s market

Android Halts iPhone’s Advance In The U.S. Smartphone Market

Source: https://intelligence.businessinsider.com/welcome

For the first time since October 2012, the iPhone failed to notch a monthly gain in U.S. smartphone market share, standing unchanged at 39% at the end of May, according to comScore. That’s up from 32% a year prior.

Android eked out a minor gain, finishing May with a 52% share of the U.S. smartphone market, up slightly from 51% a year prior.

Despite the relatively flat market share growth, the broader expansion of the U.S. smartphone market means Android still has 17 million more U.S. users than it did a year before. The iPhone picked up 19 million users in the 12-month period.

Windows Phone continues to show no growth in the U.S. market, with only a 3% share. It actually has less users than it did a year ago, and that was before the release of Windows Phone 8, Microsoft’s latest attempt to launch a popular mobile operating system.

Click here to download chart and data in Excel.

u.s. smartphone market share

Overall, U.S. smartphone penetration tipped past 60% for the first time, with 141 million Americans owning smartphone at the end of May.

U.S. smartphone penetration

 

 | Email this | Comments

Tags: , , , , , , , , , , , , , , , , , ,

Monday, November 5th, 2012 Uncategorized No Comments

Mobile Accounts for 7 Percent Of The U.S. Digital Ad Market

Source: http://feedproxy.google.com/~r/businessinsider/~3/D4Haim_wFHI/chart-mobile-accounts-for-7-percent-of-the-us-digital-ad-market-2012-10

Mobile almost doubled its share of the U.S. digital ad market through the first six months of the year. According to IAB, U.S. mobile ad revenues were $1.2 billion in the first half of the year and 7 percent of total U.S. digital ad revenues, up from 4 percent a year prior.   

Total 2011 U.S. mobile ad revenues were $1.6 billion, according to IAB. Half-year revenues of $596 million were about 38 percent of the year-end total. Holding all else equal, if the U.S. market grew at the same rate this year, 2012 mobile ad revenues would be $3.2 billion.     

IAB screen shot

Please follow BI Intelligence on Twitter.

Join the conversation about this story »

mf Mobile Accounts for 7 Percent Of The U.S. Digital Ad Market


File this one under the “check back in 10 years” folder.  This is a stat that will blow your mind.  Apple’s market cap is now bigger than the ENTIRE U.S. retail sector.

Now, I wouldn’t short AAPL in a million years, but these are the sorts of crazy stats that make you think “hmmm, is this really sustainable?”  Here’s more via CultofMac & Jim Cramer:

“Add this to your list of things Apple is worth more than. As the Zero Hedge blog notes, “A company whose value is dependent on the continued success of two key products, now has a larger market capitalization (at $542 billion), than the entire US retail sector (as defined by the S&P 500).” Nuff said.”

chart

Please follow Money Game on Twitter and Facebook.

Join the conversation about this story »

See Also:



 | Email this | Comments

Tags: , , , , , , , , , , , , , , , , , ,

Wednesday, March 14th, 2012 news No Comments

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

Augustine Fou portrait
http://twitter.com/acfou
Send Tips: tips@go-digital.net
Digital Strategy Consulting
Dr. Augustine Fou LinkedIn Bio
Digital Marketing Slideshares
The Grand Unified Theory of Marketing