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21 Crazy Facts About The Unbelievably Corrupt Olive Oil Industry

Source: http://www.businessinsider.com/fake-olive-oil-2012-1


Olive Oil

Olive oil has played a prominent part in Mediterranean culture for over 2,000 years and is beloved by foodies the world over.

However, the industry has a dirty little secret.

A lot of the “Italian extra virgin olive oil” isn’t what it says on the tin. Sometimes its not extra virgin, sometimes its not Italian — and sometimes it’s not even made from olives.

Here’s what you need to know about one of the world’s most lucrative criminal endeavors.

Olive oil is far more expensive than other oils, but surprisingly easy to fake.

(Source).




The fake industry seems to have almost as long a history as the real industry.

In the past merchants used to mix the oil with lard.

(Source)




It’s probably because of how valuable it is — way back in ancient Rome, per-capita consumption of olive oil was as much as fifty liters every year.

“People were prepared to spend the same amount of money on olive oil back then as they do on petroleum today.”

Nigel Kennell a specialist in ancient history, tells the New Yorker’s Tom Mueller.



See the rest of the story at Business Insider

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Thursday, January 19th, 2012 news No Comments

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