There was time, not so long ago, when the innovative RIM device dominated the business market, but in today’s mobile-drive world, the Blackberry is being pushed out by more advanced smartphones.
During our IGNITION 2012 conference, Grimshaw explained why switching to a Google-powered phone has convinced him that Google is well positioned to take over the business market that Blackberry once held.
“Google are placing themselves very well within the business market because the combination of the email services and the Android devices is really very powerful and it’s perhaps something that Apple doesn’t have to the same extent.”
He goes on to explain how this impacts the mobile market for publishers:
Produce by Business Insider Video
Groupon’s stock was up 23% today.
Two years ago, Google wanted to buy Groupon for $6 billion, but was rejected. Today, the company is worth $3 billion. While growth has slowed, its core business is bigger. Google might think that it could buy Groupon, shutter the underperforming businesses and fix the flaws.
Or, this could just be chatter. Bloomberg doesn’t really source where the speculation is coming from.
Groupon is on tear today for some reason.
The stock was up as much as 24%, and we’re not sure why.
The only thing we can think of is that there’s new news about CEO Andrew Mason, but we haven’t heard anything.
We still don’t know exactly how many in the Newsweek/Daily Beast newsroom will be losing their jobs, but an anonymous source tells The New York Observer that it’s a “bloodbath” that could annihilate half the jobs in editorial.
The Observer acquired the somber memo editor-in-chief Tina Brown and CEO Baba Shetty sent out to the staff.
Here it is:
To: All Staff
From: Tina Brown / Baba Shetty
The sad moment has arrived when we must go forth with the editorial staff reductions that we discussed in person with all of you several weeks ago. Employees in the affected positions will be notified today. Much of this has already happened on the business side, and today we will be letting staff on the editorial side know where we will be eliminating positions. This is a very difficult day, and one that we approach with enormous regret.
Anyone whose job (or job category) is affected will meet today with a senior member of the editorial team. No one will be asked to leave before December 31st (and many will stay at least into mid-January). Managers will be getting in touch later this afternoon with groups of affected employees to let them know when and where their particular meeting will take place. After the meetings with management, you should feel free to speak with Holly Antiuk or Lauren Strada for more specifics on all aspects of this transition. We are working to ensure that the process is handled as sensitively as possible.
Tina & Baba
Developing…refresh this post for the latest.
Netflix signs licensing agreement with Disney, will be exclusive US subscription service for first-run films beginning in 2016
Netflix just announced a couple of new deals with Warner last week, and it’s now landed a big one with The Walt Disney Company. While it’s still a few years out, the company has announced today that it will be the exclusive US subscription television service for first-run live-action and animated films from Disney beginning in 2016 — meaning that theatrically-released movies will be available on Netflix during what’s known as the pay TV window (ordinarily afford to HBO and the like). That deal also includes first-run rights to direct-to-video releases, which will begin appearing on Netflix in 2013. What’s more, the two companies have also announced a separate multi-year agreement that will see popular Disney catalog titles like Dumbo and Alice in Wonderland be made available on Netflix beginning today. You can find the full announcement after the break.
Filed under: HD
Google is no stranger to the business of discounts and special offers, but it looks like it’s decided to reach outside the company to further bolster its offerings. The company confirmed today that it has acquired the Cambridge, Massachusetts-based marketing firm Incentive Targeting for an undisclosed sum. While not offering too much in the way of specifics, Google said in a statement that “we look forward to working with Incentive Targeting in our ongoing efforts to help consumers save time and money and enable retailers deliver relevant discounts to the right customers.” For its part, Incentive Targeting has said that it “set out to do for retail couponing what Google had done for online advertising: make it simple, relevant, measurable, and effective,” and to that end it has developed a variety of tools for retailers and manufacturers alike, all designed to deliver coupons and discounts in a more targeting manner. You can find the company’s full statement on its website.
Source: Incentive Targeting
Fast-fashion retailer Zara is on a mission to take over the world, and in the process it has changed the whole fabric of the industry.
Zara’s strategy involves stocking very little and updating collections often. Instead of other brands that only update once a season, Zara restocks with new designs twice a week, reported Suzy Hansen at the New York Times.
That strategy works two ways, according to Hansen. First, it encourages customers to come back to the store often. It also means that if the shopper wants to buy something, he or she feels that they have to in order to guarantee it won’t sell out.
As a result of its massive success, Zara is making luxury retailers pretty nervous. Zara tries to build their stores as close as possible to the luxury boutiques like Stella McCartney and Chanel. Meanwhile, those retailers are trying to stay far away from the fast-fashion company.
“They broke up a century-old biannual cycle of fashion,” an analyst told Hansen. “Now, pretty much half of the high-end fashion companies” — Prada and Louis Vuitton, for example — “make four to six collections instead of two each year. That’s absolutely because of Zara.”
Another important way that Zara has impacted the fashion is by negating the idea that expensive clothes are more desirable. Kate Middleton has often been photographed in the brand, and getting something chic for a steal is something to brag about.
Zara also fits in with another trend: today’s demanding consumer.
Now that shoppers can get what they want from virtually any channel for a variety of prices, they’re becoming much more discerning about what they want.
That means that a company that sells high fashion for low prices and offers constant new merchandise is set to do well in today’s marketplace, and other retailers should be rushing to emulate Zara’s model.
Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.
Collaborators – Digital Profs
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