T-Mobile
T-Mobile details its no-contract Simple Choice plans: starting at $50/month for unlimited talk, text and 500MB unthrottled data
Source: http://www.engadget.com/2013/03/26/t-mobile-details-its-no-contract-simple-choice-plans-starting-a/
T-Mobile already let its new “UnCarrier” plans loose on its website without much fanfare this past weekend, but it’s now finally talking a bit more about them at its big launch event in NYC. Dubbed Simple Choice, the new plans all of course do away with the traditional two-year contracts, and they all start with both unlimited talk and text. The differences come with the data options: the basic $50 a month plan will get you 500MB of high-speed data with rates throttled down to 2G speeds after you hit that limit. Heavier data users can opt for 2GB of unthrottled data for an extra $10 per month, while fully unlimited 4G data will set you back an extra $20 a month (or $70 total). A second line will run another $30 on top of that, with each additional line costing $10 apiece. Not surprisingly, the carrier is also making a big marketing push to promote its new approach. You see its first commercial after the break, and find a full breakdown of the plans at the source link below.
Source: T-Mobile
T-Mobile To Start Selling Apple Products In 2013 (AAPL, DT)
Source: http://www.businessinsider.com/t-mobile-to-start-selling-apple-products-in-2013-2012-12
T-Mobile will start selling Apple products in 2013, the companies announced today.
Developing…refresh this post for the latest.
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Saatchi Where’s The Creativity?
T-Mobile Royal Wedding, created by Saatchi & Saatchi
Launched April 15, 2011
JK Wedding Dance, Original
Posted July 19, 2009.
Two-thirds of Americans unwilling to spend over $50 a month on mobile data, says Parks Associates
Source: http://www.engadget.com/2012/04/26/parks-mobile-data-pricing-survey-2012/
In a recent report titled Mobile Data and Applications, research outfit Parks Associates found that a large chunk of Stateside consumers aren’t willing to pay more than $50 per month for a mobile data plan. What’s also interesting here — but not surprising — is the study shows nearly 50 percent of smartphone users are completely oblivious to the amount of data they’re consuming every month. Parks Associates says this highlights the “risk” networks like AT&T, Verizon and T-Mobile are taking by making the transition from all-you-can-have to those tiered data plans we’re so fond of. The firm’s Mobile Research Director, Harry Wang, sees this as a necessity for carriers, though, expressing that “moving mobile users to usage-based plans will be difficult and painful, but changes are necessary for operators to maintain revenues.” So, are you part of the two-thirds keeping bits under 50 bucks? Let your voice be heard in the comments below.
Two-thirds of Americans unwilling to spend over $50 a month on mobile data, says Parks A! ssociate s originally appeared on Engadget on Thu, 26 Apr 2012 00:24:00 EDT. Please see our terms for use of feeds.
CSIRO snatches $220m windfall in WiFi patent dispute with AT&T, T-Mobile and Verizon
Source: http://www.engadget.com/2012/04/02/csiro-snatches-220m-windfall-in-wifi-patent-dispute/
Australia’s Commonwealth Scientific and Industrial Research Organization keeps bowling ‘em over – in the courtroom, anyway — with its hardy WiFi patent. The government-funded research group has chalked up another $220 million win after AT&T, T-Mobile, Verizon, Acer, Lenovo and Sony each agreed to establish licenses with the litigious group. CSIRO now holds agreements with 23 companies and has pocketed more than $430 million from its courtroom activities. Australian Senator Chris Evans estimates that 90 percent of the industry is now paying licensing fees for the technology, but with the patent set to expire next year, we’d be mighty paranoid to be among that final ten percent. You’ll find the full PR, chock-full of Aussie pride, after the break.
CSIRO snatches $220m windfall in WiFi patent dispute with AT&T, T-Mobile and Verizon originally appeared on Engadget on Mon, 02 Apr 2012 22:06:00 EDT. Please see our terms for use of feeds.
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Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.
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