www
Google’s New Platform For Entrepreneurs Will Spark A Butterfly Effect
Source: http://www.businessinsider.com/the-new-google-site-for-entrepreneurs-2012-9
You’ve got to hand it to Google: they rarely do anything in a small way. “Google for Entrepreneurs (www.google.com/
entrepreneurs/),the search giant’s new, global umbrella initiative of programs and resources supporting entrepreneurs and startups, is genuinely impressive in its breadth, depth and thoughtfulness. They’re kicking off the initiative with Google for Entrepreneurs Week with events in 26 cities in 13 countries around the world this week.
They’ve already got entrepreneurial-support programs and partnerships set up in places as wide-ranging as Korea, Israel, South Africa, Bulgaria, London, Egypt, Australia and Kenya – not to mention activities in Portland, Austin, New Orleans, D.C., Atlanta and numerous other U.S. locations.
I appreciate several things about what Google is doing with this effort, but let me highlight three here. First, they’re taking a holistic approach, providing people support and expertise, community – both virtual and in-person – online tools, and in some locales, even incubator space and mentorship.
Second, they’re approaching entrepreneurship with an attitude of social responsibility, with special programs to assist minorities and women, and going out of their way to support activities in the developing world. And third, they’re being open and approachable, making sure it’s easy for individuals to tap into the available resources by simply perusing the clear online kiosks.
It would have been easy for a company like Google to put up a bunch of web tools and re-label them as “…for entrepreneurs” – and then hold a few live sessions in Silicon Valley. But to put feet on the ground in Nairobi and Nashville and Ho Chi Mihh City and Haifa is a different matter entirely.
Time will tell, but we may see these programs plant thousands of s! uccessfu l new seedlings.
Jim Price is a serial entrepreneur and Adjunct Lecturer of Entrepreneurial Studies at the Zell Lurie Institute at The University of Michigan Ross School of Business. ©2012, James D. Price.
NOW READ: Business Schools Need To Train Entrepreneurs >
Please follow War Room on Twitter and Facebook.
Join the conversation about this story »
On your mark, get set, GOMC!
Source: http://googleblog.blogspot.com/2011/12/on-your-mark-get-set-gomc.html
Professor registration for the 2012 Google Online Marketing Challenge (GOMC) is now open.
GOMC is a global online marketing competition open to professors and their students in any higher education institution. Professors sign up for the contest and then serve as guides and mentors to their student participants throughout the competition. Over the course of three weeks, student teams are tasked with developing and running a successful online advertising campaign for real businesses or nonprofit organizations using Google AdWords. In the process, they sharpen their advertising, consulting and data analysis skills. (Note: student registration will open on January 31, 2012 and students can only enter if their professors have signed up already and must sign up under their own professors).
After running their online advertising campaign for three weeks, students summarize their experiences in campaign reports, which they submit online. Based on the performance of the campaigns and the quality of the reports, Googlers on the GOMC team and a panel of independent academics select the winning teams.
The global winners and their professor will receive a trip to Google headquarters in Mountain View, Calif. The regional winners (and their professor) will win a trip to local Google offices, and the social impact award winners will be able to make donations to nonprofit organizations that were part of the GOMC competition.
Last year’s challenge had 50,000 participants representing 100 countries, and this year we expect even more. For more information, visit www.google.com/onlinechallenge. Professors, here is a chance to help your students sharpen their marketing skills and make a global impact!
Posted by AJ Pascua, GOMC Team
—
drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)
The Millions Of Ad Spending On Facebook In Context
Source: http://www.businessinsider.com/chart-of-the-day-us-ad-spend-per-usersubscriber-2011-10
Facebook’s U.S. ad spending per user is tiny, when you compare it to other big ad-reliant industries, as you can see in this chart from Nanigans, a Facebook marketing company.
This chart isn’t perfect since Facebook is just one company, and the rest of the chart is made up of entire industries. But, the essential point of this chart remains: Facebook has an opportunity to capture many more ad dollars in the future.
Follow the Chart Of The Day on Twitter: www.twitter.com/chartoftheday
Please follow SAI on Twitter and Facebook.
Join the conversation about this story »
See Also:
- CHART OF THE DAY: Zynga’s Biggest Problem
- CHART OF THE DAY: How Much Revenue Can Twitter Eventually Generate?
- The Facebook iPad App Is (Finally) Out — Here’s What It Looks Like
—
drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)
When Will Kindles Be Free? (AMZN)
Source: http://www.businessinsider.com/chart-of-the-day-the-shrinking-price-of-the-kindle-2011-9
At yesterday’s Kindle presentation, Amazon CEO Jeff Bezos gave special attention to all the people in the media who were calling for a $99 Kindle.
He noted that pundits said a $99 Kindle would send people into a “fervor”. Then Bezos whipped out a $99 Kindle Touch and said the “fervor” for cheap Kindles could begin.
A few minutes later, (oddly) with less excitement, Bezos revealed a $79 Kindle. Considering the Kindle started at $399 four years ago, these are very impressive price cuts.
We’ll start the next round of questions from the pundits to Bezos: When will the Kindle be free? When will Amazon’s special offers, and Prime program make it cheap enough for Amazon to give away Kindles? Next year? The year after that?
Follow the Chart Of The Day on Twitter: www.twitter.com/chartoftheday
Please follow SAI on Twitter and Facebook.
Join the conversation about this story »
See Also:
- CHART OF THE DAY: The Incredible Growth Of Amazon’s Kindle Book Sales
- Amazon’s Tablet Is A "Pretty Poor" "Stopgap" That The Kindle Team Didn’t Even Work On
- The One Huge Reason Why Amazon Will Not Beat Apple
—
drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)
Time Spent On Facebook Is Growing At An Astonishing Rate
Source: http://www.businessinsider.com/chart-of-the-day-time-spent-on-facebook-2011-9
United States citizens now spend roughly 16% of their total time online on Facebook. That’s an enormous figure.
In Q3 2010, the number was around 10% and it shows no sign of slowing down. That is bad news for Google, Yahoo, Microsoft, and AOL, which are struggling to compete. Of those four, only Google increased over the last year but not even the search giant could match Facebook’s growth.
Follow the Chart Of The Day on Twitter: www.twitter.com/chartoftheday
Please follow SAI on Twitter and Facebook.
Join the conversation about this story »
See Also:
- BEFORE THEY WERE FAMOUS: Tech Executives Before You Knew Who They Were
- Guess Who Made The Highest Bid For Hulu
- Microsoft Needs A New Business Model For Windows 8 Tablets
—
drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)
Facebook’s Dominance Of Social Networks
Source: http://www.businessinsider.com/time-on-facebook-2011-9
To show how thoroughly Facebook dominates the social networking landscape, comScore passed along this chart of time spent on various social networks. 90% of all time on social networks is spent on Facebook, with other social networks comprised of Myspace, Tumblr, Twitter, LinkedIn, and others, according to comScore.
Follow the Chart Of The Day on Twitter: www.twitter.com/chartoftheday
Please follow SAI on Twitter and Facebook.
Join the conversation about this story »
See Also:
- Facebook Announces Timeline, A Visual Representation Of Your Entire Life
- Most Valuable Startups Due For An IPO
- Facebook Is Taking The Best Page Out Of Microsoft’s Playbook
—
drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)
On Facebook, A Wal-Mart Employee Is More Valuable Than A Goldman Sachs Employee
Source: http://www.businessinsider.com/chart-of-the-day-facebook-ads-2010-6
 |
|
 |
 |
In the real world, using salary as a measure, a Goldman Sachs staffer is worth much more than a Wal-Mart employee. An average Goldman Sachs employee is paid a bonus of $500,000, while the average Wal-Mart employee salary is $20,000.
On Facebook, the opposite is true. In the eyes of an advertiser, a Wal-Mart employee is worth nearly twice as much as a Goldman employee, according to Facebook’s suggested advertising bid prices.
Kim-Mai Cutler at VentureBeat looked at Facebook’s suggested advertiser bid price on per category basis. What she found is pretty interesting.
As you can see in this chart, the most expensive company to target is Facebook. The next most expensive is Wal-Mart. Goldman and Bain employees are duking it out for the cheapest.
Follow the Chart Of The Day on Twitter: www.twitter.com/chartoftheday
Join the conversation about this story »
See Also:
Only 40% Of Web Ads Use Adobe Flash (ADBE)
Source: http://www.businessinsider.com/chart-of-the-day-display-advertising-creative-by-format-2010-6
| |
|
|
|
When the iPad was first announced by Apple, ad people moaned that without Flash many websites would lose a valuable source of revenue.
Ian Schafer, CEO of marketing agency Deep Focus, wrote “ads are almost 100% rendered in Adobe‘s Flash.” Because Apple wouldn’t support Flash, it would be screwing web publishers.
Turns out that’s not exactly true. New data from comScore reveals that just 40% of ads on the web are based on Flash or Rich Media. Plain old images in the form of jpegs are just as popular. And those jpegs show up anywhere.
Follow the Chart Of The Day on Twitter: www.twitter.com/chartoftheday
Join the conversation about this story »
See Also:
iPhone Owners Download Twice As Many Paid Apps As Android Owners (GOOG, AAPL)
Source: http://www.businessinsider.com/chart-of-the-day-apps-iphone-ipod-android-2010-6
| |
|
|
|
Apple iPhone owners are downloading almost twice as many paid applications as Google Android users, according to data from Google‘s mobile ad company AdMob. AdMob included this chart in its monthly mobile stats report.
AdMob doesn’t provide any explanation for this phenomenon, so here are our guesses:
- iTunes has a smooth purchasing/payment process. Google’s marketplace might not be as good.
- iTunes does a good job of highlighting popular paid apps. Android isn’t as good at that.
- There are probably more paid apps on a relative basis for iPhone than Android.
- The iPhone is positioned as a premium phone. Verizon offers some Android phones for free, same with T-Mobile. If you get your phone for free, you might be less willing to spend for applications. (Or be the type of users who buys paid apps.)
Follow the Chart Of The Day on Twitter: www.twitter.com/chartoftheday
Join the conversation about this story »
See Also:
Inexplicable rise in iPhone dev’s App Store sales connected to iTunes account hacks?
Source: http://www.engadget.com/2010/07/04/inexplicable-rise-in-iphone-devs-app-store-sales-connected-to-i/
We’ve received a handful of tips this morning claiming something’s rotten in the state of the iTunes App Store, namely via the Book category. As of this writing, 42 of the top 50 books by revenue are from the seller Thuat Nguyen, whose company website (“mycompany”) leads to parked site www.home.com. A vast majority of these book apps were released in April, have little to no customer ratings or reviews, appear to be in Vietnamese (despite claims in the side bar that the supported languages are English and Japanese), and may or may not be infringing on copyrighted work — we’re noticing a lot of Dragon Ball art here. To give sales a sense of scope, Twilight series conclusion Breaking Dawn is hovering only at 34 right now.
So, how did these books hit the top of the charts? The other half of this story has to do with a claimed rise in iTunes account hacking, with a number of people reporting up to hundreds of dollars being spent unwillingly from their account to these specific books. Coincidence? Let’s not mince words here, something is definitely amiss, and it’s not looking good. Just to be safe, might wanna check your purchase history under Apple Account information. We’ve reached out to Apple and will let you know as soon as we hear back.
[Thanks to everyone who sent this in]
Inexplicable rise in iPhone dev’s App Store sales connected to iTunes account hacks? originally appeared on Engadget on Sun, 04 Jul 2010 14:01:00 EDT. Please see our terms for use of feeds.
Permalink 
In Depth with Tech, Mac Stories, Twitter | 
iTunes | Email this | Comments
Digital Consigliere
Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.
http://twitter.com/acfou
Send Tips: tips@go-digital.net
Digital Strategy Consulting
Dr. Augustine Fou LinkedIn Bio
Digital Marketing Slideshares
The Grand Unified Theory of Marketing
Collaborators – Digital Profs
Pages
Popular Posts
- The Grand Unified Theory of Marketing(tm) - Digital String Theory
- Samsung 52 inch HDTV $9.99 at BestBuy - purchase receipt below (6:21a eastern time August 12, 2009)
- Marketing Costs Normalized to CPM Basis for Comparison
- What is Web 3.0? Characteristics of Web 3.0
- Twitter's Path To 33 Billion Tweets Per Year
- Facebook Has Publicly Redefined Itself As A Search Company (FB)
- Try On New Glasses in Warby Parker's Virtual Booth
- The JKWeddingDance video was real; the viral effect was MANUFACTURED - Post 1 of 2
- Facebook advertising metrics and benchmarks
Tags
Prototype Web Services
- drag2share – quickly share news items by drag and drop on email addresses
- LivePhotoFrame – upload and remotely manage a digital photo frame via unique URL
- MedleyTuner – create a continuous listening experience by uploading mp3s
- MusicSamplr – discover new artists and music, listen to samples
- SharedMost – what links on ANY webpage are shared most?
- Signatory – sign and date a document and verify it hasn't been altered since that exact time.
- WebTeleprompter – just what it says it is
Archives
- February 2016 (2)
- January 2016 (6)
- October 2015 (2)
- September 2015 (7)
- August 2015 (6)
- July 2015 (2)
- June 2015 (5)
- May 2015 (4)
- April 2015 (32)
- March 2015 (57)
- February 2015 (79)
- January 2015 (86)
- December 2014 (69)
- November 2014 (98)
- October 2014 (150)
- September 2014 (109)
- August 2014 (44)
- July 2014 (92)
- June 2014 (118)
- May 2014 (173)
- April 2014 (130)
- March 2014 (247)
- February 2014 (167)
- January 2014 (222)
- December 2013 (167)
- November 2013 (111)
- October 2013 (116)
- September 2013 (214)
- August 2013 (210)
- July 2013 (200)
- June 2013 (87)
- May 2013 (87)
- April 2013 (70)
- March 2013 (114)
- February 2013 (89)
- January 2013 (136)
- December 2012 (96)
- November 2012 (130)
- October 2012 (147)
- September 2012 (93)
- August 2012 (93)
- July 2012 (112)
- June 2012 (71)
- May 2012 (82)
- April 2012 (80)
- March 2012 (122)
- February 2012 (114)
- January 2012 (129)
- December 2011 (60)
- November 2011 (54)
- October 2011 (29)
- September 2011 (17)
- August 2011 (30)
- July 2011 (18)
- June 2011 (19)
- May 2011 (22)
- April 2011 (23)
- March 2011 (52)
- February 2011 (69)
- January 2011 (108)
- December 2010 (82)
- November 2010 (67)
- October 2010 (68)
- September 2010 (44)
- August 2010 (101)
- July 2010 (61)
- June 2010 (28)
- May 2010 (28)
- April 2010 (26)
- March 2010 (33)
- February 2010 (21)
- January 2010 (13)
- December 2009 (4)
- November 2009 (2)
- October 2009 (14)
- September 2009 (6)
- August 2009 (19)
- July 2009 (34)
- June 2009 (11)
- May 2009 (4)
- April 2009 (6)
- March 2009 (13)
- February 2009 (32)
- January 2009 (25)
- December 2008 (1)
- October 2008 (1)
- June 2008 (1)
- November 2007 (1)
