search queries

drag2share: Privacy Concerns Drive Usage of DuckDuckGo Search Engine

source: http://feedproxy.google.com/~r/compete/RMiU/~3/yCSRSQf0d-g/

Although originally thought to be temporary jump in traffic due to the large amount of attention the search engine was getting from various news outlets, DuckDuckGo has proved in July that their traffic gains were not a one month outlier and that many are now using this as their search engine of choice. This is further enforced, and perhaps a nod to their transparency, by a page on their site that shows the amount of search queries per day.

Unique Visitors DuckDuckGo


drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)

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Friday, August 23rd, 2013 news No Comments

Google Has Planted A Siri Killer On The iPhone (GOOG)

Source: http://www.businessinsider.com/google-updates-its-iphone-search-app-2012-10

google updated search app

Google just released a new version of its search app for iPhones and iPads today.

Why offer an app when Google is baked into Apple’s Safari Web browser? Because search on mobile devices isn’t just about the Web—and it’s definitely not about typing out long search queries.

Apple recognized that when it bought Siri and integrated into the iPhone—and now Google wants to make sure it’s not left out.

Google’s refreshed app looks a lot like its built-in voice search app on Android phones, Google Now.

Users of the new Google search app are encourage to find what they’re looking for by speaking their query out loud. Overall, the voice recognition works well and provided accurate results, but most important of all, it’s quick.

Many iPhone users complain that Siri is slow.

Besides being able to answer basic questions like “What’s the weather,” Google users can also ask the app more advanced questions: Is my flight on time? Can you play a trailer of a new movie?

Of course, the answers are full of links to Google services like YouTube, and also look at users’ stored documents and calendar events.

The whole point is to keep users from wandering away from Google’s online universe.

The Google Search app is free and available for iPhone, iPod touch, and iPad.

Here’s a video of the app in action:

Don’t Miss: Google Unveils A New Way To Compose In Gmail >

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Tuesday, October 30th, 2012 news No Comments

Yahoo’s Search Business Is Imploding, Taking Yahoo’s Profits With It

Source: http://feedproxy.google.com/~r/businessinsider/~3/RokgGiS8kxA/yahoo-search-share-2012-10

Marissa Mayer

Pound the alarm!

In September, Yahoo’s search business shrank 25 percent from last year’s number.

That’s according to ComScore numbers analyzed by Ben Schachter of Macquarie Securities.

Yahoo’s share of search queries dropped from 15.5% in September 2011 to 12.2 percent last month. In August, its share stood at 12.2 percent.

Over the past year, Google has gone from 65.3 percent to 66.7 percent. Microsoft went from 14.7 percent to 15.9 percent. 

“[T]he downward trend remains very well-established and supports our view that the long-term trajectory of YHOO’s search share is a significant concern,” Schachter wrote. “Most importantly, and unfortunately for YHOO, we see no obvious structural bottom for YHOO’s search share.  This is a significant problem in our view given the fact that search is a very high-margin business for YHOO and likely represents the significant majority of the company’s EBITDA.” 

The ComScore numbers don’t include mobile, which is an area where Yahoo is likely even weaker than on desktop searches.

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Thursday, October 11th, 2012 news No Comments

Google’s CPC Growth Slumps

Source: http://www.businessinsider.com/googles-cpc-slump-2012-4

Business Insider Intelligence is a new research and analysis service for real-time insight and intelligence about the Internet industry. The product is currently in beta. For more information, and to sign up for a free 30-day trial, click here.

Google released solid financial results last week, meeting expectations on revenue and beating street consensus on the bottom line. However, tucked away in the earnings call was a troubling statistic: cost-per-click growth slumped 12 percent year-over-year. This follows an 8 percent drop in CPC in the prior quarter.

The drop is probably the result of a surge in mobile search queries with the growth of smartphones and tablets. While Google reportedly has an ~90 percent share of the mobile search market, mobile CPC is much lower. Conventional wisdom holds that they will eventually catch up, but we argue in a new note that this is not necessarily the case.

This is because Google’s revenue is determined by advertisers’ ROI, not the number of clicks on search ads. In other words, unless consumers start purchasing more goods because of their mobile devices, CPCs won’t rise.

Click here to read our note on Google’s quarterly results →

Google CPC Growth

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Monday, April 16th, 2012 news No Comments

The numbers vary depending on who you ask or whose data you use

Bing search volume continues to drop despite tons of ads and cheating — redirecting traffic from live.com, msn.com, microsoft.com, and windows search (see also – http://bit.ly/7qDBEz) .

January 13, 2010

The Nielsen Company today reported December 2009 data for the top U.S. Search Providers.

MegaView Search data – including total searches, unique searchers, search share, and all other search figures – cannot be trended with search results prior to October 2009 due to recent methodology changes.

search-volumes-comparison

Searches represent the total number of queries conducted at the provider. Example:  An estimated 6.7 billion search queries were conducted at Google Search, representing 67.3 percent of all search queries conducted during the given time period.

versus Oct 2009 numbers from hitwise

experian-hitwise-percentage-us-searches-leading-search-engine-provider-september-2009

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Wednesday, January 13th, 2010 analytics No Comments

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

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