Vodafone

drag2share: Report: Verizon, Vodafone and BT gave UK government unlimited access to undersea network cables

source: http://www.engadget.com/2013/08/02/report-verizon-vodaphone-and-bt-gave-uk-government-access/?utm_medium=feed&utm_source=Feed_Classic&utm_campaign=Engadget

PRISM isn’t just for US agencies — last month it was revealed that the UK’s Government Communication Headquarters (GCHQ) has been using the program to collect emails, photos and video content from an assortment of internet providers. Now, a German newspaper claims to know what companies collaborated with the security agency. According to The Gaurdian, Süddeutsche identified Verizon, Vodafone, Global Crossing, Level 3, BT, Interoute and Viatel as firms that participated in Tempora, a program that gave the GCHQ widespread access to the undersea fiber optic cables. The operation was all quite hush-hush, with documents referring to participating outfits by obscure code names: “Dacron” for Verizon, for instance, and “Little” for Level 3.

Par! liament has already dismissed the agency’s snooping as legal, but documents seen by The Guardian suggest that some telecoms may have illegally given the GCHQ access to other companies’ cables without permission.


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Saturday, August 3rd, 2013 news No Comments

Half Of These Companies’ Twitter Followers Are Bots

Source: http://www.businessinsider.com/busted-half-of-these-companies-twitter-followers-are-bots-2012-6

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Up to 46 percent of Twitter followers of companies with active profiles could be generated by robots, or bots, a study by Marco Camisani Calzolari, a corporate communication and digital languages professor in Milan, showed on Friday.

The academic analyzed feeds of 39 international and Italian brands, including @DellOutlet, @BlackBerry, @CocaCola, @IKEAITALIA and @VodafoneIT, trying to distinguish fake followers from real ones based on their behavior.

“The number of followers is no longer a valid indicator of the popularity of a Twitter user, and can no longer by analyzed separately from qualitative information,” Calzolari said.

Calzolari said companies could not be blamed necessarily for the presence of fake followers because they often delegate their PR activities on social networks to third parties.

“In some cases, the web agency or media centre executives have chosen to take short cuts in order to demonstrate to companies, who are oblivious, that their activities have been successful by generating lots of new users,” he said.

A sample of 10,000 followers was analyzed for each company. A software used a random algorithm to extract a sample selection of followers and two classed of parameters established whether the user’s behaviors is most likely to be human or carried out by a bot.

A user who logged into Twitter through different clients, a profile containing a name, an image or a physical address, or which uses punctuation in posts was associated among other things with characteristics that are probably human.

Vodafone Italia said it never evaluated its social media activities by simply counting the number of its fans but instead it had chosen metrics that give value to interaction.

About 39 percent of @VodafoneIT followers are probably bots, according to the study.

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

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