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Apple’s Mind-Blowing Margins In Context (MSFT, AAPL, GOOG)

Source: http://www.businessinsider.com/chart-of-the-day-google-microsoft-apple-operating-margins-2012-4

The most important thing to come out of Apple’s earnings was the fact that its operating margins were so strong, said Goldman Sachs analyst Bill Shope.

As you can see in this chart from the always insightful Horace Dediu of Asymco, Apple’s margins are better than Microsoft, which is a software company, and Google, which is an Internet company.

Apple is a hardware company. The fact that its margins beat software companies and internet companies is mind blowing. 

(The chart below shows margins from 2 quarters ago.)

Want more mind-blowing information on Apple? Then take a look at this >

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Tags: Asymco, chart below shows, chartoftheday, context, day, Goldman, goldman sachs, Goog, google, hardware, hardware company, horace, internet companies, internet company, microsoft apple, MSFT, operating margins, Sachs, software, software companies