not King or Queen; It's Just Necessary
- 2013 New Year's Digital Marketing Resolutions
- The Good, Bad, and Ugly of Online Campaign Ratings and eGRPs
- Why You Should Banish the Net Promoter Score Immediately
- Digital Strategy To-MAY-to vs. To-MAH-to
- The Agency-Client Relationship is Forever Changed
- Targeting vs. Privacy - Who Will Win?
- October 2015 (2)
- September 2015 (7)
- August 2015 (6)
- July 2015 (2)
- June 2015 (5)
- May 2015 (4)
- April 2015 (32)
- March 2015 (57)
- February 2015 (79)
- January 2015 (86)
- December 2014 (69)
- November 2014 (98)
- October 2014 (150)
- September 2014 (109)
- August 2014 (44)
- July 2014 (92)
- June 2014 (118)
- May 2014 (173)
- April 2014 (130)
- March 2014 (247)
- February 2014 (167)
- January 2014 (222)
- December 2013 (167)
- November 2013 (111)
- October 2013 (116)
- September 2013 (214)
- August 2013 (210)
- July 2013 (200)
- June 2013 (87)
- May 2013 (87)
- April 2013 (70)
- March 2013 (114)
- February 2013 (89)
- January 2013 (136)
- December 2012 (96)
- November 2012 (130)
- October 2012 (147)
- September 2012 (93)
- August 2012 (93)
- July 2012 (112)
- June 2012 (71)
- May 2012 (82)
- April 2012 (80)
- March 2012 (122)
- February 2012 (114)
- January 2012 (129)
- December 2011 (60)
- November 2011 (54)
- October 2011 (29)
- September 2011 (17)
- August 2011 (30)
- July 2011 (18)
- June 2011 (19)
- May 2011 (23)
- April 2011 (23)
- March 2011 (52)
- February 2011 (69)
- January 2011 (108)
- December 2010 (82)
- November 2010 (67)
- October 2010 (68)
- September 2010 (44)
- August 2010 (101)
- July 2010 (61)
- June 2010 (28)
- May 2010 (28)
- April 2010 (26)
- March 2010 (33)
- February 2010 (21)
- January 2010 (13)
- December 2009 (4)
- November 2009 (2)
- October 2009 (14)
- September 2009 (6)
- August 2009 (19)
- July 2009 (34)
- June 2009 (11)
- May 2009 (4)
- April 2009 (6)
- March 2009 (13)
- February 2009 (32)
- January 2009 (25)
- December 2008 (1)
- October 2008 (1)
- June 2008 (1)
- November 2007 (1)