sebastian

A Guide To Everything Google Has Been Asked To Censor

Source: http://gizmodo.com/a-guide-to-everything-google-has-been-asked-to-censor-624948425

A Guide To Everything Google Has Been Asked To Censor

The internet is all about the free flow of ideas, right? Collaboration! Discourse! Sharing! The day to day reality of what we do online may not always be quite so idealistic and ideologically motivated, but the open underpinnings are there. Except, of course, when they’re not at all. This visualization, published by Sebastian Sadowski, uses Google’s transparency data to visualize all the things the company has been asked to censor.

The governments of many countries routinely ask Google to suppress content across sites like Google Search and YouTube. Reasons range from national security, to suicide promotion, and government criticism. There are also categories for “other” and “reason unspecified.” It’s interesting to see which countries are better or worse than you thought they would be. And check out that little chunk of mint green “reason unspecified” censorship on the U.S. chart. You can get the gist below, but because of the interactivity you really have to explore on visual.ly to see what’s going on. Even though Google’s data are openly available, a chart like this allows you to take everything in quickly because someone did the processing work for you. So no excuses. [Digg]

A Guide To Everything Google Has Been Asked To Censor

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Sunday, June 30th, 2013 news No Comments

Amazon’s Brand New Ad Business Is Already Massive (AMZN)

Source: http://www.businessinsider.com/amazon-is-doing-500-million-a-year-in-online-ads-2013-1

Jeff Bezos

In December we told you that Amazon had entered the ad exchange business, offering advertisers real-time-bidding on ad space targeting its users via tracking cookies.

Amazon’s entry into RTB is huge because it puts the company in direct competition with Google and Facebook, who operate their own RTB ad targeting services. Facebook’s exchange, called FBX, is expected by some to generate $1 billion in annual revenue. Amazon’s exchange has the potential advantage of allowing advertisers to target people on whom Amazon has a huge amount of historic purchase data — which is often the gold standard for advertisers.

Now a report in MIT Technology Review estimates that the size of Amazon’s ad business is already $500 million a year:

… compared to Google and Facebook, advertising has been a relatively small and low-key business for Amazon. It brought in about $500 million of Amazon’s $48 billion in revenue in 2011, Baird & Co. senior research analyst Colin Sebastian estimates. Mostly this came from selling ads on its own websites.

“Relatively small and low-key”? Hmm.

A half-billion dollar revenue base after less than a year in business looks a bit more exciting than that.

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Tuesday, January 22nd, 2013 news No Comments

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

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