smartphone
When Researching In-Store, Smartphone Users Turn to Search First
79% of smartphone owners qualify as “smartphone shoppers,” says Google in new study results, using their devices to assist with shopping at least once a month. 84% of these smartphone shoppers use their devices to help them while they’re in a store, equating to about 2 in 3 smartphone owners overall using their devices in-store. [...]
ColorSnap Studio Digitally Paints Your House to Help Pick a Good Color
Source: http://lifehacker.com/colorsnap-studio-digitally-paints-your-house-to-help-pi-493838015
iPad: Painting your walls requires a commitment. You have to choose from thousands of colors, figure out how much you’ll actually need, spend hours doing the work, and hope it all turns out well. ColorSnap Studio takes some of the guesswork by digitally painting your walls and calculating what you’ll need to get the job done.
ColorSnap Studio comes with a variety of features, but digitally painting your walls makes the download worthwhile. Choose a color from the color selector, take a photo of the room you want to paint (or use an existing one), and paint the room with your finger. While you won’t get the most precise results with your finger and an iPad screen, ColorSnap Studio intelligently blends the paint color with the wall to show you what to expect should you actually do the job yourself. When you’ve committed to a color, the app can calculate how many cans of paint you’ll need based on a few simple measurements.
You can download ColorSnap Studio right now for your iPad. We’d like to see an Android tablet version and one that works on smartphone, but obviously a larger screen helps when digitally painting a wall.
ColorSnap Studio (Free) | iTunes App Store
CHART OF THE DAY: This Is A Business That Will Die In Five Years, According To BlackBerry’s CEO
Source: http://www.businessinsider.com/chart-of-the-day-macs-vs-ipads-2013-4
BlackBerry CEO Thorsten Heins said, “In five years I don’t think there’ll be a reason to have a tablet anymore.”
He believes we’re going to carry around a single device that powers all our other screens. That since device is going to be a smartphone in his opinion, and therefore tablets are going to be totally irrelevant.
He also says, “Tablets themselves are not a good business model.”
To which, we present this chart from Dan Frommer. As you can see, through three years the iPad has sold 140 million units, almost double what Apple has done with the Mac.
Perhaps the wheels fall off this thing, and it disappears from existence in five years. We doubt it.
The reason the iPad sells well, despite being slightly redundant, is that people like to have dedicated gadgets. People don’t want one device to power everything.
drag2share: How Location-Based Data is Making Mobile Advertising Explode
Apr 11, 2013
With 770 million of the 1.2 billion smartphone devices worldwide equipped with GPS, location data has begun to permeate the entire mobile space.
Location-enabled mobile ads have generated excitement for their
Across Markets, Smartphone Penetration Skews Young
Source: https://intelligence.businessinsider.com/welcome
Smartphone penetration skews higher in younger demographics.
According to Nielsen’s research across ten top smartphone markets,
Apple Has Nearly Double The U.S. Market Share Of Samsung (AAPL, GOOG)
Source: http://www.businessinsider.com/comscore-apple-market-share-grows-2013-3
There are some caveats on this one which we’ll get to, but Apple had a really good holiday quarter compared to its rivals.
comScore reports Apple had 37.8 percent of the U.S. smartphone market for the three months ending in January. Samsung, meanwhile, had 21.4 percent of the market. Apple’s market share was up 3.5 percent compared to the three months ending in October. Samsung was up 1.9 percent.
Both Apple and Samsung took share from Motorola and HTC.
As for the iOS versus Android market share battle, Apple was 37.8 percent versus 52.3 percent for Android. Apple was up 3.5 percent, while Android was actually down 1.5 percent.
This is good news for Apple, but as we said there are caveats:
Apple does very well in the U.S. It does not do as well elsewhere in the world.
The holiday period was when Apple really launched the iPhone 5. Samsung, meanwhile, was selling the Galaxy S III, an older smartphone model. It only makes sense for Apple to! experie nce a bump in this period.
We’ll see how Apple holds up over the next three to six months as the hype of the iPhone 5 dies off and the hype for the Galaxy S IV cranks into gear.
All that said, considering the Samsung buzz, you would have thought it was killing Apple. These numbers show that Apple can still hold its own.
The bigger picture for Apple and Samsung on all of this is that the U.S. market, and other developed markets, is not going to generate the same growth, and thus profits in the near term aren’t going to be as robust.
SEE ALSO:
Price Is Still A Big Consideration For U.S. Smartphone Buyers
Source: https://intelligence.businessinsider.com/welcome
Despite all the talk of cool mobile apps and handset brands, it seems consumers’ bank balance is often the deciding factor in U.S. smartphone purchases.
Price Is Still A Big Consideration For U.S. Smartphone Buyers
Source: https://intelligence.businessinsider.com/welcome
Despite all the talk of cool mobile apps and handset brands, it seems consumers’ bank balance is often the deciding factor in U.S. smartphone purchases.
BlackBerry says TIFF vulnerability exposes enterprise servers to malware
Source: http://www.engadget.com/2013/02/18/blackberry-tiff-vulnerability/
BlackBerry has always prided itself on its top-notch security features, so it’s a little worrying to see the company release a “high severity” advisory today warning of a potential exploit. According to the Waterloo-based operation:
Vulnerabilities exist in how the BlackBerry MDS Connection Service and the BlackBerry Messaging Agent process TIFF images for rendering on the BlackBerry smartphone.
Essentially, hackers could rig a TIFF file with malware and then trick a BlackBerry user into loading it via webpage, email or an embedded message, thus allowing the bad guys into their company’s Enterprise Server. BlackBerry hasn’t received any reports of attacks just yet, but urges IT administrators to update their BES software all the same. The update is available at the source, as are several temporary workarounds for those that can’t update their installations just yet.
Filed under: Cellphones, Mobile, Blackberry
Via: Naked Security
Source: BlackBerry Knowledge Base
Digital Consigliere
Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.
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