strategy analytics

drag2share: Android Tablets Zoom Past The iPad (AAPL, GOOG)

source: http://feedproxy.google.com/~r/businessinsider/~3/SKolZAmRqqM/chart-of-the-day-android-tablet-market-share-2013-7

t appears Google’s Android is blowing past Apple not just in smartphone market share, but also tablet market share.

According to Strategy Analytics, Android tablets now make up 67% of all devices in the category. Apple’s iOS, which powers the iPad, accounted for 28% of tablets. Other operating systems like Microsoft’s Windows 8 still barely register, but they’re gaining a little momentum.

This mirrors what we’ve seen with smartphone operating systems. Since Google gives its Android OS away for free, manufacturers are able to pump out as many devices running it as they can. As a result, it’s pretty easy for Android to flood the market.

But what’s really interesting is how the gap in tablet platform market share has widened over the past year. Here’s the breakdown.

Chart of the day shows iOS and Android tablet marketshare for Q2 '12 and Q2 '13, july 2013


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Monday, July 29th, 2013 news No Comments

Apple hits three-year low in smartphone marketshare, shipment figures reveal

Source: http://www.engadget.com/2013/07/26/apple-three-year-low-smartphone-marketshare/

Apple hits three-year low in smartphone marketshare, shipment figures reveal

Fresh reports on the state of the cellphone market during Q2 2013 have blown through the barn door, and industry analysts are flaunting some fairly impressive figures. Smartphones have outsold their less-intelligent brethren for the second quarter in a row, and Strategy Analytics says shipments hit a record-breaking 237.9 million. According to IDC, Samsung managed to ship a total of 72.4 million smartphones during Q2 — a 43.9% boost year-over-year — with help of the Galaxy S 4 and price cuts to the GS3. To put that in perspective, that’s more than double the 31.2 million iPhones Apple managed to ship, and Strategy Analytics claims this marks a three-year low in Cook and Co.’s marketshare. While LG and ZTE each occupy third and fifth place, respectively, Lenovo pushed Huawei out of the number four slot by sending out 11.3 million handsets. If you’re craving for more stats, hit the break for a trio of press releases.

Source: IDC, ABI Research

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Friday, July 26th, 2013 news No Comments

CHART OF THE DAY: Apple Dominates In Consumer Cloud Services (AAPL, GOOG, AMZN)

Source: http://www.businessinsider.com/chart-of-the-day-cloud-services-usage-2013-3

Here’s something that surprised us. Apple dominates in U.S. cloud service usage with iCloud.

According to Strategy Analytics, via Engadget, more people say they use iCloud than any other cloud service. This is most likely due to Apple pushing iCloud as a part of iOS.

Still, given all the hype around Dropbox and Google Drive, we thought they would be more popular. Strategy Analytics says awareness of cloud storage is still pretty low overall.

Music is the primary thing people are using with cloud storage services.

Chart of the day shows US usage of major cloud services, march 2013

 

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Thursday, March 21st, 2013 news No Comments

Who’s Winning The Android Tablet Race?

Source: http://www.businessinsider.com/whos-leading-the-android-tablet-race-22013-1

Kindle Leads Android Tablet Market Share (Localytics via Digital Trends)

Localytics, a mobile analytics firm, has released a report on the current global market share of Android tablet, and it spells good news for Amazon. According to the report, Amazon’s Kindle brand holds an impressive 33 percent of the U.S. Android tablet market, followed far behind by the Barnes & Noble Nook, Samsung’s Galaxy series, Google’s Nexus 7 and other devices.

global android tablet market share

Distantly behind Amazon is the Nook with 10 percent, the Samsung Galaxy series with 9 percent and Google’s Nexus 7 with 8 percent. In contrast to the others, Google’s Nexus 7 is just one device that has been around a mere six months. If this kind of growth continues for Google, it will challenge Amazon in the near future. Note: These numbers do not include other, non-Android tablet devices like the iPad, Surface or Playbook. Read >>

Global Smartphone OS Market Run By Two Companies (Strategy Analytics)
Apple’s iOS and Google’s Android combined to take over 92 percent of the global smartphone market in the fourth quarter of 2012, according to a report from Strategy Analytics.

global smartphone os market share

Android secured 70.1 percent of the fourth quarter 2012 global smartphone market, while Apple’s iPhones accounted for 22 percent, leaving a mere 7.9 percent to competing platforms (poor Microsoft). In terms of overall shipments, global smartphones grew 38 percent annually from 157.0 million units in the fourth quarter of 2011 to 217.0 million in the fourth quarter last year. The full report can be found here. Read >>

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Tuesday, January 29th, 2013 news No Comments

Global mobile phone shipments breached 1.6 billion units in 2012, Samsung, Apple and Nokia still on top

Source: http://www.engadget.com/2013/01/25/global-mobile-phone-shipments-2012/

Global mobile phone shipments breached 16 billion units in 2012, Samsung, Apple and Nokia still on top

A charger on every nightstand and a phone in every pocket — it could be a presidential slogan, but it’s really just reality. According to research from Strategy Analytics, a staggering 1.6 billion mobile phones were shipped (not sold) globally in 2012, and 700 million of them were smartphones. Samsung, Nokia and Apple, in that order, were the biggest movers of handsets, though the latter two change places when it comes to smartphones — Espoo only shipped 35 million to Cupertino’s 135, while Samsung topped the trio at 213 million devices shipped.

Surprising? Hardly — smartphone sales climbed throughout 2012, and the aforementioned manufacturers have been kings of the category since last February. The numbers are telling though — according to ABI Research, Apple saw less growth in 2012 than the previous year, and may hit a plateau in market share in 2013. Samsung, on the other hand, may have some room to grow — capturing 34 percent of total smartphone shipments in Q4 with over 60 million smartphones moved. Apple nabbed 24.5% of the market with 47.8 million shipped iPhones, while Nokia and RIM took up the tail of the quarter with 86.3 and 6.9 million shipped devic! es, resp ectively. Statistic lover? You’ll find full numbers (plus a little analyst speculation) in a trio of press releases after the break.

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Strategy Analytics: Global Mobile Phone Shipments Reach 1.6 Billion Units in 2012

BOSTON–(BUSINESS WIRE)–According to the latest research from Strategy Analytics, global mobile phone shipments grew a modest 2 percent annually to reach 1.6 billion units in 2012. Samsung was the star performer, accounting for 1 in 4 of all mobile phones shipped worldwide last year.

Neil Shah, Senior Analyst at Strategy Analytics, said, “Ongoing macroeconomic challenges in mature markets like North America and Western Europe, tighter operator upgrade policies, and shifting consumer tastes were among the key reasons why global mobile phone shipments grew just 2 percent annually to reach 1.6 billion units in 2012. Fuelled by robust demand for its popular Galaxy models, Samsung was the star performer, shipping a record 396.5 million mobile phones worldwide and capturing 25 percent marketshare to solidify its first-place lead. However, Samsung’s total volumes for the year fell just short of the 400-million threshold.”

Neil Mawston, Executive Director at Strategy Analytics, added, “Nokia’s global mobile phone shipments fell 20 percent from 417.1 million units in 2011 to 335.6 million in 2012. Nokia faced tough competition from Samsung in developing markets like China, while Apple and others ramped up the pressure in developed regions such as Western Europe. Nokia’s dual-SIM feature phones, Asha touchphones and Lumia handsets have been performing well, but this was not enough to offset a slump in demand for the company’s aging Symbian smartphone platform last year.”

Linda Sui, Analyst at Strategy Analytics, added, “Apple shipped a record 135.8 million mobile phones worldwide in 2012. Apple delivered 46 percent annual growth last year, which was bolstered by solid demand in Nor! th Ameri ca and Asia. Apple’s launch of the iPhone 5 in Q4 2012 was a success as volumes ramped up in dozens of countries worldwide, but negative media coverage of the model’s new integrated maps service and supply chain challenges cast a slight shadow over the launch.”

Other findings from the research include:
o. ZTE captured 5 percent share of the global mobile phone market in 2012, as its shipments fell minus 8 percent from 2011, partly because of heightened competition in core markets like China and Western Europe from rivals such as Coolpad and Samsung.

!

Exhibit 1: Global Mobile Phone Vendor Shipments and Market Share in Q4 2012 1
Global Mobile Phone Shipments (Millions of Units) Q4 ’11 2011 Q4 ’12 2012
Samsung 95.0 327.4 108.0 396.5
Nokia 113.5 ! 417.1  86.3  335.6
Apple 37.0 93.0 47.8 135.8
ZTE 24.4 78.1 19.5 71.7
Others 169.7 630.4 189.3 635.4
Total 439.6 1546.0 450.9 1575.0
Global Mobile Phone Vendor Marketshare % Q4 ’11 2011 Q4 ’12 2012 Samsung 21.6% 21.2% 24.0% 25.2% Nokia 25.8% 27.0% 19.1% 21.3% Apple 8.4% 6.0% 10.6% 8.6% ZTE 5.6% 5.1% 4.3% 4.6% Others 38.6% 40.8% 42.0% 40.3% Total 100.0% 100.0% 100.0% 100.0% Total Growth Year-over-Year % 9.9% 13.7% 2.6% 1.9% _____________________________

1 Numbers are rounded. Total in the data-table does not include grey phone shipments.

Strategy Analytics: Global Smartphone Shipments Reach a Record 700 Milli! on Units in 2012

BOSTON–(BUSINESS WIRE)–According to the latest research from Strategy Analytics, global smartphone shipments grew 43 percent annually to reach a record 700 million units in 2012. Samsung was the star performer, capturing 30 percent marketshare worldwide and extending its lead over Apple and Nokia.

Neil Shah, Senior Analyst at Strategy Analytics, said, “Global smartphone shipments grew 38 percent annually from 157.0 million units in Q4 2011 to 217.0 million in Q4 2012. Global smartphone shipments for the full year reached a record 700.1 million units in 2012, increasing robustly from 490.5 million units in 2011. Global shipment growth slowed from 64 percent in 2011 to 43 percent in 2012 as penetration of smartphones began to mature in developed regions such as North America and Western Europe.”

Neil Mawston, Executive Director at Strategy Analytics, added, “Samsung shipped a record 213.0 million smartphones worldwide and captured 30 percent marketshare in 2012. This was the largest number of units ever shipped by a smartphone vendor in a single year, beating Nokia’s previous all-time record when it shipped 100.1 million units during 2010. Despite tough competition in stores and courtrooms, Samsung continued to deliver numerous hit models, from the high-end Galaxy Note2 phablet to the mass-market Galaxy Y. Apple grew a healthy 46 percent annually and shipped 135.8 million smartphones worldwide for 19 percent marketshare in 2012, broadly flat from the 19 percent level recorded in 2011. Apple had a strong year in developed regions like North America, but this was offset partly by its limited presence in high-growth emerging markets such as Africa.”

Linda Sui, Analyst at Strategy Analytics, added, “Samsung and Apple together accounted for half of all smartphones shipped worldwide in 2012. Large marketing budgets, extensive distribution channels and attractive product portfolios have enabled Samsung and Apple to tighten their grip on the smartphon! e indust ry. The growth of Samsung and Apple has continued to impact Nokia. Nokia retained its position as the world’s third largest smartphone vendor for full-year 2012, but its global marketshare has dropped sharply from 16 percent to five percent during the past year. Nokia’s Windows Phone portfolio has improved significantly in recent months, with new models like the Lumia 920, but we believe the vendor still lacks a true hero model in its range that can be considered an Apple iPhone or Samsung S3 killer.”

Exhibit 1: Global Smartphone Vendor Shipments and Market Share in Q4 2012 1

Global Smartphone Vendor Shipments (Millions of Units) Q4 ’11 2011 Q4 ’12 2012
Samsung 36.5 97.4 63.0 213.0
Apple 37.0 93.0 47.8 135.8
Nokia 19.6 77.3 6.6 35.0
Others 63.9 222.8 99.6 3! 16.3
Total 157.0 490.5 217.0 700.1
Global Smartphone Vendor Marketshare % Q4 ’11 2011 Q4 ’12 2012
Samsung 23.2% 19.9% 29.0% 30.4%
Apple 23.6% 19.0% 22.0% 19.4%
Nokia 12.5% 15.8% 3.0% 5.0%
Others 40.7% 45.4% 45.9% 45.2%
Total ! 100.0% 100.0% 100.0% 100.0%
Total Growth Year-over-Year % 55.9% 63.8% 38.2% 42.7%

Smartphone Pressure Mounts for Samsung and Apple Exiting a Strong Q4 2012, According to ABI Research

SINGAPORE–(BUSINESS WIRE)–Nearly 196 million smartphones and 451 million handsets were shipped during Q4 2012, according to the latest estimates from marketing intelligence firm ABI Research. This brings 2012 annual totals to 653 million smartphone and 1.6 billion handset shipments, representing a 36% and 2% YoY growth rate respectively. Smartphones accounted for 43% of all handset shipments in Q4, which pushed smartphones to 41% of all shipments in 2012.

Samsung retained its lead position overall by shipping 106 million handsets of which 60 million were smartphones in Q4 and capturing 31% of total smartphone shipments. In 2012 Samsung grew its handset shipments by 21.6% and its smartphone shipments by 123.8%. Despite missing most analyst estimates in Q4, Apple grew its smartphone shipment share to 24.5%, up from 16.4% in Q3. Apple shipped 47.8 million iPhones in Q4 bringing its 2012 annual total to 135.8 million. Apple’s 2012 annual shipment growth declined from 96% in 2011 to 46% in 2012.

“It is clear that the iPhone’s hyper-growth has ended, and ABI Research believes that Apple’s market! share w ill peak in 2013 at 22%,” says mobile devices senior analyst Michael Morgan. “Unless Apple is willing to trade iPhone margins for low cost iPhone shipments, Apple’s handset market share will become dependent on customer loyalty.”

Looking at the rest of the pack, Nokia shipped 86.3 million handsets and 6.6 million smartphones in Q4 while RIM’s shipments of smartphones declined to 6.9 million. ZTE had an excellent Q4 with 20.7 million handset shipments and 11.2 million smartphone shipments.

“Samsung and Apple are both under pressure to maintain their market lead as less costly smartphones gain momentum entering 2013,” notes senior practice director Jeff Orr. “Technology optimization choices and a diverse handset portfolio are critical decisions over the next 6 to 9 months to come out ahead.”

These findings are part of ABI Research’s Mobile Handset Markets Database, which includes files detailing smartphone and mobile handset shipments, forecasts, and market share.

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Source: Strategy Analytics, ABI Research

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Friday, January 25th, 2013 news No Comments

Strategy Analytics claims Android reached 41 percent of tablets in Q3, iPad may have felt the heat

Source: http://www.engadget.com/2012/10/25/strategy-analytics-claims-android-reached-41-percent-of-tablets/

Strategy Analytics claims Android is up to 41 percent of tablets in Q3, iPad may feel the heat

Three months can make all the difference, at least if you’re drafting estimates at Strategy Analytics. Now that we know 14 million iPads shipped in the third quarter, the analyst group believes that Apple’s tablet market share dropped from 68.3 percent in the spring to 56.7 percent in the summer. All of the shift is attributed to Android — researchers think that shipments of Google-based tablets surged from 7.3 million to 10.2 million, handing the platform 41 percent of an increasingly crowded space. It’s the “collective weight” of so many Android-reliant companies leaping into the market rather than any one of them pulling ahead, Strategy Analytics says. We wouldn’t be shocked if a few Kindle Fire HD sales played a part.

More than a few wildcards still surround the figures and their long-term impact. First is that these are estimates, not concrete results: companies like Amazon steadfastly refuse to provide shipment numbers and leave most of the final tally beyond Apple to educated guesswork. It’s also an understatement to say that the market will change dramatically before 2012 is over. Between Windows 8‘s launch, possible Nexus 7 upgrades and two new iPads, there are a lot of pieces moving on the chessboard.

Continue reading Strategy Analytics claims Android reached 41 percent of tablets in Q3, iPad may have felt the heat

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Strategy Analytics claims Android reached 41 percent of tablets in Q3, iPad may have felt the heat originally appeared on Engadget on Thu, 25 Oct 2012 20:38:00 EDT. Please see our terms for use of feeds.

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Friday, October 26th, 2012 news No Comments

Chinese Smartphone Shipments Skyrocket

Source: http://www.businessinsider.com/chinese-smartphone-shipments-skyrocket-2012-8

Business Insider Intelligence a new research and analysis service focused on mobile computing and the Internet. The product is currently in beta. For more information, and to sign up for a free 30-day trial, click here.

Chinese smartphone shipments were 27 percent of global shipments in the second quarter, according to Canalys. That’s up from 16 percent of shipments during the first quarter of 2011. China surpassed the U.S. as largest smartphone market in the world last year, according to Strategy Analytics

Android is the dominant platform in the country, accounting for 81 percent of shipments last quarter. That’s up from 68 percent at the end of last year. In addition to! cheaper price points, Android’s rise has been aided by Apple’s botched entry into the market—it initially decided to carry with only one of the country’s three major carriers.    

Chinese Smartphone Shipments
 

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Monday, August 6th, 2012 news No Comments

Android May Have Peaked In The U.S. — It Lost 4% Of Its Market Share Last Quarter (GOOG, AAPL)

Source: http://www.businessinsider.com/android-market-share-in-the-us-2012-7

screen

Google’s Android market share may have peaked in the U.S., according to a Strategy Analytics report via TechCrunch.

Last quarter Android’s U.S. smartphone share was 56.3% of all sales, down from 60.6% a year prior. Meanwhile, the iPhone’s share came in at 33.2%, up from 23.2% the year prior.

This is an impressive gain for Apple, especially considering the company sold fewer iPhones than expected.

When Apple releases the newly redesigned iPhone, we expect it to take even more share.

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Monday, July 30th, 2012 news No Comments

iPad keeps riding high in Q2 tablet market share, Android doesn’t budge

Source: http://www.engadget.com/2012/07/25/strategy-analytics-ipad-keeps-riding-high-in-q2-tablet-market/

Strategy Analytics iPad keeps riding high in Q2 tablet market share, Android stalls

The Apple iPad may as well be called the Teflon Tablet for now, since challengers can’t quite stick. Thanks to those 17 million iPads shipped in the second quarter, Strategy Analytics estimates that Apple held on to the 68 percent of tablet market share that IDC credited to the company in the previous season. That may not sound like a change in the status quo, but it’s a significant jump from the 62 percent Apple had a year ago — and not very good news for anyone else. Android is still holding on at 29.3 percent, although that’s slightly underwhelming given the surge of extra devices in that time frame. The real hurt was dished out to Windows 7 tablets and “others” like RIM’s BlackBerry PlayBook, both of whom were cut down to just 1.2 points of share each in the spring. We’ll see if the newer crowd moves the needle for Android in the summer, although the well-received Nexus 7’s current scarcity won’t help its chances — and both Microsoft as well as RIM are in holding patterns for the next several months.

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Strategy Analytics: iPad keeps riding high in Q2 tablet market share, Android doesn’t budge originally appeared on Engadget on Wed, 25 Jul 2012 16:21:00 EDT. Please see our terms for use of feeds.

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Wednesday, July 25th, 2012 Uncategorized No Comments

Apple still owns tablet market, but Android narrows the gap

Source: http://www.engadget.com/2012/01/26/strategy-analytics-apple-still-owns-tablet-market-but-android/

Strategy Analytics has come out with another report on the state of today’s tablet market, which, not surprisingly, remains dominated by Apple. Cupertino’s iOS comprised about 58 percent of the global slate market during Q4 2011 — well ahead of Android’s record high 39 percent share, but down from the 68 percent it commanded during the final quarter of 2010. Android, in fact, has seen quite a jump over the past year, with total shipments reaching 105 million units during the last quarter, up from just 3.1 million last year (Apple, by comparison, shipped 15.4 million iPads during Q4, versus the 7.3 million it shipped last year). On a global level, the tablet market continues to blossom, with total shipments reaching an all-time high of 26.8 million units last quarter, representing a whopping 150 percent increase over last year. Read the full report at the source link below, or head past the break for a more succinct press release.

Continue reading Strategy Analytics: Apple still owns tablet market, but Android narrows the gap

Strategy Analytics: Apple still owns tablet market, but Android narrows the gap originally appeared on Engadget on Thu, 26 Jan 2! 012 03:4 5:00 EDT. Please see our terms for use of feeds.

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Thursday, January 26th, 2012 Uncategorized No Comments

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