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JC Penney Shares Are Collapsing After A Dismal Earnings Report
Source: http://www.businessinsider.com/jcp-shares-fall-after-earnings-2012-11

Shares of JC Penney are tanking over 11.5% this morning after the retailer reported earnings.
Revenue of $2.9 billion is way below estimates of $3.2 billion.
EPS of $-0.93 per share is well worse than the loss of seven cents that were expected.
And same-store sales are down 26.1%
CEO Ron Johnson offers up:
Ron Johnson, chief executive officer of jcpenney said, “While the quarter overall was challenging, the performance of jcp’s new brands and shops reinforces our conviction to transform jcpenney into a specialty department store. Today, jcp is really a tale of two companies. By far the largest part of our store is the old jcpenney, which continues to struggle and experience significant challenges as evidenced by our third quarter results. However, the new jcp, centered around the shop concept, is gaining traction with customers every day and is surpassing our own expectations in terms of sales productivity which continues to give us confidence in our long term business model.”
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At home, I made Heathkit electronics kits, which involved soldering irons and weeks of painstaking work with wires and components but were the cheapest way to obtain something like a citizen’s band radio or a stereo amplifier. Chemistry kits had actual chemicals in them (as opposed to little more than baking soda and a ream of legalist warnings, as is now sadly the case), and were great fun. Anybody with a cool or temperamental car spent the weekend under the hood with a wrench, hopping it up and otherwise tinkering with its mechanics. “Taking things apart to see how they work” was just what kids did, and finding users for the parts launched countless fantastic machines, some of which actually worked.
But starting in the 1980s and 1990s, the romance of making things with your own hands started to fade. First manufacturing jobs were no longer a safe way to enter and stay in the middle class, and the workshop lost even its vocational appeal as the number of manufacturing workers in the employment rolls shrank. In its place came keyboards and screens. PCs were introduced, and all the good jobs used them; the school curriculum shifted to train kids to become “symbolic analysts,” to use the social-science phrase for white-collar information work. Computer class replaced shop class. School budget cuts in the 1990s were the nail in the coffin; once the generation of workshop teachers retired, they were rarely replaced; the tools were sold or put in storage.
Imported Asian electronics became better and cheaper than Heathkit gear, and the shift from individual electronic components like resistors and transistors and capacitors to inscrutable microchips and integrated circuits made soldering skills pointless. Electronics became disposable boxes with “no user serviceable parts inside,” as the warning labels put it. Heathkit left the kit business in 1992.
Cars evolved from carburetors and distributor caps that you could fiddle with to rule injection and electronic ignition that you couldn’t. Chips replaced mechanical parts. The new cars didn’t need as much maintenance, and even if you wanted to go under the hood there wasn’t much you could fix or modify, other than to change the oil and the oil filter. The working parts were hermetically sealed and locked down, a price we happily paid for reliability and minimal upkeep.
Just as shop class disappeared with school budget cuts, better opportunities in the workplace for women and gender equality killed Home Economics. Kids grew up with computer and video games, not wrenches and band saws. The best minds of a generation were seduced by software and the infinite worlds to be created online, and they made the digital age we all live in today. That is how the world shifted from atoms to bits. The transformation has gone on for thirty years, a generation, and it’s hard to argue with any of it.
But now, thirty years after “Industrial Arts” left the curriculum and large chunks of our manufacturing sectors have shifted overseas, there’s finally a reason to get your hands dirty again. As desktop fabrication tools go mainstream, it’s time to return “making things” to the high school curriculum, not as the shop class of old, but in the form of teaching design.
Today, schoolchildren learn how to use PowerPoint and Excel as part of their computer class, and they still learn to draw and sculpt in art class. But think how much better it would be if they could choose a third option: design class. Imagine a course where kids would learn to use free 3D CAD tools such as Sketchup or Autodesk 123D. Some would design buildings and fantastic structures, much as they sketch in their notebooks already. Others would create elaborate video game levels with landscapes and vehicles. And yet others would invent machines. Even better, imagine if each design classroom had a few 3D printers or a laser cutter. All those desktop design tools have a “Make” menu item. Kids could actually fabricate what they have drawn onscreen. Just consider what it would mean to them to hold something they dreamed up. This is how a generation of Makers will be created. This is how the next wave of manufacturing entrepreneurs will be born.
From the book: MAKERS: The New Industrial Revolution by Chris Anderson. Copyright 2012 by Chris Anderson. Published by arrangement with Crown Business, a division of Random House,
At E.ventures, These Crafty Germans Are Using Data To Reinvent Venture Capital
Source: http://www.businessinsider.com/eventures-data-driven-venture-capital-2012-7

BV Capital is relaunching tonight as E.ventures, a network of five connected global funds.
We wouldn’t write about the renaming of a venture-capital firm normally—except that E.ventures has such a rich and fascinating history, one that we covered from its inception in 1998. And we’re taken with the data-driven approach that one of its partners, Tom Gieselmann, is spearheading.
E.ventures began life 14 years ago as Bertelsmann Ventures, a venture-capital arm of the German media company. Jan Henric Buettner, Andreas von Blottnitz, and Gieselmann worked together at AOL Europe, a joint venture of Bertelsmann and AOL; another partner, Mathias Schilling, worked at Bertelsmann as well. They set up shop in the unlikely locale of Santa Barbara, Calif.
In 2000, they took a step towards independence from Bertelsmann and raised a fund as BV Capital. Then things really soured, as Buettner and von Blottnitz sued for a share of the profits from the sale of AOL Europe to AOL. They won hundreds of millions of dollars. (Along the way, BV moved to San Francisco—well ahead of the recent wave of venture capitalists opening up offices in the city.) They had some successes with Onelist, which merged with eGroups and got sold to Yahoo, and GoToMyPC, acquired by Citrix.
The years of the dotcom bust were tough, but they hung in there, raised another fund, and expanded their investments from the US and Europe to Russia, China, and Brazil. Recent hits include Angie’s List and Groupon, which went public last year, and Sonos, where E.ventures sold shares in the company’s most recent financing round. (As part of the deal, longtime BV partner von Blottnitz is leaving the Sonos board, and he’s not joining E.ventures in the firm’s latest incarnation.)
So what’s next?
Over the past two years, Gieselmann told us he’s been working on a dashboard driven by data like Web traffic to spot promising startups.
Like the data he uses, Gieselmann’s dashboard is publicly available. Buettner and Schilling have asked Gieselmann why he doesn’t make the site private, but he argues that the advantage they derive from it isn’t based on the data, which anyone could download and crunch in similar manner, but their analysis.
On Gieselmann’s site, we discovered a couple of startups we hadn’t previously been tracking: Flipora, a website discovery engine, and ShopClues, an Indian e-commerce site.
That data-driven approach, Gieselmann said, takes him and his partners back to their AOL days, when they crunched numbers to figure out the best ways to market dial-up Internet service to European customers.
Sometimes experience pays off.
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Digiboo kiosk video service launches, opts for USB drives instead of DVDs
Source: http://www.engadget.com/2012/03/19/digiboo-kiosk-video-service-launches/
Digiboo kiosk video service launches, opts for USB drives instead of DVDs originally appeared on Engadget on Mon, 19 Mar 2012 09:42:00 EDT. Please see our terms for use of feeds.
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Former CP+B Digital Producer is Ready to

It’s been a little while since we’ve rolled out a Boutique Call post, but since the category seems somewhat wide open at this point, we’ll let you know that Shaz Sedighzadeh has started up a new operation called The Supply.
Sedighzadeh set up the new shop, which is being dubbed as a “a resource representation entity for digital and creative talent,” following a two-year stint as a digital producer at CP+B, where he helped produce work for Old Navy, Coke Zero and Microsoft Windows. Prior to Crispin, the new entrepreneur spent a few months on the digital production side at Tool of North America.
Want an explanation of what The Supply does? Well, regarding his new operation, here’s a statement from Sedighzadeh, who lives in Denver but shuttles between NY and LA often: “The world of traditional staffing, simply matching keywords on a resume, has been a working model for some time, and may continue to be in some capacity. But in the digital advertising world today, things are shifting way too fast to solely be supported by the standard candidate sourcing methods. Talent specialists and reps now need to think like experienced digital producers and strategists; they need to ‘get it’, knowing what the project/campaign consists of, what type/level of specific talent is needed, matching resources with the timeline/budget, identifying what design aesthetic needs to be applied, whether it’s a job for a vendor or a couple of freelancers, and the list goes on.”
New Career Opportunities Daily: The best jobs in media.
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