screen experience

1 in 4 TV Viewers Uses Second Screen to Simultaneously Watch More Video

source: http://www.marketingcharts.com/wp/television/1-in-4-tv-viewers-uses-second-screen-to-simultaneously-watch-more-video-36346/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink

Ericsson-Popular-Second-Screen-Activities-Sept2013TV is increasingly part of a multi-screen experience, vying for viewer attention in a sea of multitasking behavior. Now it appears that TV is competing with something beyond the usual suspects (email, social networking, internet browsing): more video. According to a new study [pdf] from Ericsson ConsumerLab, 1 in every 4 TV viewers surveyed across a range of countries is using a second screen to watch 2 or more programs, live events, or shows at the same time.

That wasn’t the most popular second-screen activity, of course, but it’s another indication of the growing influence of mobile devices on video viewing. Indeed, among a subset of countries, owners of the respective devices reported spending less time watching TV on a weekly basis, and more time using portable devices such as laptops, smartphones and tablets.

Ericsson’s list of identified activities being carried out on second-screens is by no means exhaustive, and tends to focus on more TV-related than unrelated activities. (Research has shown that most multi-screen behavior involved unrelated activities.) Nevertheless, it’s worth taking a look at the popularity of the various identified activities. The most common were: reading email while watching TV/video content (63%); using applications or browsing the internet to kill time (56%); using apps or browing the internet to find out more information (49%); and using social forums at the same time as watching TV/video content (40%). The study found fewer viewers competing with others watching th! e same sh! ow (14%) and interacting with the show through voting (13%).

While traditional TV is competing with online video sources, scheduled broadcast viewing remains popular. 83% of respondents from a subset of 9 markets (US, UK, Germany, Sweden, Spain, Taiwan, China, South Korea and Brazil) claim to watch scheduled broadcast TV more than weekly. That figure is up from 79% last year, and stable from 83% the year before.

By comparison, 63% of respondents from those markets are watching content on their own schedules, streaming on-demand and time-shifted TV and video content, including YouTube. The popularity of such content is gradually rising, from 62% last year and 61% in 2011.

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Tuesday, September 3rd, 2013 news No Comments

Zeebox second screen TV companion app crosses over to the US, with a boost from Comcast and HBO

Source: http://www.engadget.com/2012/09/27/zeebox-second-screen-app-comcast-hbo/

zeebox second screen TV companion crosses the Atlantic, with a boost from Comcast and HBO

While it seems like every network is rolling out its own personal second screen app for tablets and / or phones, over in the UK zeebox has been trying to corner the experience across channels and providers with its app. Available as an app for iOS and Android and also on the web, it brings a customized TV guide, live chat, social network sharing and remote control features to the TV experience, and now it’s come to the US. Other than the typical second screen experience, its main hook is an “OpenBox” API and tags that allow content providers to customize the experience for their viewers… and then sell them stuff like video on-demand or related merchandise.

On this side of the Atlantic zeebox has secured backing from Comcast / NBC Universal, giving it financial and promotional support as well as covering more than 30 networks right away. It also means it can eventually act as a remote control for Comcast users, which may be an advantage over competition like Miso, GetGlue and IntoNow, and can flex its muscles paired with hundreds of shows like The Voice, Notre Dame football and HBO content like True Blood. Out of the box, the app’s social ties and careful metering may be a programmer’s dream as it monitors who is watching what live, but we’ll have to see more of the second screen content come to life if it’s going to catch on socially. A customizable guide (yes, you can hide or reorder channels at will) is a nice touch and so is being able to see what your friends are viewing! with Fa cebook Open Graph and Twitter hooks — but only if they’re actually using it. If you want to check it out, the free apps are linked below and the full press release follows after the break.

Continue reading Zeebox second screen TV companion app crosses over to the US, with a boost from Comcast and HBO

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Zeebox second screen TV companion app crosses over to the US, with a boost from Comcast and HBO originally appeared on Engadget on Thu, 27 Sep 2012 10:46:00 EDT. Please see our terms for use of feeds.

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Thursday, September 27th, 2012 news No Comments

You Probably Can’t Tell the Difference Between This and a Theater Projector [Video]

Source: http://gizmodo.com/5875000/sonys-4k-home-projector-eyes+on-you-probably-cant-tell-the-difference-between-this-and-a-theater-projector

Sony's 4K Home Projector Eyes-On: You Probably Can't Tell the Difference Between This and a Theater ProjectorSony’s 4K projector was first announced last year, but they have the thing on display at CES this year. After getting to zone out in a pitch black room where the projector blasted the new Spider Man trailer at full resolution on a 182-inch screen, I’m sold on the idea.

What makes 4K exciting for the home is that it provides a sharp image for large display sizes. 1080p video is great on a 60-inch TV, but it’s not quite as amazing when you try to project a 100-inch image on a wall. But 4K is made for screens exceeding 100 inches. So how did it look? While watching the trailer, I swore I had just paid $75 for a movie ticket and a small popcorn.

Colors were rich and bright. Nothing was washed out. Small details, like wrinkles on people’s faces or textures on a building were sharply defined. I go watch movies because I love the large screen experience. If I had one of these things, I probably wouldn’t go to the movies anymore.


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Wednesday, January 11th, 2012 news No Comments

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