Women

Coach Has Dealt A Massive Blow To Internet Counterfeiters

Source: http://www.businessinsider.com/coach-wins-257-million-counterfeit-suit-2012-11

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Coach just won a lawsuit against internet counterfeiters, which could set a precedent for the rest of the industry. 

The company won $257 million in damages from the companies, the largest settlement of its kind, Alexandra Steigrad at Women’s Wear Daily reported. Under the judgement, Coach can also seize 573 domain names linked to counterfeit brands, stopping the copycats in their tracks. 

Tory Burch, Hermes and Burberry have also won similar settlements recently. 

Coach is one of the most-copied brands out there, and hundreds of websites were selling fake purses, glasses, accessories and more, according to WWD. 

Many of the sites even used photos taken from Coach’s actual website, confusing consumers into thinking they were the real deal. 

Going after domain names is the only way for companies to take back the power, according to WWD

Although he called the award a “warning,” (Coach and its) colleagues in the legal world have acknowledged that at least part of the judgment is purely symbolic. That’s because no brand is able to collect the millions in monetary damages, as it’s nearly impossible to physically locate the culprits running the illegal Web sites. Having the ability to shut down infringing sites is where companies begin to wield some power.

Still, the Coach settlement shows that retailers have legal power over counterfeiters.

DON’T MISS: Anna Wintour Sides With Tory Burch In Legal Feud With Ex-Husband >

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Monday, November 5th, 2012 news No Comments

Quirky Dress Designer Betsey Johnson Has Filed For Bankruptcy

Source: http://www.businessinsider.com/betsey-johnson-files-for-chapter-11-bankruptcy-2012-4

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Betsey Johnson LLC, retailer of quirky female fashions, filed Chapter 11 bankruptcy, Women’s Wear Daily reports.

Betsey Johnson currently has 63 stores around the country. Up to 350 staffers could lose their jobs as the company consolidates.

The company will now set its boutiques on the back burner and focus on its mid-priced attire which is sold at Macy’s.

The shift shows the label’s transition from high-end fashion to department store fare.

So far there’s no word from Betsey herself.

Here’s what the company’s CFO told Women’s Wear Daily:

Betsey Johnson LLC’s chief financial officer Jonathan Friedman said in a release, “The decision to seek protection under chapter 11 comes after months of rigorously pursuing alternative restructuring arrangements to address Betsey Johnson LLC’s cash flow problems. After exhausting our resources and possibilities, it became apparent that neither a restructuring arrangement with a new equity investor nor a sale of the business enterprise as a going concern outside of bankruptcy was to be forthcoming. Accordingly, our board made the determination that a Chapter 11 store closing process will likely be the best way to maximize the value of the company’s assets, for the benefit of its creditors.

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Thursday, April 26th, 2012 news No Comments

Young Women Are The Most Valuable Mobile Ad Demographic

Source: http://www.businessinsider.com/young-women-are-most-valuable-mobile-ad-demographic-2012-2


Business Insider Intelligence is a new research and analysis service for real-time insight and intelligence about the Internet industry. The product is currently in beta. For more information, and to sign up for a free 30-day trial, click here.

Data is starting to trickle in and shape our understanding of the nascent mobile ad market. According to data from Flurry Analytics, 25- to 34-year-old females are the most valuable demographic for advertisers and publishers (as measured by the underlying click-through and conversion rates).

This is not surprising: Young people have adopted smartphones at a much higher rate than their parents. However, mobile CPMs will eventually even out as penetration picks up amongst older age groups. Furthermore, women should be more valuable because they historically have controlled household expenses and there is some evidence that they use smartphones more than men while shopping.

Finally, the eCPMs strike us as pretty high—even as smartphone usage has exploded, demand seems to have held up.

Mobile Ads eCPM By Audience Age And Gender

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Wednesday, February 29th, 2012 news No Comments

Hospitals Are Using Confidential Medical Records To Target High-Paying Patients

Source: http://www.businessinsider.com/hospitals-are-using-confidential-medical-records-to-target-high-paying-patients-2012-2


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Hospitals are increasingly milling their patients’ confidential medical records to target their promotional mailings for services, reported Phil Galewitz of USA Today.

It’s not illegal, but the practice doesn’t sit well with consumer advocacy groups who point out that many health care providers are choosing to ping patients with better insurance coverage.

That creates a sort of indirect discrimination, as hospitals make it harder for consumers with less insurance to learn about services they may very well need.

To target the ads, hospitals determine the likelihood that patients would need certain services based on age, income and insurance status. Hospitals have said they target patients with private insurance because the companies tend to pay higher rates than government-backed plans like Medicare and Medicaid.

The mailings also advertise a variety of tests, such as screenings for cancers and cholesterol, which are generally more expensive.

As record numbers of Americans go without health insurance, hospitals targeting consumers who are more capable of shelling out money for services has been an inevitable outcome, along with soaring health insurance premiums (Read why the rich are building their own hospitals.)

To make matters worse, employers are also reducing health insurance benefits in the workplace.

As we recently reported, one in five Americans are experiencing difficulty paying off their medical debt, while 25 percent have considered filing for bankruptcy because of rising medical bills. 

Though targeted mailings might place others without insurance at a disadvantage, hospital officials insist they target patients who pay more to make enough profit to serve everyone.

Now learn 6 ways to arm yourself against rising health insurance costs >

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Monday, February 6th, 2012 news No Comments

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