drag2share: Mobile Is Pulling Customers Away From Branches And Online Banking

source: http://feedproxy.google.com/~r/businessinsider/~3/yuWUchJZUIg/the-mobile-and-online-banking-report-mobile-is-pulling-customers-away-from-branches-and-online-banking-2014-9

Half Of Online Banking

The relationship between consumers and their banks is in a period of dramatic upheaval brought on by the rapid pace of technological innovation. Bricks-and-mortar banks are losing relevance among consumers — particularly millennials. 

Banks face looming competition from tech giants such as Square, PayPal, Apple and Google. Fifty percent of North Americans say they would be likely to bank with Square should the company offer a banking service, for example. To stay relevant, banks will have to rethink the channels through which they reach their customers and the services that they provide to them. 


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By: Dr. Augustine Fou Tuesday, September 30th, 2014 news

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.

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